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~isPartOf:"Journal of retailing and consumer services"
~subject:"Kundenintegration"
~subject:"Markenimage"
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Search: subject:"Management"
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Kundenintegration
Markenimage
Consumer behaviour
772
Konsumentenverhalten
772
Beziehungsmarketing
582
Relationship marketing
582
Einzelhandel
325
Retail trade
325
Customer satisfaction
303
Kundenzufriedenheit
303
Brand management
286
Markenführung
286
Dienstleistungsqualität
240
Service quality
240
Brand image
180
Brand
147
Markenartikel
145
Online retailing
114
Online-Handel
114
Social Web
95
Social web
95
Internet marketing
79
Marketing management
79
Marketingmanagement
79
Online-Marketing
79
Customer service
75
Kundenservice
74
Confidence
70
Vertrauen
70
E-commerce
69
Electronic Commerce
69
Lieferkette
67
Supply chain
67
Emotion
63
Customer integration
61
Distribution channel
56
Vertriebsweg
56
Viral marketing
54
Virales Marketing
54
Corporate Social Responsibility
49
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4
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Article
238
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238
Aufsatz in Zeitschrift
238
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English
238
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Prentice, Catherine
6
Khan, Imran
5
Park, Jungkun
5
Hollebeek, Linda D.
4
Lombart, Cindy
4
Loureiro, Sandra Maria Correia
4
Baumann, Chris
3
Dawes, John
3
Hyun, Hyowon
3
Japutra, Arnold
3
Kumar, Vikas
3
Liu, Chih-Hsing
3
Louis, Didier
3
Rather, Raouf Ahmad
3
Ahn, Jiseon
2
Anesbury, Zachary
2
Anselmsson, Johan
2
Burt, Steven
2
Carlson, Jamie
2
Casidy, Riza
2
Cliquet, Gérard
2
Das, Gopal
2
Dwivedi, Abhishek
2
Ekinci, Yuksel
2
Fazal-e-Hasan, Syed
2
Gligor, David
2
Gohary, Ali
2
Hair, Joseph F.
2
Hamin, Hamin
2
Hamzelu, Bahman
2
Han, Heesup
2
Han, Xiaoyun
2
Hong, EunPyo
2
Hua, Lian-Lian
2
Islam, Jamid Ul
2
Kaushal, Vikrant
2
Kumar, Jitender
2
Li, Yong-Quan
2
Liu, Fu
2
Liu, Richie L.
2
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Journal of retailing and consumer services
Journal of business research : JBR
479
The journal of brand management : an international journal
299
The journal of product & brand management
290
Industrial marketing management : the international journal for industrial and high-tech firms
113
SpringerLink / Bücher
101
Tourism management : research, policies, practice
97
Journal of travel and tourism marketing
92
European journal of marketing : EJM
90
Asia Pacific journal of marketing and logistics
89
International journal of hospitality management
89
Psychology & marketing
84
Marketing intelligence & planning
78
Journal of strategic marketing
75
Journal of marketing communications
72
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
71
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
68
Journal of marketing management : MM
61
Journal of marketing
58
Journal of the Academy of Marketing Science
57
Cogent business & management
56
Marketing letters : a journal of research in marketing
55
Journal of promotion management : innovations in planning and applied research
54
The journal of services marketing
52
Journal of international consumer marketing
51
The service industries journal
50
Journal of global marketing
49
Journal of marketing management : JMM ; journal of the Academy of Marketing
48
The journal of business & industrial marketing
48
The journal of consumer marketing
48
International journal of consumer studies
47
International journal of internet marketing and advertising : IJIMA
47
International marketing review
47
European journal of marketing
46
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
45
Journal of service management
45
The IUP journal of brand management : IJBRM
45
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
44
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
43
Tourism management perspectives : TMP
43
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ECONIS (ZBW)
238
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1
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10
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238
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1
Customer definitions of moral value for retail brands : a qualitative understanding
Wei, Yunyi
;
Sit, Kokho
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462367
Saved in:
2
Content marketing in the social media platform : examining the effect of content creation modes on the payoff of participants
Zhang, Xiaojing
;
Zhang, Yulin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462164
Saved in:
3
Hey Google, I trust you! : the consequences of brand anthropomorphism in voice-based artificial intelligence contexts
Patrizi, Michela
;
Šerić, Maja
;
Vernuccio, Maria
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462234
Saved in:
4
Integrated banking channel service quality (IBCSQ) : role of IBCSQ for building consumers' relationship quality and brand equity
Sreejesh, S.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460872
Saved in:
5
Accelerating new product diffusion : how lead users serve as opinion leaders in social networks
Wang, Nan
;
Xie, Wenxuan
;
Tiberius, Victor
;
Qiu, Yong
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014253520
Saved in:
6
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
7
The golden mean : research on the mechanism of customer participation in employee service innovation
Liu, Dewen
;
Han, Shenghao
;
Zhang, Jieqiong
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013366341
Saved in:
8
Quality of channel integration and customer loyalty in omnichannel retailing : the mediating role of customer engagement and relationship program receptiveness
Gao, Mengjia
;
Huang, Lin
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012665902
Saved in:
9
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
10
Understanding customer participation in CSR activities : the impact of perceptions of CSR, affective commitment, brand equity, and corporate reputation
Kim, Yeonshin
;
Hur, Won-Moo
;
Lee, Luri
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014371801
Saved in:
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