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~subject:"Business process management"
~subject:"Consumer goods marketing"
~subject:"Developing countries"
~subject:"Innovationsmanagement"
~subject:"Markenführung"
~subject:"Product management"
~type_genre:"Handbook"
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Business process management
Consumer goods marketing
Developing countries
Innovationsmanagement
Markenführung
Product management
Produktgestaltung
14
Product design
13
Brand management
5
Beziehungsmarketing
4
Deutschland
4
Germany
4
Relationship marketing
4
Theorie
4
Theory
4
Innovation
3
Market research
3
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3
Produktmanagement
3
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3
Qualitätsmanagement
3
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2
Consumer behaviour
2
Design
2
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2
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2
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Markenimage
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Bildsprache <Informatik>
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Cost management
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Cost-benefit analysis
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86
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79
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55
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55
Bibliografie enthalten
43
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43
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31
Sammelwerk
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29
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29
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26
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Albers, Sönke
2
Akao, Yōji
1
Herrmann, Andreas
1
Hertel, Günter
1
Huber, Frank
1
Piller, Frank T.
1
Seeger, Harald
1
Seegers, Harald
1
Virt, Wilfried
1
Wheeler, Alina
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Zeng, Mingzhe
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Industrial Development Organization / Secretariat
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International Center for Public Enterprises in Developing Countries <Ljubljana>
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ECONIS (ZBW)
7
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Designing brand identity : an essential guide for the entire branding team
Wheeler, Alina
-
2018
-
Fifth edition
Persistent link: https://www.econbiz.de/10011672159
Saved in:
2
Handbook of research in mass customization and personalization
Piller, Frank T.
(
contributor
);
Zeng, Mingzhe
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003949848
Saved in:
3
Praxisbuch Packaging : wie Verpackungsdesign Produkte verkauft
Seeger, Harald
-
2009
Persistent link: https://www.econbiz.de/10003785425
Saved in:
4
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
Albers, Sönke
(
ed.
)
-
2002
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001676263
Saved in:
5
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
Albers, Sönke
(
ed.
)
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001459149
Saved in:
6
Kundenorientierte Produktgestaltung
Hertel, Günter
;
Virt, Wilfried
;
Huber, Frank
;
Akao, Yōji
-
2000
Persistent link: https://www.econbiz.de/10001463917
Saved in:
7
Guide to guarantee and warranty provisions in transfer of technology transactions
1989
Persistent link: https://www.econbiz.de/10000791905
Saved in:
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