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~person:"Saarijärvi, Hannu"
~subject:"Kundenwert"
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Kundenwert
Beziehungsmarketing
12
Relationship marketing
12
Consumer behaviour
9
Konsumentenverhalten
9
Customer value
6
Betriebliche Wertschöpfung
3
Customer data
3
Einzelhandel
3
Retail trade
3
Value creation
3
Customer satisfaction
2
Dienstleistungsqualität
2
Kundendaten
2
Kundenzufriedenheit
2
Multichannel strategy
2
Multikanalvertrieb
2
Reverse use of customer data
2
Service logic
2
Service quality
2
Service-Dominant Logic
2
Service-dominant logic
2
customer data
2
Abfallvermeidung
1
Business model
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Co-operatives
1
Conceptualizing customer value propositions
1
Consumer cooperative
1
Consumer cooperatives
1
Cooperative
1
Customer experience
1
Customer integration
1
Customer orientation
1
Customer relationship management
1
Customer value proposition
1
Data protection
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Datenschutz
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Digital platform
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Digitale Plattform
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Discovery Limited (insurance)
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Saarijärvi, Hannu
Kumar, V.
32
Madhani, Pankaj M.
14
Günter, Bernd
13
Eggert, Andreas
11
Helm, Sabrina
10
Verhoef, Peter C.
10
Bruhn, Manfred
9
Fader, Peter
9
Heinonen, Kristina
9
Bauer, Hans H.
8
Ko, Eunju
8
Krafft, Manfred
8
Gil Saura, Irene
7
Neslin, Scott A.
7
Reinartz, Werner J.
7
Venkatesan, Rajkumar
7
Wiesel, Thorsten
7
Belz, Christian
6
Frow, Pennie
6
Gallarza, Martina G.
6
Georgi, Dominik
6
Hadwich, Karsten
6
Hammerschmidt, Maik
6
Kim, Kyung Hoon
6
Lehmann, Donald R.
6
Lemon, Katherine N.
6
Petersen, J. Andrew
6
Rust, Roland T.
6
Skiera, Bernd
6
Strandvik, Tore
6
Albadvi, Amir
5
Baesens, Bart
5
Bradlow, Eric T.
5
Graf, Albert
5
Gupta, Sunil
5
Haenlein, Michael
5
Heidemann, Julia
5
Henseler, Jörg
5
Kleinaltenkamp, Michael
5
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AMS review : official publication of the Academy of Marketing Science
1
Business process management journal
1
Collaborative value co-creation in the platform economy
1
Journal of business research : JBR
1
Journal of retailing and consumer services
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
6
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1
An integrative framework for managing customer value propositions
Rintamäki, Timo
;
Saarijärvi, Hannu
- In:
Journal of business research : JBR
134
(
2021
),
pp. 754-764
Persistent link: https://www.econbiz.de/10012643969
Saved in:
2
A customer value perspective to service experiences in restaurants
Yrjölä, Mika
;
Rintamäki, Timo
;
Saarijärvi, Hannu
; …
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 91-101
Persistent link: https://www.econbiz.de/10012115044
Saved in:
3
Omni-channel retailing : propositions, examples and solutions
Yrjölä, Mika
;
Spence, Mark T.
;
Saarijärvi, Hannu
- In:
The international review of retail, distribution and …
28
(
2018
)
3
,
pp. 259-276
Persistent link: https://www.econbiz.de/10011885383
Saved in:
4
Customer value in the sharing economy platform : the Airbnb case
Nguyen, Hong Ngoc
;
Rintamäki, Timo
;
Saarijärvi, Hannu
- In:
Collaborative value co-creation in the platform economy
,
(pp. 225-246)
.
2018
Persistent link: https://www.econbiz.de/10011885480
Saved in:
5
Consumer cooperatives : uncovering the value potential of customer ownership
Talonen, Antti
;
Jussila, Iiro
;
Saarijärvi, Hannu
; …
- In:
AMS review : official publication of the Academy of …
6
(
2016
)
3/4
,
pp. 142-156
Persistent link: https://www.econbiz.de/10011627990
Saved in:
6
Disentangling customer orientation : executive perspective
Saarijärvi, Hannu
;
Kuusela, Hannu
;
Neilimo, Kari
; …
- In:
Business process management journal
20
(
2014
)
5
,
pp. 663-677
Persistent link: https://www.econbiz.de/10010415928
Saved in:
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