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~isPartOf:"Journal of strategic marketing"
~subject:"Consumer behaviour"
~subject:"Corporate social responsibility"
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Consumer behaviour
Corporate social responsibility
Marketing management
183
Marketingmanagement
183
Beziehungsmarketing
161
Relationship marketing
161
Konsumentenverhalten
106
Brand management
87
Markenführung
87
Brand image
55
Markenimage
55
Customer satisfaction
49
Kundenzufriedenheit
49
Strategic management
40
Strategisches Management
40
Firm performance
39
Unternehmenserfolg
39
Dienstleistungsqualität
36
Service quality
36
Social Web
30
Social web
30
Lieferantenmanagement
28
Supplier relationship management
28
Brand
27
Markenartikel
27
Competitive advantage
26
Innovation
26
KMU
26
SME
26
Wettbewerbsvorteil
26
market orientation
26
Internet marketing
23
Online-Marketing
23
Innovation management
22
Innovationsmanagement
22
Betriebliche Wertschöpfung
21
Emerging economies
21
Schwellenländer
21
Value creation
21
Customer integration
20
Kundenintegration
20
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89
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117
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118
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118
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English
118
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Pervan, Simon J.
4
Bowden, Jana
3
Fernandes, Teresa
3
Japutra, Arnold
3
Martin, Brett
3
Roy, Sanjit
3
Bove, Liliana L.
2
Casidy, Riza
2
Jebarajakirthy, Charles
2
Leenders, Mark A. A. M.
2
Manoli, Argyro Elisavet
2
Pérez, Andrea
2
Rahman, Kaleel
2
Reid, Mike
2
Rizomyliotis, Ioannis
2
Roy, Sanjit Kumar
2
Simkin, Lyndon
2
Wilkins, Stephen
2
Abratt, Russell
1
Afshardoost, Mona
1
Ahmad, Bilal
1
Ahmed, Pervaiz K.
1
Ahmed, Sohel
1
Akbar, Muhammad Imad Ud Din
1
Al-Habib, Mohammed
1
Al-Torkistani, Habiballah
1
Almubarak, Alanoud F.
1
Amawate, Vibhas
1
Anderl, Eva
1
Anderson, Jeffrey E.
1
Anderson, Sidney
1
Apostolos, Giovanis
1
Ayoubi, Rami
1
Balaji, M. S.
1
Balasubramanian, P.
1
Banerjee, Shubhomoy
1
Bang, Nguyen
1
Bang, Vasant V.
1
Baumann, Chris
1
Beerli, Asunción
1
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Journal of strategic marketing
Journal of business ethics : JOBE
1,449
Journal of business research : JBR
1,093
Journal of retailing and consumer services
790
Corporate social responsibility and environmental management
570
International journal of hospitality management
385
SpringerLink / Bücher
376
Business strategy and the environment
362
The journal of brand management : an international journal
321
The journal of product & brand management
315
Business & society
271
Journal of business ethics : JBE
257
Cogent business & management
226
Psychology & marketing
199
Springer eBook Collection
192
Asia Pacific journal of marketing and logistics
187
Finance research letters
166
Journal of the Academy of Marketing Science
164
The journal of services marketing
163
European journal of marketing : EJM
159
Journal of marketing communications
155
International journal of contemporary hospitality management
152
Journal of travel and tourism marketing
151
Industrial marketing management : the international journal for industrial and high-tech firms
150
Technological forecasting & social change : an international journal
146
International journal of production economics
143
Journal of marketing
140
Management science : journal of the Institute for Operations Research and the Management Sciences
138
Marketing intelligence & planning
136
Tourism management : research, policies, practice
136
International journal of consumer studies
135
Journal of hospitality marketing & management
130
Management-Reihe Corporate Social Responsibility
129
Journal of retailing
127
Corporate governance : the international journal for effective board performance
117
Journal of marketing management : MM
116
Business ethics quarterly : the journal of the Society for Business Ethics
114
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
114
Business ethics : a European review
113
Business horizons
112
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ECONIS (ZBW)
118
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118
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1
Crossing the chasm between green corporate image and green corporate identity : a text mining, social media-based case study on automakers
Saran, Saman Mirzaie
;
Shokouhyar, Sajjad
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 116-139
Persistent link: https://www.econbiz.de/10014303146
Saved in:
2
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
3
Customers' relationship maintenance and loyalty intentions after a brand transgression : a moderated mediation approach
Banerjee, Shubhomoy
;
Ratnakaram, Sunitha
;
Lohan, Amanish
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 693-717
Persistent link: https://www.econbiz.de/10014304951
Saved in:
4
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
5
Blame and service recovery strategies in lateral exchange markets
Ketron, Seth
;
Mai, Enping
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 3-21
Persistent link: https://www.econbiz.de/10013170039
Saved in:
6
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
7
Visual Search from the perspective of in-store exploration behavior : scale development and validation
Ahmed, Sohel
;
Ding Hooi Ting
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 1029-1052
Persistent link: https://www.econbiz.de/10014305066
Saved in:
8
The influence of green brand innovativeness and value perception on brand loyalty : the moderating role of green knowledge
Lin, Jialing
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 81-95
Persistent link: https://www.econbiz.de/10012202445
Saved in:
9
The impact of integrated multi-unit service touchpoints on word-of-mouth recommendations, product satisfaction, and repurchase intentions
Boisvert, Jean
;
Khan, M. Sajid
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 37-57
Persistent link: https://www.econbiz.de/10014302707
Saved in:
10
Negative customer engagement in emerging markets : cognitive dimension
Do, Diem Khac Xuan
;
Rahman, Kaleel
;
Robinson, Linda J.
; …
- In:
Journal of strategic marketing
31
(
2023
)
2
,
pp. 370-402
Persistent link: https://www.econbiz.de/10014303306
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