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~person:"Akter, Shahriar"
~person:"Gleaves, Robin"
~person:"Kleinaltenkamp, Michael"
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Search: subject:"Customer value"
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Customer value
19
Kundenwert
19
Betriebliche Wertschöpfung
9
Value creation
9
Beziehungsmarketing
8
Relationship marketing
8
Consumer behaviour
6
Konsumentenverhalten
6
Lieferantenmanagement
6
Marketing management
6
Marketingmanagement
6
Supplier relationship management
6
B-to-B-Marketing
4
Business-to-business marketing
4
Value in use
4
Customer success management
3
Erfolgsfaktor
3
Service-Dominant Logic
3
Service-dominant logic
3
Success factor
3
Accounting
2
Competitive advantage
2
Customer integration
2
Customer satisfaction
2
Customer value proposition
2
Hybrid offerings
2
Kundenintegration
2
Kundenzufriedenheit
2
Lebenszyklus
2
Life cycle
2
Management
2
Rechnungswesen
2
Servitization
2
Solution business
2
Wettbewerbsvorteil
2
Adaptive selling
1
Analytics-driven value creation
1
Behavioral economics
1
Bundling strategy
1
Business relationships
1
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English
18
German
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Akter, Shahriar
Gleaves, Robin
Kleinaltenkamp, Michael
Kumar, V.
41
Rajagopal
28
Bauer, Hans H.
19
Hammerschmidt, Maik
17
Madhani, Pankaj M.
17
Skiera, Bernd
16
Eggert, Andreas
15
Verhoef, Peter C.
14
Günter, Bernd
13
Ko, Eunju
13
Wiesel, Thorsten
12
Fader, Peter
11
Heinonen, Kristina
11
Helm, Sabrina
11
Keränen, Joona
11
Kim, Kyung Hoon
11
Frow, Pennie
10
Gallarza, Martina G.
10
Krafft, Manfred
10
Maas, Peter
10
Matzler, Kurt
10
Gil Saura, Irene
9
Gupta, Sunil
9
Homburg, Christian
9
Mengen, Andreas
9
Saarijärvi, Hannu
9
Belz, Christian
8
Bieger, Thomas
8
Bruhn, Manfred
8
Glady, Nicolas
8
Neslin, Scott A.
8
Payne, Adrian
8
Petersen, J. Andrew
8
Reinartz, Werner J.
8
Rust, Roland T.
8
Staat, Matthias
8
Strandvik, Tore
8
Venkatesan, Rajkumar
8
Becker, Roman
7
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Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of business research : JBR
2
Marketing theory
2
Business relationship management and marketing
1
International marketing review
1
Journal of Inter-Organizational Relationships
1
Journal of marketing management : MM
1
Management for Professionals
1
The marketing : accounting interface
1
Theorie und Praxis des Dienstleistungsmarketing : aktuelle Konzepte und Entwicklungen
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ECONIS (ZBW)
19
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1
How salespeople adapt communication of
customer
value
propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
2
Unrealized solutions in business markets
Elgeti, Laura
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 31-46
Persistent link: https://www.econbiz.de/10014226212
Saved in:
3
Omnichannel management capabilities in international marketing : the effects of word of mouth on customer engagement and customer equity
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hossain, …
- In:
International marketing review
41
(
2024
)
1
,
pp. 42-73
Persistent link: https://www.econbiz.de/10014524760
Saved in:
4
Customer Success Management : Helping Business Customers Achieve Their Goals
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
-
2023
Realization -- Chapter 6 Customer Success Management Activities -- Chapter 7 Adapting the
Customer
Value
Proposition -- Chapter 8 …
Persistent link: https://www.econbiz.de/10014229312
Saved in:
5
Value co-creation on a shared healthcare platform : impact on service innovation, perceived value and patient welfare
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hossain, Md Afnan
- In:
Journal of business research : JBR
140
(
2022
),
pp. 95-106
Persistent link: https://www.econbiz.de/10013040704
Saved in:
6
What drives the implementation of customer success management? : antecedents of customer success management from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
7
Rethinking customer-perceived value in business markets from an organizational perspective
Kleinaltenkamp, Michael
;
Eggert, Andreas
;
Kashyap, Vishal
; …
- In:
Journal of Inter-Organizational Relationships
28
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013460222
Saved in:
8
Revisiting business relationship quality in subsistence marketplaces
Hani, Umme
;
Akter, Shahriar
;
Wickramasinghe, Ananda
; …
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 197-218
Persistent link: https://www.econbiz.de/10014226499
Saved in:
9
Why doesn't our value creation payoff : unpacking customer analytics-driven value creation capability to sustain competitive advantage
Hossain, Md Afnan
;
Akter, Shahriar
;
Yanamandram, Venkata
- In:
Journal of business research : JBR
131
(
2021
),
pp. 287-296
Persistent link: https://www.econbiz.de/10012545045
Saved in:
10
How business customers judge customer success management
Prohl-Schwenke, Katharina
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 197-212
Persistent link: https://www.econbiz.de/10013194573
Saved in:
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