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~person:"Frambach, Rudolf T."
~subject:"Pricing strategy"
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Pricing strategy
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New product development
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Produktentwicklung
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Frambach, Rudolf T.
Ingenbleek, Paul T. M.
4
Verhallen, Theo W.
3
Ingenbleek, Paulus Theodorus Maria
2
Debruyne, Marion
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Lans, Ivo A. van der
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
Marketing-mix strategies - distribution strategy and pricing strategy
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ECONIS (ZBW)
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Best practices for new product pricing : impact on market performance and price level under different conditions
Ingenbleek, Paul T. M.
;
Frambach, Rudolf T.
;
Verhallen, …
- In:
The journal of product innovation management : an …
30
(
2013
)
3
,
pp. 560-573
Persistent link: https://www.econbiz.de/10009752180
Saved in:
2
The role of value-informed pricing in market-oriented product innovation management
Ingenbleek, Paul T. M.
;
Frambach, Rudolf T.
;
Verhallen, …
- In:
The journal of product innovation management : an …
27
(
2010
)
7
,
pp. 1032-1046
Persistent link: https://www.econbiz.de/10008736800
Saved in:
3
Successful new product pricing practices : a contingency approach
Ingenbleek, Paulus Theodorus Maria
;
Debruyne, Marion
; …
-
2009
Persistent link: https://www.econbiz.de/10003836587
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