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~isPartOf:"Marketing theory"
~subject:"Service-Dominant Logic"
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Service-Dominant Logic
Customer value
18
Kundenwert
18
Betriebliche Wertschöpfung
12
Value creation
12
Service-dominant logic
9
Beziehungsmarketing
7
Relationship marketing
7
value co-creation
6
Customer integration
5
Kundenintegration
5
Lieferantenmanagement
5
Supplier relationship management
5
B-to-B-Marketing
4
Business-to-business marketing
4
Marketing theory
4
Marketingtheorie
4
resource integration
4
service-dominant logic
4
Business network
3
Consumer behaviour
3
Konsumentenverhalten
3
Unternehmensnetzwerk
3
Business-to-business
2
Dienstleistungsmarketing
2
Dienstleistungsqualität
2
Inter-firm cooperation
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Service quality
2
Services marketing
2
Social values
2
Soziale Werte
2
Theorie
2
Theory
2
Unternehmenskooperation
2
network
2
value co-destruction
2
value cocreation
2
Advertising agencies
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English
9
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Edvardsson, Bo
2
Frow, Pennie
2
Hilton, Toni
2
Hughes, Tim
2
Kleinaltenkamp, Michael
2
Birgelen, Marcel van
1
Bloemer, Johanna M.
1
Brodie, Roderick J.
1
Caniëls, Marjolein
1
Caridà, Angela
1
Colurcio, Maria
1
Davidson, Anthony
1
McColl-Kennedy, Janet R.
1
McHugh, Patricia
1
Neghina, Carmen
1
Payne, Adrian
1
Peters, Linda D.
1
Pfisterer, Lucas
1
Quero, María José
1
Read, Stuart
1
Roth, Stefan
1
Sarasvathy, Saras D.
1
Tronvoll, Bård
1
Vafeas, Mario
1
Ventura, Rafael
1
Windahl, Charlotta
1
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Marketing theory
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of business research : JBR
7
International journal of contemporary hospitality management
5
The service industries journal
5
Journal of the Academy of Marketing Science
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of marketing management : MM
3
Journal of service management
3
Journal of service theory and practice : JSTP
3
Marketing : ZFP ; journal of research and management
3
The journal of services marketing
3
AMS review : official publication of the Academy of Marketing Science
2
Australasian marketing journal
2
European Sport management quarterly : ESMQ
2
European journal of marketing
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of hospitality management
2
International journal of services and operations management
2
Journal of business market management : JBM
2
Journal of business-to-business marketing
2
Journal of service research : JSR
2
Managing service quality : MSQ ; an international journal
2
The TQM journal : the international review of organizational improvement
2
Tourism management : research, policies, practice
2
Asian journal of business and accounting : AJBA
1
Central European business review : CEBR
1
Cogent business & management
1
Electronic commerce research
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European journal of marketing : EJM
1
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
1
International journal of consumer studies
1
International journal of innovation : IJI journal
1
International journal of management and economics
1
International journal of retail & distribution management
1
International journal of technology management : IJTM
1
JOBR-D-21-02858
1
Journal of business economics and management
1
Journal of business logistics
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ECONIS (ZBW)
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1
Value proposition as a framework for value cocreation in crowdfunding ecosystems
Quero, María José
;
Ventura, Rafael
- In:
Marketing theory
19
(
2019
)
1
,
pp. 47-63
Persistent link: https://www.econbiz.de/10012001464
Saved in:
2
Conceptualizing resource integration as an embedded process : matching, resourcing and valuing
Caridà, Angela
;
Edvardsson, Bo
;
Colurcio, Maria
- In:
Marketing theory
19
(
2019
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10012001473
Saved in:
3
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
4
Customer usage processes : a conceptualization and differentiation
Pfisterer, Lucas
;
Roth, Stefan
- In:
Marketing theory
15
(
2015
)
3
,
pp. 401-422
Persistent link: https://www.econbiz.de/10011492816
Saved in:
5
Value cocreation in service interactions : dimensions and antecedents
Neghina, Carmen
;
Caniëls, Marjolein
;
Bloemer, Johanna M.
; …
- In:
Marketing theory
15
(
2015
)
2
,
pp. 221-242
Persistent link: https://www.econbiz.de/10011494612
Saved in:
6
Value propositions : a service ecosystems perspective
Frow, Pennie
;
McColl-Kennedy, Janet R.
;
Hilton, Toni
; …
- In:
Marketing theory
14
(
2014
)
3
,
pp. 327-351
Persistent link: https://www.econbiz.de/10010461901
Saved in:
7
Institutional logics matter when coordinating resource integration
Edvardsson, Bo
;
Kleinaltenkamp, Michael
;
Tronvoll, Bård
; …
- In:
Marketing theory
14
(
2014
)
3
,
pp. 291-309
Persistent link: https://www.econbiz.de/10010461912
Saved in:
8
Co-creating a course ahead from the intersection of service-dominant logic and effectuation
Read, Stuart
;
Sarasvathy, Saras D.
- In:
Marketing theory
12
(
2012
)
2
,
pp. 225-229
Persistent link: https://www.econbiz.de/10009571590
Saved in:
9
Resource integration
Kleinaltenkamp, Michael
;
Brodie, Roderick J.
;
Frow, Pennie
- In:
Marketing theory
12
(
2012
)
2
,
pp. 201-205
Persistent link: https://www.econbiz.de/10009571602
Saved in:
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