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~isPartOf:"The journal of business & industrial marketing"
~subject:"Business-to-business marketing"
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Search: subject:"Relationship marketing"
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Business-to-business marketing
Relationship marketing
195
Beziehungsmarketing
192
Lieferantenmanagement
110
Supplier relationship management
110
B-to-B-Marketing
86
Customer satisfaction
33
Kundenzufriedenheit
33
Consumer behaviour
29
Konsumentenverhalten
29
Marketing management
29
Marketingmanagement
29
Salespeople
25
Verkaufspersonal
25
Innovation
19
Confidence
18
Customer integration
18
Vertrauen
18
Betriebliche Wertschöpfung
17
Kundenintegration
17
Value creation
17
Firm performance
16
Unternehmenserfolg
16
E-commerce
14
Electronic Commerce
14
Selling
14
Verkauf
14
Customer value
13
Kundenwert
13
Lieferkette
13
Performance measurement
13
Performance-Messung
13
Supply chain
13
Brand management
12
Business network
12
Dienstleistungsqualität
12
Markenführung
12
Service quality
12
Unternehmensnetzwerk
12
Buyer-seller relationships
11
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86
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Cabanelas, Pablo
2
Cobelli, Nicola
2
Drummond, Conor
2
Høgevold, Nils
2
Kowalkowski, Christian
2
Lacoste, Sylvie
2
Lin, Ming-ji James
2
McGrath, Helen
2
Nyadzayo, Munyaradzi
2
O'Toole, Thomas
2
Svensson, Göran
2
Ulkuniemi, Pauliina
2
Ahmad, Bilal
1
Akhtar, Nadeem
1
Al-Kwifi, Sam O.
1
Albadvi, Amir
1
Alet Vilaginés, Josep
1
Ali M. Yunus
1
Alonso-Garcia, Javier
1
Anaza, Nwamaka A.
1
Andaleeb, Syed S.
1
Ashfaq, Muhammad
1
Askariazad, Mohammad Hossein
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Ata, U. Zeynep
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Babakhani, Nazila
1
Barac, Dušan
1
Barry, James M.
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Bathke, Henrik
1
Ben Abdelaziz, Fouad
1
Bettis-Outland, Harriette
1
Birkel, Hendrik
1
Blanco-González, Alicia
1
Blois, Keith J.
1
Boles, James Sanders
1
Bonamigo, Andrei
1
Borg, Susanne Wiatr
1
Bueno Avila, Salvador
1
Burton, Jamie
1
Bush, Alan J.
1
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1
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
151
Journal of business-to-business marketing
35
Journal of business research : JBR
34
Journal of marketing
10
Journal of the Academy of Marketing Science
10
SpringerLink / Bücher
8
The journal of personal selling & sales management : JPSSM
8
Journal of customer behaviour
6
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
6
Management decision : MD
6
European journal of marketing : EJM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
The journal of services marketing
5
Cogent business & management
4
International journal of procurement management
4
Journal of personal selling & sales management
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of retailing and consumer services
4
Marketing intelligence & planning
4
European journal of marketing
3
Gabler Edition Wissenschaft
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International business and economics research journal
3
International journal of business environment : IJBE
3
International journal of services and operations management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of purchasing and supply management
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of strategic marketing
3
Marketing theory
3
Springer eBook Collection
3
Springer eBook Collection / Business and Economics
3
The service industries journal
3
Total quality management & business excellence
3
Asia Pacific journal of marketing and logistics
2
Businesses
2
Cross cultural & strategic management
2
Electronic markets : the international journal on networked business
2
European business review : EBR ; the official journal of the International Management Centres, Europe
2
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Source
All
ECONIS (ZBW)
86
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1
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86
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1
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
2
Customer reference marketing in internationalizing SMEs : a service perspective
Tolstoy, Daniel
;
Melén Hånell, Sara
;
Özbek, Nurgül
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 94-105
Persistent link: https://www.econbiz.de/10013538916
Saved in:
3
Role of community trust in driving brand loyalty in large online B2B communities
Sethi, Amit Rakesh
;
Dash, Satyabhusan
;
Mishra, Abhishek
; …
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 256-272
Persistent link: https://www.econbiz.de/10014473031
Saved in:
4
Analyzing the customer brand engagement model from the perspective of sellers and buyers in the B2B context
Susanti, Vonny
;
Samudro, Andreas
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 299-317
Persistent link: https://www.econbiz.de/10014473046
Saved in:
5
Identifying the determinants and consequences of post-recovery satisfaction in B2B customers : a multidimensional justice theory perspective
Ahmad, Bilal
;
Yuan, Jingbo
;
Akhtar, Nadeem
;
Ashfaq, Muhammad
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 423-437
Persistent link: https://www.econbiz.de/10014473086
Saved in:
6
The power of connecting experience data and operational data : more than the sum of its parts?
Bathke, Henrik
;
Birkel, Hendrik
;
Gracht, Heiko von der
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2604-2625
Persistent link: https://www.econbiz.de/10014472598
Saved in:
7
"What’s it really worth?" : a meta-analysis of customer-perceived relationship value in B2B markets
Geiger, Ingmar
;
Naacke, David
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 751-773
Persistent link: https://www.econbiz.de/10014227498
Saved in:
8
Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
Nyadzayo, Munyaradzi
;
Casidy, Riza
;
Mohan, Mayoor
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 958-973
Persistent link: https://www.econbiz.de/10014227520
Saved in:
9
The mediating role of cooperative norms in the formation of buyer commitment in the buyer-seller relationship
Vieira, Valter Afonso
;
Mayberry, Robert
;
Boles, James …
- In:
The journal of business & industrial marketing
38
(
2023
)
7
,
pp. 1409-1423
Persistent link: https://www.econbiz.de/10014314113
Saved in:
10
Critical incidents and dissatisfaction in B2B relationships : an appraisal theory analysis
Pascual-Nebreda, Laura
;
Cabanelas, Pablo
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
7
,
pp. 1574-1586
Persistent link: https://www.econbiz.de/10014314146
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