//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Abosag, Ibrahim"
~person:"Alavi, Shirin"
~subject:"Beziehungsmarketing"
~subject:"Vertrauen"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Facebook"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Vertrauen
Internet marketing
3
Online-Marketing
3
Relationship marketing
3
Social Web
3
Social web
3
Brand management
2
Consumer behaviour
2
Facebook
2
Konsumentenverhalten
2
Markenführung
2
Viral marketing
2
Virales Marketing
2
Brand
1
Brand image
1
Confidence
1
Customer satisfaction
1
Deregulation
1
Deregulierung
1
E-commerce
1
Electronic Commerce
1
Facebook marketing
1
Facebook's community dynamics
1
Friend liking
1
Internet
1
Kundenzufriedenheit
1
Markenimage
1
Online retailing
1
Online-Handel
1
Satisfaction
1
Social network
1
Soziales Netzwerk
1
Uniqueness
1
consumer insights
1
customer bonds (social)
1
customer relationship management
1
customer retention
1
customer segmentation and customer loyalty
1
digital marketing
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Abosag, Ibrahim
Alavi, Shirin
Sabatini, Fabio
8
Sarracino, Francesco
6
Abedin, Babak
2
Aljuhmani, Hasan Yousef
2
Annamalai, Balamurugan
2
Antoci, Angelo
2
Azar, Salim L.
2
Bayram, Pelin
2
Benmiled-Cherif, Héla
2
Bonelli, Laura
2
Elrehail, Hamzah
2
Machado, Joana César
2
Paglieri, Fabio
2
Pervan, Simon J.
2
Reggiani, Tommaso
2
Reynolds, Dennis
2
Samarah, Tariq
2
Speece, Mark
2
Su, Na
2
Suri, P. K.
2
Tiruwa, Anurag
2
Vacas-de-Carvalho, Leonor
2
Varshney, Sanjeev
2
Wiese, Melanie
2
Yadav, Rajan
2
Abdelmaaboud, Abdelhamid K.
1
Abuljadail, Mohammad
1
Achen, Rebecca M.
1
Adeola, Ogechi
1
Adomavicius, Gediminas
1
Agrawal, Anand
1
Ahuja, Vandana
1
Akareem, Husain Salilul
1
Akrout, Houcine
1
Ali, Mohamed Ahmed
1
Almubarak, Alanoud F.
1
Anagnostopoulos, Christos
1
André, Ana Raquel
1
more ...
less ...
Published in...
All
International journal of management practice : IJMP
2
Journal of business research : JBR
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customers' need for uniqueness theory versus brand congruence theory : the impact on satisfaction with social network sites
Abosag, Ibrahim
;
Ramadan, Zaby B.
;
Baker, Thomas L.
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 862-872
Persistent link: https://www.econbiz.de/10012288106
Saved in:
2
New paradigm of digital marketing in emerging markets : from social media to social customer relationship management
Alavi, Shirin
- In:
International journal of management practice : IJMP
9
(
2016
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10011591714
Saved in:
3
Generation of trust using social networking sites : a comparative analysis of online apparel brands across social media platforms
Sharma, Radhika
;
Alavi, Shirin
;
Ahuja, Vandana
- In:
International journal of management practice : IJMP
12
(
2019
)
4
,
pp. 405-425
Persistent link: https://www.econbiz.de/10012140323
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->