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~person:"Kamboj, Shampy"
~person:"Prentice, Catherine"
~person:"Shulga, Lenna V."
~subject:"Beziehungsmarketing"
~subject:"Konsumentenverhalten"
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Beziehungsmarketing
Konsumentenverhalten
Customer integration
17
Kundenintegration
17
Relationship marketing
15
Consumer behaviour
8
Social Web
7
Social web
7
Betriebliche Wertschöpfung
6
Value creation
6
Co-creation
4
Customer engagement
4
Customer satisfaction
4
Innovation
4
Kundenzufriedenheit
4
Brand management
3
Dienstleistungsqualität
3
Markenführung
3
Service quality
3
Service-Dominant Logic
3
Service-dominant logic
3
Viral marketing
3
Virales Marketing
3
Brand
2
Brand image
2
Confidence
2
Customer participation
2
Customer value
2
Dienstleistungssektor
2
Hospital
2
Hotel industry
2
Hotellerie
2
India
2
Indien
2
Internet marketing
2
Krankenhaus
2
Kundenwert
2
Luxury goods
2
Luxusgüter
2
Markenimage
2
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16
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Article
16
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16
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English
16
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Kamboj, Shampy
Prentice, Catherine
Shulga, Lenna V.
Hollebeek, Linda D.
26
Brodie, Roderick J.
12
Conduit, Jodie
11
Piller, Frank T.
11
Reichwald, Ralf
11
Bruhn, Manfred
9
Kumar, V.
9
Büttgen, Marion
8
Hippel, Eric von
8
Jaakkola, Elina
8
Malthouse, Edward C.
8
Füller, Johann
7
Hajli, Nick
7
Harrigan, Paul
7
Herstatt, Cornelius
7
Rahman, Zillur
7
Rather, Raouf Ahmad
7
Schreier, Martin
7
Busser, James A.
6
Islam, Jamid Ul
6
Johnson, Lester W.
6
Kaufmann, Hans Rüdiger
6
Loureiro, Sandra Maria Correia
6
Plewa, Carolin
6
Schaarschmidt, Mario
6
Calder, Bobby J.
5
Carlson, Jamie
5
Edvardsson, Bo
5
Fuchs, Christoph
5
Gligor, David
5
Hadwich, Karsten
5
Ihl, Christoph
5
Itani, Omar S.
5
Khan, Imran
5
Le Nguyen Hau
5
Leckie, Civilai
5
Morgan, Todd
5
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Journal of retailing and consumer services
4
International journal of hospitality management
2
Journal of hospitality marketing & management
2
International journal of consumer studies
1
International journal of emerging markets
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
International marketing review
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Qualitative market research : an international journal
1
Services marketing quarterly
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
16
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1
Customer participation in service innovation using SNS smartphone apps : an investigation of the Indian hotel service industry
Sarmah, Bijoylaxmi
;
Shukla, Yupal
;
Chatterjee, Ravi
; …
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2971-2992
Persistent link: https://www.econbiz.de/10014451774
Saved in:
2
Customer involvement and servitization in hybrid offerings : moderating role of digitalization and co-creation
Behl, Abhishek
;
Kamboj, Shampy
;
Sarmah, Bijoylaxmi
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 739-773
Persistent link: https://www.econbiz.de/10014469953
Saved in:
3
Social media adoption behaviour : consumer innovativeness and participation intention
Kamboj, Shampy
;
Sharma, Manika
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 523-544
Persistent link: https://www.econbiz.de/10014250591
Saved in:
4
Relational energy and co-creation : effects on hospitality stakeholders' wellbeing
Shulga, Lenna V.
;
Busser, James A.
;
Chang, Wen
- In:
Journal of hospitality marketing & management
31
(
2022
)
8
,
pp. 1026-1047
Persistent link: https://www.econbiz.de/10013459489
Saved in:
5
The influence of customer experience with automated games and social interaction on customer engagement and loyalty in casinos
Tuguinay, Jovanie A.
;
Prentice, Catherine
;
Moyle, Brent
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209579
Saved in:
6
A netnographical approach to typologizing customer engagement and corporate misconduct
Hua, Lian-Lian
;
Prentice, Catherine
;
Han, Xiaoyun
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012433740
Saved in:
7
The reciprocal role of trust in customer value co-creation
Shulga, Lenna V.
;
Busser, James A.
;
Bai, Billy
;
Kim, Hyelin
- In:
Journal of hospitality & tourism research : JHTR ; the …
45
(
2021
)
4
,
pp. 672-696
Persistent link: https://www.econbiz.de/10012520333
Saved in:
8
Hospitality employee and customer role in value co-creation : personal, organizational and collaborative outcomes
Shulga, Lenna V.
;
Busser, James A.
- In:
International journal of hospitality management
91
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012389079
Saved in:
9
The influence of identity-driven customer engagement on purchase intention
Prentice, Catherine
;
Han, Xiao Yun
;
Hua, Lian-Lian
;
Hu, Lin
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 339-347
Persistent link: https://www.econbiz.de/10011995641
Saved in:
10
Co-created value : multidimensional scale and nomological network
Busser, James A.
;
Shulga, Lenna V.
- In:
Tourism management : research, policies, practice
65
(
2018
),
pp. 69-86
Persistent link: https://www.econbiz.de/10011775064
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