//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Westjohn, Stanford A."
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Welt"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Certificate of origin"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Markenartikel
Welt
Designation of origin
8
Herkunftsbezeichnung
8
Brand image
7
Consumer behaviour
7
Markenimage
7
International marketing
5
Internationales Marketing
5
Brand management
4
Markenführung
4
Brand
3
Country of origin
2
USA
2
United States
2
country of origin
2
Anger
1
Brand origin recognition accuracy
1
China
1
Corporate Social Responsibility
1
Corporate reputation
1
Corporate social responsibility
1
Country image
1
Country of association
1
Emotion
1
Firmenimage
1
Global branding
1
Global identity
1
Globalisierung
1
Globalization
1
Hope
1
India
1
Indien
1
Mehrebenenanalyse
1
Multi-level analysis
1
Multinationales Unternehmen
1
Openness to change
1
Partial least squares
1
Partielle kleinste Quadrate
1
Personality psychology
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Westjohn, Stanford A.
Diamantopoulos, Adamantios
20
Bruwer, Johan
10
Magnusson, Peter
8
Phau, Ian
8
Balabanis, George
7
Chen, Maggie Xiaoyang
7
Giraldi, Janaina de Moura Engracia
7
Inama, Stefano
7
Mattoo, Aaditya
7
Papadopoulos, Nicolas G.
7
Zdravkovic, Srdan
7
Aichner, Thomas
6
Grebitus, Carola
6
Grudecka, Anna
6
Hayakawa, Kazunobu
6
Ahmed, Zafar U.
5
Blakeney, Michael
5
Cheah, Isaac
5
De Melo, Jaime
5
Dekhili, Sihem
5
Govindasamy, Ramu
5
Insch, Andrea
5
Josiassen, Alexander
5
Kalamova, Margarita M.
5
Kniahin, Dzmitry
5
Lee, Richard
5
Maher, Amro A.
5
Sun, Qin
5
Suominen, Kati
5
Teuber, Ramona
5
Achabou, Mohamed Akli
4
Aiello, Gaetano
4
Alvarez, Maria D.
4
Buller, Courtney
4
Campo, Sara
4
Coletti, Paolo
4
De Nisco, Alessandro
4
Estevadeordal, Antoni
4
Fong, Cher Min
4
more ...
less ...
Published in...
All
International marketing review
4
Journal of business research : JBR
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of international marketing
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A longitudinal analysis of country image and brand origin effects
Magnusson, Peter
;
Zdravkovic, Srdan
;
Westjohn, Stanford A.
- In:
International marketing review
39
(
2022
)
4
,
pp. 912-930
Persistent link: https://www.econbiz.de/10013396342
Saved in:
2
Vicarious animosity : taking sides on provocative issues
Zdravkovic, Srdan
;
Magnusson, Peter
;
Miocevic, Dario
; …
- In:
Journal of business research : JBR
124
(
2021
),
pp. 77-85
Persistent link: https://www.econbiz.de/10012493838
Saved in:
3
Beyond country image favorability : how brand positioning via country personality stereotypes enhances brand evaluations
Magnusson, Peter
;
Westjohn, Stanford A.
;
Sirianni, Nancy J.
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
3
,
pp. 318-338
Persistent link: https://www.econbiz.de/10012006998
Saved in:
4
An examination of the interplay between corporate social responsibility, the brand's home country, and consumer global identification
Magnusson, Peter
;
Westjohn, Stanford A.
;
Zdravkovic, Srdan
- In:
International marketing review
32
(
2015
)
6
,
pp. 663-685
Persistent link: https://www.econbiz.de/10011517593
Saved in:
5
The spillover effects of prototype brand transgressions on country image and related brands
Magnusson, Peter
;
Krishnan, Vijaykumar
;
Westjohn, …
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 21-38
Persistent link: https://www.econbiz.de/10010348972
Saved in:
6
Further clarification on how perceived brand origin affects brand attitude : a reply to Samiee and Usunier
Magnusson, Peter
;
Westjohn, Stanford A.
;
Zdravkovic, Srdan
- In:
International marketing review
28
(
2011
)
5
,
pp. 497-507
Persistent link: https://www.econbiz.de/10009305310
Saved in:
7
"What? I thought Samsung was Japanese" : accurate or not, perceived country of origin matters
Magnusson, Peter
;
Westjohn, Stanford A.
;
Zdravkovic, Srdan
- In:
International marketing review
28
(
2011
)
5
,
pp. 454-472
Persistent link: https://www.econbiz.de/10009305317
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->