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~isPartOf:"Journal of travel and tourism marketing"
~subject:"Firmenimage"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
~type_genre:"Konferenzbeitrag"
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Search: subject:"Markenartikel"
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Firmenimage
Brand image
100
Markenimage
100
Tourism marketing
69
Tourismusmarketing
69
Destination management
57
Destinationsmanagement
57
Holiday behaviour
56
Urlaubsverhalten
56
Brand management
53
Markenführung
53
Consumer behaviour
49
Konsumentenverhalten
49
Designation of origin
33
Herkunftsbezeichnung
33
Tourism
31
Tourismus
31
Beziehungsmarketing
29
Relationship marketing
29
Tourism destination
27
Tourismusregion
27
destination image
24
Customer satisfaction
21
Kundenzufriedenheit
21
International tourism
15
Internationaler Tourismus
15
China
14
Destination image
10
Dienstleistungsqualität
10
Service quality
10
Brand
9
Hotel industry
9
Hotellerie
9
Markenartikel
9
Corporate reputation
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Tourism industry
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Tourismuswirtschaft
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Article in journal
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Konferenzbeitrag
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8
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English
8
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Han, Heesup
3
Breiter Terry, Deborah
2
Hahm, Jeeyeon
2
Tasci, Asli DA
2
Yu, Jongsik
2
Avraham, Eli
1
Baek, Hyungshin
1
Busser, James
1
Hyun, Sunghyup Sean
1
Ketter, Eran
1
Kim, Wansoo
1
Koo, Bonhak
1
Lee, Kyung-Sik
1
Lee, Sojung
1
Liu, Mengzhen
1
Xiong, Wei
1
Yang, Jing
1
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Journal of travel and tourism marketing
The journal of brand management : an international journal
46
Journal of business research : JBR
33
Journal of retailing and consumer services
16
The journal of product & brand management
16
Corporate reputation review : an international journal
15
Industrial marketing management : the international journal for industrial and high-tech firms
12
Journal of business ethics : JOBE
11
European journal of marketing : EJM
10
Corporate communications : an international journal
9
International studies of management and organization
9
Marketing intelligence & planning
9
Journal of strategic marketing
7
Asia Pacific journal of marketing and logistics
6
Journal of business strategy
6
Journal of marketing communications
6
Qualitative market research : an international journal
6
International journal of contemporary hospitality management
5
International journal of hospitality management
5
Journal of marketing
5
Corporate reputation review
4
Corporate social responsibility and environmental management
4
Economic research
4
International journal of retail & distribution management
4
International marketing review
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of marketing for higher education
4
Journal of marketing management : MM
4
Journal of the Academy of Marketing Science
4
Psychology & marketing
4
The journal of consumer marketing
4
Administrative Sciences : open access journal
3
European management journal
3
Global business & economics review
3
Human resource management
3
International journal of human resource management
3
International journal of internet marketing and advertising : IJIMA
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of financial services marketing : JFSM
3
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ECONIS (ZBW)
8
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1
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8
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8
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date (oldest first)
1
Impact of corporate social responsibilities on customer responses and brand choices
Han, Heesup
;
Yu, Jongsik
;
Lee, Kyung-Sik
;
Baek, Hyungshin
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 302-316
Persistent link: https://www.econbiz.de/10012289331
Saved in:
2
Well-known or well-liked? : the effects of brand reputation on customers' responses to service failure
Liu, Mengzhen
;
Xiong, Wei
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 221-241
Persistent link: https://www.econbiz.de/10014369784
Saved in:
3
Image congruity as a tool for traveler retention : a comparative analysis on South Korean full-service and low-cost airlines
Han, Heesup
;
Koo, Bonhak
;
Hyun, Sunghyup Sean
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 347-360
Persistent link: https://www.econbiz.de/10012289336
Saved in:
4
Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10012179410
Saved in:
5
A longitudinal study of Olympic Games' impact on the image of a host country
Tasci, Asli DA
;
Hahm, Jeeyeon
;
Breiter Terry, Deborah
- In:
Journal of travel and tourism marketing
36
(
2019
)
4
,
pp. 443-457
Persistent link: https://www.econbiz.de/10012179418
Saved in:
6
Investigating the interplay among the Olympic Games image, destination image, and country image for four previous hosts
Hahm, Jeeyeon
;
Tasci, Asli DA
;
Breiter Terry, Deborah
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 755-771
Persistent link: https://www.econbiz.de/10011918089
Saved in:
7
Destination marketing during and following crises : combating negative images in Asia
Avraham, Eli
;
Ketter, Eran
- In:
Journal of travel and tourism marketing
34
(
2017
)
4/6
,
pp. 709-718
Persistent link: https://www.econbiz.de/10011729218
Saved in:
8
Exploring the dimensional relationships among image formation agents, destination image, and place attachment from the perspectives of pop star fans
Lee, Sojung
;
Busser, James
;
Yang, Jing
- In:
Journal of travel and tourism marketing
32
(
2015
)
5/6
,
pp. 730-746
Persistent link: https://www.econbiz.de/10011387024
Saved in:
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