//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Psychology & marketing"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Internet"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Social Web
3
Social web
3
Digitale Dienste
2
Web-based service
2
Airbnb
1
B-to-B-Marketing
1
Beziehungsmarketing
1
Brand image
1
Business model
1
Business-to-business marketing
1
Classification
1
Consumer behaviour
1
Cross-cultural marketing
1
Customer integration
1
Customer satisfaction
1
Electronic Banking
1
Electronic banking
1
Electronic money
1
Elektronisches Geld
1
Finland
1
Finnland
1
Football
1
Fußball
1
Geschäftsmodell
1
Governance approach
1
Governance-Ansatz
1
Greece
1
Griechenland
1
Großbritannien
1
Incomplete contract
1
Interkulturelles Marketing
1
International marketing
1
Internationales Marketing
1
Klassifikation
1
Konsumentenverhalten
1
Kundenintegration
1
Kundenzufriedenheit
1
Markenimage
1
Mobile communications
1
Mobilkommunikation
1
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Case study
Article in journal
192
Aufsatz in Zeitschrift
192
Fallstudie
7
Collection of articles of several authors
5
Sammelwerk
5
Language
All
English
7
Author
All
Brush, Gregory J.
1
Calabuig Moreno, Ferran
1
Coudounaris, Dafnis N.
1
Diz-Comesaña, M. Eva
1
Dos Santos, Manuel Alsono
1
Ehret, Michael
1
Fotiadis, Thomas A.
1
Hatzithomas, Leonidas
1
Kabakova, Oksana
1
Korovkin, Vladimir
1
Ndubisi, Nelson Oly
1
Pera, Rebecca
1
Pihlström, Minna
1
Plaksenkov, Evgeny
1
Pérez Campos, Carlos
1
Rejón Guardia, Francisco
1
Rodríguez-López, Nuria
1
Viglia, Giampaolo
1
Wirtz, Jochen
1
more ...
less ...
Published in...
All
Psychology & marketing
HMD : Praxis der Wirtschaftsinformatik
17
Harvard business review : HBR
13
Harvard-Business-Manager : das Wissen der Besten
12
Social Branding : Strategien - Praxisbeispiele - Perspektiven
12
Gabler Edition Wissenschaft
10
Premier reference source
10
Cases on strategic social media utilization in the nonprofit sector
9
Digital and social media marketing : a results-driven approach
9
Reihe Electronic Commerce
8
Cases on managing e-services
7
Handbook of research on integrating social media into strategic marketing
7
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
7
Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
6
Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
6
Research
6
Strategic change : SC ; briefings in entrepreneurial finance
6
Business Collaboration : standortübergreifende Prozesse mit Business Software ; Praxislösungen im Detail ; Fallstudien, Konzepte, Modellierung
5
Corporate social responsibility in the digital age
5
Handbook of social media management : value chain and business models in changing media markets
5
International journal of electronic commerce : IJEC
5
International journal of networking and virtual organisations : IJNVO
5
Management information systems : mis quarterly
5
Personalentwicklung 2.0 : Lernen, Wissensaustausch und Talentförderung der nächsten Generation
5
Social media and crisis communication
5
Business process management journal
4
Crowdfunding : the corporate era
4
Digital enterprise transformation : a business-driven approach to leveraging Innovative IT
4
Digitale Transformation im Unternehmen gestalten : Geschäftsmodelle, Erfolgsfaktoren, Handlungsanweisungen, Fallstudien
4
Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
4
Gabler Research
4
Information systems and e-business management : ISeB
4
International journal of electronic business
4
International journal of technology management : IJTM
4
Journal of marketing management : MM
4
Services marketing cases in emerging markets : an asian perspective
4
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
4
Advances in electronic commerce (AEC) book series
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Analyzing the strategic role of social networking in firm growth and productivity
3
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Exploring how video digital storytelling builds relationship experiences
Pera, Rebecca
;
Viglia, Giampaolo
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1142-1150
Persistent link: https://www.econbiz.de/10011627307
Saved in:
2
Influence of the virtual brand community in sports sponsorship
Dos Santos, Manuel Alsono
;
Calabuig Moreno, Ferran
; …
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1091-1097
Persistent link: https://www.econbiz.de/10011627279
Saved in:
3
Toward a taxonomy of virtual communities from a value cocreation perspective
Rodríguez-López, Nuria
;
Diz-Comesaña, M. Eva
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1166-1173
Persistent link: https://www.econbiz.de/10011627313
Saved in:
4
Standardization, adaptation, and personalization of international corporate social media communications
Hatzithomas, Leonidas
;
Fotiadis, Thomas A.
; …
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1098-1105
Persistent link: https://www.econbiz.de/10011627284
Saved in:
5
Strategizing for financial technology platforms : findings from four Russian case studies
Kabakova, Oksana
;
Plaksenkov, Evgeny
;
Korovkin, Vladimir
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1106-1111
Persistent link: https://www.econbiz.de/10011627293
Saved in:
6
Relational governance mechanisms and uncertainties in nonownership services
Ndubisi, Nelson Oly
;
Ehret, Michael
;
Wirtz, Jochen
- In:
Psychology & marketing
33
(
2016
)
4
,
pp. 250-266
Persistent link: https://www.econbiz.de/10011458433
Saved in:
7
Comparing the perceived value of information and entertainment mobile services
Pihlström, Minna
;
Brush, Gregory J.
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 732-755
Persistent link: https://www.econbiz.de/10003757431
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->