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~language:"deu"
~subject:"Procurement"
~type_genre:"Sammelwerk"
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Procurement
B-to-B-Marketing
40
Business-to-business marketing
40
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21
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20
Business-to-Business-Marketing
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Investitionsgütermarketing
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Kleinaltenkamp, Michael
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Technischer Vertrieb
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ECONIS (ZBW)
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1
Handbuch Industriegütermarketing : Strategien - Instrumente - Anwendungen
Backhaus, Klaus
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002154828
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2
Technischer Vertrieb : Grundlagen des Business-to-Business Marketing
Kleinaltenkamp, Michael
(
ed.
)
-
2000
-
2., neu bearb. u. erw. Aufl.
Persistent link: https://www.econbiz.de/10000672594
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3
Geschäftsbeziehungsmanagement : mit 28 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10014267617
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4
Customer Integration : von der Kundenorientierung zur Kundenintegration
Kleinaltenkamp, Michael
(
ed.
);
Fließ, Sabine
(
contributor
); …
-
1996
Persistent link: https://www.econbiz.de/10000584004
Saved in:
5
Technischer Vertrieb : Grundlagen
Kleinaltenkamp, Michael
(
ed.
)
-
1995
Persistent link: https://www.econbiz.de/10014005454
Saved in:
6
Netzwerkansätze im Business-to-Business-Marketing : Beschaffung, Absatz und Implementierung neuer Technologien
Kleinaltenkamp, Michael
(
ed.
)
-
1994
Persistent link: https://www.econbiz.de/10000412564
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