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~person:"Geyskens, Inge"
~person:"Shaffer, Greg Eric"
~person:"Städtler, Arno"
~type_genre:"Aufsatz in Zeitschrift"
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Einzelhandel
41
Retail trade
41
Deutschland
18
Germany
18
Investition
13
Investment
13
Consumer behaviour
7
Handelsmarke
7
Konsumentenverhalten
7
Store brand
7
Lieferantenmanagement
6
Supplier relationship management
6
Theorie
6
Theory
6
Business cycle
5
Distribution channel
5
Konjunktur
5
Vertriebsweg
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retailing
5
Brand
4
Brand management
4
Markenartikel
4
Markenführung
4
Retail assortment
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Sortiment
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Geyskens, Inge
Shaffer, Greg Eric
Städtler, Arno
Grewal, Dhruv
41
Swoboda, Bernhard
30
Pantano, Eleonora
25
Richards, Timothy J.
24
Gil Saura, Irene
22
Schramm-Klein, Hanna
20
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19
Roggeveen, Anne L.
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Teller, Christoph
19
Cheng, T. C. E.
18
Khare, Arpita
18
Alexander, Nicholas
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Chen, Jing
16
Das, Gopal
16
Nordfält, Jens
16
Zielke, Stephan
16
Kuhn, Heinrich
15
Sands, Sean
15
Wood, Steve
15
Choi, Tsan-Ming
14
Dekimpe, Marnik G.
14
Hamilton, Stephen F.
14
Johansson, Ulf
14
Noble, Stephanie M.
14
Yan, Ruiliang
14
Burt, Steven
13
Cliquet, Gérard
13
Dawson, John A.
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Willems, Kim
13
Brengman, Malaika
12
Sternquist, Brenda J.
12
Breugelmans, Els
11
Fisher, Marshall L.
11
Gielens, Katrijn
11
Holzapfel, Andreas
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Jones, Peter
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Ifo-Schnelldienst
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Journal of marketing
4
Journal of economics & management strategy : JEMS
3
The Rand journal of economics
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Journal of retailing
2
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2
Advances in applied microeconomics : a research annual
1
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1
Business horizons
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
41
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1
Navigating the last mile : the demand effects of click-and-collect order fulfillment
Gielens, Katrijn
;
Gijsbrechts, Els
;
Geyskens, Inge
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 158-178
Persistent link: https://www.econbiz.de/10012593261
Saved in:
2
Adding budget and premium private labels to standard private labels : established empirical generalizations, emerging empirical insights, and future research
Keller, Kristopher Oliver
;
Dekimpe, Marnik G.
; …
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10013207539
Saved in:
3
Slotting fees and price discrimination in retail channels
Kolay, Sreya
;
Shaffer, Greg Eric
- In:
Marketing science
41
(
2022
)
6
,
pp. 1145-1162
Persistent link: https://www.econbiz.de/10014316927
Saved in:
4
Using technology to bring online convenience to offline shopping
Dekimpe, Marnik G.
;
Geyskens, Inge
;
Gielens, Katrijn
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
1
,
pp. 25-29
Persistent link: https://www.econbiz.de/10012229440
Saved in:
5
Opening the umbrella: the effects of rebranding multiple category-specific private-label brands to one umbrella brand
Keller, Kristopher Oliver
;
Geyskens, Inge
;
Dekimpe, …
- In:
Journal of marketing research
57
(
2020
)
4
,
pp. 677-694
Persistent link: https://www.econbiz.de/10012271783
Saved in:
6
Managing channel profits when retailers have profitable outside options
Inderst, Roman
;
Shaffer, Greg Eric
- In:
Management science : journal of the Institute for …
65
(
2019
)
2
,
pp. 642-659
Persistent link: https://www.econbiz.de/10012000724
Saved in:
7
How to brand your private labels
Geyskens, Inge
;
Keller, Kristopher Oliver
;
Dekimpe, …
- In:
Business horizons
61
(
2018
)
3
,
pp. 487-496
Persistent link: https://www.econbiz.de/10011866418
Saved in:
8
The new regulator in town : the effect of walmart’s sustainability mandate on supplier shareholder value
Gielens, Katrijn
;
Geyskens, Inge
;
Deleersnyder, Barbara
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 124-141
Persistent link: https://www.econbiz.de/10011810274
Saved in:
9
United we stand : the impact of buying groups on retailer productivity
Geyskens, Inge
;
Gielens, Katrijn
;
Wuyts, Stefan
- In:
Journal of marketing
79
(
2015
)
4
,
pp. 16-33
Persistent link: https://www.econbiz.de/10011304640
Saved in:
10
Manufacturer and retailer strategies to impact store brand share : global integration, local adaptation, and worldwide learning
Steenkamp, Jan-Benedict E. M.
;
Geyskens, Inge
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
1
,
pp. 6-26
Persistent link: https://www.econbiz.de/10010337976
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