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~subject:"Bibliometrics"
~subject:"Marketingmanagement"
~subject:"United States"
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10
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6
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ECONIS (ZBW)
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1
Manoeuvring towards research decline : the RAE and the decline of Britain's international research standing
Saunders, John A.
;
Wong, Veronica
- In:
European journal of marketing : EJM
45
(
2011
)
4
,
pp. 484-512
Persistent link: https://www.econbiz.de/10009010643
Saved in:
2
The research evaluation and globalization of business research
Saunders, John A.
;
Wong, Veronica
;
Saunders, Carolyne
- In:
British journal of management : BJM
22
(
2011
)
3
,
pp. 401-419
Persistent link: https://www.econbiz.de/10009308214
Saved in:
3
Grundlagen des Marketing
Kotler, Philip
;
Armstrong, Gary
;
Wong, Veronica
; …
-
2011
-
5., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10008657112
Saved in:
4
Analogies and mental simulations in learning for really new products : the role of visual attention
Feiereisen, Stephanie
;
Wong, Veronica
;
Broderick, Amanda J.
- In:
The journal of product innovation management : an …
25
(
2008
)
6
,
pp. 593-607
Persistent link: https://www.econbiz.de/10003761041
Saved in:
5
Grundlagen des Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2007
-
4., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10003376374
Saved in:
6
Grundlagen des Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2003
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001692370
Saved in:
7
Strategies for success in the British machine tool market : a comparative study of German, British, American and Japanese competitors
Shaw, Vivienne
- In:
Vierteljahrshefte zur Wirtschaftsforschung
64
(
1995
)
1
,
pp. 103-113
Persistent link: https://www.econbiz.de/10001181688
Saved in:
8
Marketing strategies of international competitors in the UK machine tool market
Doyle, Peter
- In:
Journal of global marketing
8
(
1994
)
2
,
pp. 75-96
Persistent link: https://www.econbiz.de/10001178339
Saved in:
9
Competition in global markets : a case study of American and Japanese competition for the British market
Doyle, Peter
;
Saunders, John A.
;
Wong, Veronica
-
1992
Persistent link: https://www.econbiz.de/10000839972
Saved in:
10
Japanese marketing strategies in the UK : a comparative study
Doyle, Peter
;
Saunders, John
;
Wong, Veronica
- In:
Journal of international business studies : JIBS ; an …
17
(
1986
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10003533679
Saved in:
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