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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Kanada"
~subject:"Preismanagement"
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Kanada
Preismanagement
Bundling strategy
12
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Pricing strategy
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Theorie
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Theory
6
Consumer behaviour
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Konsumentenverhalten
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bundling
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Balachander, Subramanian
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Bedre-Defolie, Özlem
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Bhargava, Hemant K.
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Chintagunta, Pradeep K.
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Ghosh, Bikram
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Gil, Ricard
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Hartmann, Wesley R.
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Jiang, Yuanchun
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Kemerer, Chris F.
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Liu, Hongju
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Liu, Yezheng
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Shang, Jennifer
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Shugan, Steven M.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of revenue and pricing management
12
European journal of operational research : EJOR
8
International journal of industrial organization
8
International journal of production economics
8
Management science : journal of the Institute for Operations Research and the Management Sciences
7
International journal of production research
5
Information systems research : ISR
4
Journal of management information systems : JMIS
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Manufacturing & service operations management : M & SOM
4
SpringerLink / Bücher
4
CIE working paper series
3
Computers & operations research : and their applications to problems of world concern ; an international journal
3
Economics letters
3
Hybride Wertschöpfung : Konzepte, Methoden und Kompetenzen für die Preis- und Vertragsgestaltung ; HyPriCo
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of marketing research : JMR
3
Journal of retailing
3
Journal of retailing and consumer services
3
Journal of the Operational Research Society
3
Omega : the international journal of management science
3
Operations research
3
Preismanagement auf Business-to-Business Märkten : Preisstrategie - Preisbestimmung - Preisdurchsetzung
3
Pricing tactics, strategies, and outcomes ; Vol. 2
3
Production and operations management : an international journal of the Production and Operations Management Society
3
The Rand journal of economics
3
The journal of business & industrial marketing
3
Arbeitsberichte des Lehrstuhls für Betriebswirtschaftslehre - Information, Organisation und Management der Technischen Universität München
2
Bochumer Beiträge zur Unternehmensführung
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CESifo working papers
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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DICE discussion paper
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Department of Economics discussion paper series / University of Oxford
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Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
2
Gabler Research
2
International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association
2
Journal of economic theory
2
Journal of economics & management strategy : JEMS
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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ECONIS (ZBW)
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1
Product line bundling : why airlines bundle high-end while hotels bundle low-end
Shugan, Steven M.
;
Moon, Jihwan
;
Shi, Qiaoni
;
Kumar, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
1
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011645792
Saved in:
2
The equivalence of bundling and advance sales
Alexandrov, Alexei
;
Bedre-Defolie, Özlem
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
2
,
pp. 259-272
Persistent link: https://www.econbiz.de/10010358780
Saved in:
3
Retailer-driven product bundling in a distribution channel
Bhargava, Hemant K.
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
6
,
pp. 1014-1021
Persistent link: https://www.econbiz.de/10009702503
Saved in:
4
Optimizing e-tailer profits and customer savings : pricing multistage customized online bundles
Jiang, Yuanchun
;
Shang, Jennifer
;
Kemerer, Chris F.
; …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
4
,
pp. 737-752
Persistent link: https://www.econbiz.de/10009299469
Saved in:
5
Complementarities and the demand for home broadband internet services
Liu, Hongju
;
Chintagunta, Pradeep K.
;
Zhu, Ting
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 701-720
Persistent link: https://www.econbiz.de/10008652618
Saved in:
6
Why bundle discounts can be a profitable alternative to competing on price promotions
Balachander, Subramanian
;
Ghosh, Bikram
;
Stock, Axel
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 624-638
Persistent link: https://www.econbiz.de/10008652632
Saved in:
7
Impact of customer knowledge heterogeneity on bundling strategy
Basu, Amiya
;
Vitharana, Padmal
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 792-801
Persistent link: https://www.econbiz.de/10003885076
Saved in:
8
Empirical analysis of metering price discrimination : evidence from concession sales at movie theaters
Gil, Ricard
;
Hartmann, Wesley R.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
6
,
pp. 1046-1062
Persistent link: https://www.econbiz.de/10003909077
Saved in:
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