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~isPartOf:"Journal of travel and tourism marketing"
~subject:"Markenführung"
~subject:"Urlaubsverhalten"
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Markenführung
Urlaubsverhalten
Tourism marketing
279
Tourismusmarketing
279
Holiday behaviour
199
Consumer behaviour
175
Konsumentenverhalten
175
Tourism
160
Tourismus
160
Destination management
126
Destinationsmanagement
126
Beziehungsmarketing
115
Relationship marketing
115
Tourism industry
97
Tourismuswirtschaft
97
Customer satisfaction
93
Kundenzufriedenheit
93
Brand image
90
Markenimage
90
Dienstleistungsqualität
66
Service quality
66
Hotel industry
56
Hotellerie
56
Brand management
52
Internet marketing
49
Online-Marketing
49
Tourism destination
49
Tourismusregion
49
International tourism
46
Internationaler Tourismus
46
Social Web
45
Social web
45
Viral marketing
42
Virales Marketing
42
China
39
Designation of origin
37
Herkunftsbezeichnung
37
tourism marketing
37
USA
34
United States
34
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157
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234
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Article in journal
234
Aufsatz in Zeitschrift
234
Case study
2
Fallstudie
2
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English
234
Author
All
Han, Heesup
19
Hyun, Sunghyup Sean
7
Tung, Vincent Wing Sun
5
Wong, IpKin Anthony
5
Yu, Jongsik
5
Chi, Xiaoting
4
Kim, Insin
4
Kim, Wansoo
4
Tussyadiah, Iis P.
4
Ahn, Jiseon
3
Back, Ki-Joon
3
Hwang, Jinsoo
3
Kaushik, Arun Kumar
3
King, Brian
3
Kumar, Vikas
3
Law, Chun Hung Roberts
3
Law, Rob
3
Lee, Jin-soo
3
Li, Gang
3
Li, Mimi
3
Pike, Steven
3
Ryu, Kisang
3
Zhang, Hanqin Qiu
3
Carneiro, Maria João
2
Cervera-Taulet, Amparo
2
Chan, Chung-Shing
2
Chen, Chun-Chu
2
Chen, Ning
2
Cheung, Catherine
2
Chua, Bee-Lia
2
Chung, Jin-young
2
Eusébio, Celeste
2
Fesenmaier, Daniel R.
2
Hsu, Cathy H. C.
2
Huang, Chenchen
2
Huang, Songshan
2
Huang, Zhuowei
2
Hudson, Simon
2
Kang, Juhee
2
Kastenholz, Elisabeth
2
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Published in...
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Journal of travel and tourism marketing
Journal of business research : JBR
607
The journal of brand management : an international journal
552
The journal of product & brand management
386
Journal of retailing and consumer services
298
SpringerLink / Bücher
266
Tourism management : research, policies, practice
257
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
159
Tourism management perspectives : TMP
133
European journal of marketing : EJM
125
International journal of hospitality management
116
Psychology & marketing
115
Asia Pacific journal of marketing and logistics
114
Industrial marketing management : the international journal for industrial and high-tech firms
106
Marketing intelligence & planning
106
Journal of marketing management : MM
105
Journal of marketing communications
104
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
97
The IUP journal of brand management : IJBRM
93
Journal of strategic marketing
89
International journal of contemporary hospitality management
83
Springer eBook Collection
81
Tourism analysis : an interdisciplinary tourism & hospitality journal
80
Journal of marketing
77
Journal of the Academy of Marketing Science
77
Journal of hospitality marketing & management
76
Journal of promotion management : innovations in planning and applied research
73
Marketing letters : a journal of research in marketing
70
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
69
Innovatives Markenmanagement
68
International journal of internet marketing and advertising : IJIMA
68
Journal of destination marketing & management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Journal of promotion management : JPM
67
Journal of international consumer marketing
66
Journal of fashion marketing and management
65
Cogent business & management
64
Journal of vacation marketing : an international journal
64
International marketing review
62
International journal of advertising : the review of marketing communications
61
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ECONIS (ZBW)
234
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234
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1
How does cultural heritage destination digitalization influence tourists' attitudes? : the role of constructive authenticity and technology-destination fit
Li, Yao
;
Jiao, Lianyang
;
Zhou, Mi
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 221-234
Persistent link: https://www.econbiz.de/10014513635
Saved in:
2
The power of culture : how it shapes tourists' online engagement with destinations
Yin, Jie
;
Qu, Xingqin
;
Ni, Yensen
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 242-259
Persistent link: https://www.econbiz.de/10014369785
Saved in:
3
How do social media tourist images influence destination attitudes? : effects of social comparison and envy
Xu, Jia
;
Wang, Yi
;
Jiang, Yangyang
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 310-325
Persistent link: https://www.econbiz.de/10014369793
Saved in:
4
Unpacking the power of user-generated videos in hospitality and tourism : a systematic literature review and future direction
Polat, Eray
;
Çelik, Fatih
;
Ibrahim, Blend
;
Köseoglu, …
- In:
Journal of travel and tourism marketing
40
(
2023
)
9
,
pp. 894-914
Persistent link: https://www.econbiz.de/10014513598
Saved in:
5
Cultivating and disseminating a festival image : the case of the Qingdao International Beer Festival
Chi, Xiaoting
;
Meng, Bo
;
Zhou, Heng
;
Han, Heesup
- In:
Journal of travel and tourism marketing
39
(
2022
)
4
,
pp. 373-393
Persistent link: https://www.econbiz.de/10013417039
Saved in:
6
What drives impulsive travel intention in tourism live streaming? : a chain mediation model based on SOR framework
Liang, Xuedong
;
Huo, Yanda
;
Luo, Peng
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 169-185
Persistent link: https://www.econbiz.de/10014513624
Saved in:
7
A dynamic and comprehensive analysis of the trajectories of destination brand hate following a negative experience
Farhat, Zeineb
;
Chaney, Damien
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 208-220
Persistent link: https://www.econbiz.de/10014513633
Saved in:
8
Mental health issues and revenge tourism
Zhao, Shanshan
;
Liu, Yanfeng
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 344-358
Persistent link: https://www.econbiz.de/10014513647
Saved in:
9
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
Saved in:
10
From dreaming to believing : a review of consumer engagement behaviours with brands' social media content across the holiday travel process
Creevey, Dean
;
Kidney, Etain
;
Mehta, Glenn
- In:
Journal of travel and tourism marketing
36
(
2019
)
6
,
pp. 679-691
Persistent link: https://www.econbiz.de/10012179457
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