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Search: subject:"Beziehungsmarketing"
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Beziehungsmarketing
84
Relationship marketing
80
Dienstleistungsqualität
44
Kundenzufriedenheit
44
Customer satisfaction
42
Service quality
42
Consumer behaviour
40
Konsumentenverhalten
40
Customer integration
13
Kundenintegration
13
Lieferantenmanagement
11
Satisfaction
11
Supplier relationship management
11
Beschwerdemanagement
10
Complaint management
10
Emotion
9
Betriebliche Wertschöpfung
8
Confidence
8
Customer participation
8
Customer service
8
Dienstleistungssektor
8
Kundenservice
8
Social Web
8
Social web
8
Value creation
8
Vertrauen
8
Customer loyalty
7
Customer value
7
Kundenwert
7
Service industry
7
Einzelhandel
6
Online-Handel
6
Retail trade
6
Trust
6
Arbeitsverhalten
5
Brand image
5
Brand management
5
E-commerce
5
Electronic Commerce
5
Gesundheitswesen
5
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Undetermined
80
Free
4
Type of publication
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Article
84
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Article in journal
80
Aufsatz in Zeitschrift
80
Case study
1
Fallstudie
1
Language
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English
84
Author
All
Le Nguyen Hau
5
Lee, Donhee
3
Pham Ngoc Thuy
3
Cheng, Lai-yu
2
Cheng, Pei-chu
2
Davoud Nikbin
2
Fandos-Roig, Juan Carlos
2
Forgas-Coll, Santiago
2
Huang, Stephen Chi-Tsun
2
Hur, Won-Moo
2
Ishak Ismail
2
Joo, Jaehun
2
Kim, Taegoo
2
Lee, Chia-chi
2
Lee, Gyehee
2
Lee, Sang M.
2
Lin, Tyrone T.
2
Malliga Marimuthu
2
Melero-Polo, Iguácel
2
Sánchez-García, Javier
2
Tsai, Ching-Yi Daphne
2
Wang, Chih-wei
2
Wu, Shih-Hao
2
Aa, Zanna van der
1
Abdelmaaboud, Abdelhamid K.
1
Abualqumboz, Moheeb
1
Ahn, Jinwoo
1
Alan, Alev Kocak
1
Back, Ki-Joon
1
Balaji, M. S.
1
Bali, Zsofia
1
Baptista, Cristina Sales
1
Becker, Marc
1
Bideh, Alireza Ziaei
1
Bigné Alcañiz, J. Enrique
1
Bloemer, Johanna M.
1
Cambra Fierro, Jesús J.
1
Cambra-Fierro, Jesus
1
Cambra-Fierro, Jesús
1
Cambra-Fierro, Jesús J.
1
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Published in...
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Service business
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
259
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
149
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
102
The journal of brand management : an international journal
101
Cogent business & management
100
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
80
OLC EcoSci
4
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61
The antecedents and influences of airline loyalty programs: the moderating role of involvement
Wang, Edward Shih-tse
;
Chen, Lily Shui-lien
;
Chen, I. Fei
- In:
Service business
9
(
2015
)
2
,
pp. 257-280
Persistent link: https://www.econbiz.de/10011296050
Saved in:
62
Using customer contact centres as relationship marketing instruments
Aa, Zanna van der
;
Bloemer, Johanna M.
;
Henseler, Jörg
- In:
Service business
9
(
2015
)
2
,
pp. 185-208
Persistent link: https://www.econbiz.de/10011296073
Saved in:
63
Investing in customer loyalty : the moderating role of relational characteristics
Balaji, M. S.
- In:
Service business
9
(
2015
)
1
,
pp. 17-40
Persistent link: https://www.econbiz.de/10011296103
Saved in:
64
Does the nature of the relationship really matter? : an analysis of the roles of loyalty and involvement in service recovery processes
Cambra-Fierro, Jesus
;
Melero-Polo, Iguácel
;
Sese, Javier
- In:
Service business
9
(
2015
)
2
,
pp. 297-320
Persistent link: https://www.econbiz.de/10011384271
Saved in:
65
Market segmentation variables as moderators in the prediction of business tourist retention
Swart, Magdalena Petronella
;
Roodt, Gerhard
- In:
Service business
9
(
2015
)
3
,
pp. 491-513
Persistent link: https://www.econbiz.de/10011386430
Saved in:
66
Mediating relationships in and satisfaction with online technologies: communications or features beyond expectations?
Medina, Cayetano
;
Rufín, Ramón
;
Rey, Manuel
- In:
Service business
9
(
2015
)
4
,
pp. 587-609
Persistent link: https://www.econbiz.de/10011407251
Saved in:
67
CRM and RQ as key factors in retail setting services in an economic crisis context : the case of travel agencies
Ángeles Oviedo-García, Maria de los
;
Vega Vázquez, …
- In:
Service business
9
(
2015
)
4
,
pp. 663-685
Persistent link: https://www.econbiz.de/10011407254
Saved in:
68
The cost (and the value) of customer attire : linking high- and low-end dress styles to service quality and prices offered by service employees
Vilnai-Yavetz, Iris
;
Gilboa, Shaked
- In:
Service business
8
(
2014
)
2
,
pp. 355-373
Persistent link: https://www.econbiz.de/10010351398
Saved in:
69
A data mining approach for segmentation-based importance-performance analysis (SOM–BPNN–IPA) : a new framework for developing customer retention strategies
Hosseini, Seyed Yaghoub
;
Bideh, Alireza Ziaei
- In:
Service business
8
(
2014
)
2
,
pp. 295-312
Persistent link: https://www.econbiz.de/10010351415
Saved in:
70
The impact of market orientation on patient loyalty : the mediation of relationship quality
Huang, Jin-An
;
Lai, Chi-Shiun
;
Hu, Jer-San
;
Weng, Rhay-Hung
- In:
Service business
8
(
2014
)
4
,
pp. 499-515
Persistent link: https://www.econbiz.de/10010469729
Saved in:
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