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~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~subject:"SME"
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Search: subject:"Conceptual Model"
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1
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International journal of innovation and technology management : IJITM
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ECONIS (ZBW)
15
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1
Conceptualizing green strategies' effects on customer experience in the context of omnichannel retailing
Sfakianaki, Emmanouela
;
Vrechopoulos, Adam
;
Lazaris, Chris
- In:
International journal of innovation and technology …
19
(
2022
)
5
,
pp. 1-29
Persistent link: https://www.econbiz.de/10014232355
Saved in:
2
CURIE : towards an ontology and enterprise architecture of a CRM
conceptual
model
Fernández-Cejas, Miguel
;
Pérez-González, Carlos J.
; …
- In:
Business & information systems engineering
64
(
2022
)
5
,
pp. 615-643
Persistent link: https://www.econbiz.de/10013445686
Saved in:
3
Barriers and facilitators of B2B degree of digital use and brand engagement : an integration of technology and behavioral perspectives
Ghosh, Deviprasad
;
Dash, Satyabhusan
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2793-2810
Persistent link: https://www.econbiz.de/10014472635
Saved in:
4
Customer engagement in sport : an updated review and research agenda
McDonald, Heath
;
Biscaia, Rui
;
Yoshida, Masayuki
; …
- In:
Journal of sport management : the official journal of …
36
(
2022
)
3
,
pp. 289-304
Persistent link: https://www.econbiz.de/10013255823
Saved in:
5
A
conceptual
model
of sustainable supply chain management in small and medium enterprises using blockchain technology
Nayak, Gurudutt
;
Dhaigude, Amol
- In:
Cogent economics & finance
7
(
2019
)
1
,
pp. 1-23
This paper proposes a
conceptual
model
of sustainable supply chain management (SSCM) in small and medium enterprises … SSCM using BT have been identified. Multiple-criteria decision-making has been deployed to develop the
conceptual
model
…
Persistent link: https://www.econbiz.de/10014232468
Saved in:
6
Perceived value among Cluj-Napoca automobile owners
Rus, Monica Ioana
- In:
Marketing from information to decision
9
(
2016
),
pp. 48-60
consumers' behavior. The purpose of this study is to create and test a
conceptual
model
that includes the relationships between …
Persistent link: https://www.econbiz.de/10011657534
Saved in:
7
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
Saved in:
8
Frame work of
conceptual
model
for quality management in small and medium enterprises
Gopinath, S.
;
Sundaram, V. R. Alagu
;
Sheshathri, R.
; …
- In:
International journal of enterprise network management
9
(
2018
)
2
,
pp. 143-155
Persistent link: https://www.econbiz.de/10011961507
Saved in:
9
Export performance and the internationalisation of SMEs
Ribau, Cláudia P.
;
Moreira, António Carrizo
;
Raposo, …
- In:
International journal of entrepreneurship and small business
30
(
2017
)
2
,
pp. 214-240
Persistent link: https://www.econbiz.de/10011731488
Saved in:
10
The emerged trends in consumers' co-creation : a conceptual framework for extending or creating the brand
Paul, Soumi
;
Peretti, Paola
;
Datta, Saroj Kumar
- In:
Journal for international business and entrepreneurship …
9
(
2016
)
2
,
pp. 190-203
Persistent link: https://www.econbiz.de/10011610695
Saved in:
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