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~isPartOf:"The journal of services marketing"
~subject:"Beziehungsmarketing"
~subject:"Customer participation"
~subject:"Service management"
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Search: subject_exact:"Co-creation"
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Beziehungsmarketing
Customer participation
Service management
Customer integration
44
Kundenintegration
44
Relationship marketing
32
Betriebliche Wertschöpfung
18
Value creation
18
Co-creation
16
Dienstleistung
15
Services
15
Consumer behaviour
14
Konsumentenverhalten
14
Dienstleistungsqualität
11
Service quality
11
Service-Dominant Logic
11
Service-dominant logic
11
Dienstleistungssektor
10
Service industry
10
Customer satisfaction
9
Customer service
9
Customer value
9
Dienstleistungsmarketing
9
Kundenservice
9
Kundenwert
9
Kundenzufriedenheit
9
Services marketing
9
Customer engagement
7
New product development
7
Produktentwicklung
7
Social Web
7
Social web
7
Innovation
6
Lieferantenmanagement
6
Supplier relationship management
6
Value co-creation
6
Brand management
5
Dienstleistungsmanagement
5
Innovation management
5
Innovationsmanagement
5
Markenführung
5
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Article
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34
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English
34
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Akaka, Melissa Archpru
1
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1
Aldas-Manzano, Joaquin
1
Ballantyne, David
1
Bart, Yakov
1
Beatty, Sharon E.
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Black, Hulda G.
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Bordian, Mariia
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Bouman, Nijs
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Chi, Ming
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Cronin, J. J.
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Davey, Janet
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Dong, Beibei
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Díaz, David
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Edvardsson, Bo
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Elg, Mattias
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Engström, Jon
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Evans, Jody
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Ferreira, Ivani
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FitzPatrick, Mary
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Frow, Pennie
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Furrer, Olivier
1
Garry, Tony
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Hwang, Hansol
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Inanc, Duygu
1
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Published in...
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The journal of services marketing
Journal of business research : JBR
83
Journal of retailing and consumer services
58
Industrial marketing management : the international journal for industrial and high-tech firms
37
Journal of service management
29
International journal of hospitality management
20
SpringerLink / Bücher
20
The service industries journal
19
Journal of strategic marketing
18
The journal of business & industrial marketing
18
Journal of marketing management : MM
15
Customer engagement : contemporary issues and challenges
14
Journal of service research : JSR
14
Service business
14
The journal of product & brand management
14
Journal of the Academy of Marketing Science
13
Tourism management : research, policies, practice
12
Handbook of research on customer engagement
11
Journal of service research
11
Marketing intelligence & planning
11
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
10
International journal of contemporary hospitality management
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Kundenintegration : Forum Dienstleistungsmanagement
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of service theory and practice : JSTP
9
European journal of marketing
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of hospitality marketing & management
8
Journal of marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Services marketing quarterly
8
The journal of brand management : an international journal
8
Business horizons
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Marketing theory
7
Cogent business & management
6
European management journal
6
Gabler Edition Wissenschaft
6
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ECONIS (ZBW)
34
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34
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1
How strategic design abilities address unmet value in service engagement strategies
Bouman, Nijs
;
Simonse, Lianne
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 22-34
Persistent link: https://www.econbiz.de/10014473566
Saved in:
2
Customer engagement behaviors on physical and virtual engagement platforms
Winell, Erik
;
Nilsson, Jonas
;
Lundberg, Erik
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014473569
Saved in:
3
Well-being co-creation in service ecosystems : a systematic literature review
Landry, Mikèle
;
Furrer, Olivier
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 862-882
Persistent link: https://www.econbiz.de/10014333403
Saved in:
4
Which loyalty program do customers prefer : a coalition program or a single-firm program?
Shirai, Miyuri
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 563-573
Persistent link: https://www.econbiz.de/10014276931
Saved in:
5
Exploring service employees' involvement in value co-creation : dimensions, antecedents and consequences
Xu, Hangjun
;
Tang, Chuanyi
;
Guo, Lin
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 650-670
Persistent link: https://www.econbiz.de/10014276940
Saved in:
6
The impact of value co-creation in sustainable services : understanding generational differences
Bordian, Mariia
;
Gil Saura, Irene
;
Šerić, Maja
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 155-167
Persistent link: https://www.econbiz.de/10013542917
Saved in:
7
Customer engagement in online service brand communities
Chi, Ming
;
Harrigan, Paul
;
Xu, Yongshun
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 201-216
Persistent link: https://www.econbiz.de/10013407472
Saved in:
8
Customer incivility and employee outcomes in the new service marketplace
Hwang, Hansol
;
Hur, Won-Moo
;
Shin, Yuhyung
;
Kim, Young-Jin
- In:
The journal of services marketing
36
(
2022
)
4
,
pp. 612-625
Persistent link: https://www.econbiz.de/10013407575
Saved in:
9
Relational cohesion between users and smart voice assistants
Hernández Ortega, Blanca
;
Aldas-Manzano, Joaquin
; …
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 725-740
Persistent link: https://www.econbiz.de/10013407596
Saved in:
10
The role of reciprocity and reputation in service relationships with arts organisations
Toscani, Giulio
;
Prendergast, Gerard P.
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 800-812
Persistent link: https://www.econbiz.de/10013407601
Saved in:
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