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~subject:"Consumer behaviour"
~subject:"Customer integration"
~subject:"Leistungsbündel"
~type_genre:"Konferenzbeitrag"
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Search: subject_exact:"Service-Dominant Logic"
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Consumer behaviour
Customer integration
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Service-Dominant Logic
8
Service-dominant logic
8
Betriebliche Wertschöpfung
4
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4
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4
Customer value
3
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Cassia, Fabio
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Daskou, Sofia
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Freund, Sebastian
1
Gill, Liz
1
Kohtamäki, Marko
1
Kostama, Hanna
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Kunz, Reinhard E.
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Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of service theory and practice : JSTP
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Sport, Business and Management : an international journal ; SBM
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Supply Management Research : aktuelle Forschungsergebnisse 2015
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ECONIS (ZBW)
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Service-dominant logic : the road map to value co-creation in place marketing
Daskou, Sofia
;
Masouras, Andreas
;
Athanasula-Reppa, …
- In:
Business Development and Economic Governance in …
,
(pp. 369-382)
.
2022
Persistent link: https://www.econbiz.de/10013415100
Saved in:
2
A perspective on value co-creation processes in eSports service ecosystems
Kunz, Reinhard E.
;
Roth, Alexander
;
Santomier, James
- In:
Sport, Business and Management : an international …
12
(
2022
)
1
,
pp. 29-53
Persistent link: https://www.econbiz.de/10012880113
Saved in:
3
Measuring customer value co-creation behavior : developing a conceptual model based on service-dominant logic
Tommasetti, Aurelio
;
Troisi, Orlando
;
Vesci, Massimiliano
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
5
,
pp. 930-950
Persistent link: https://www.econbiz.de/10011797936
Saved in:
4
Configuring PBC for operating of capital goods : a case-based typology
Freund, Sebastian
;
Stölzle, Wolfgang
- In:
Supply Management Research : aktuelle …
,
(pp. 177-200)
.
2016
Persistent link: https://www.econbiz.de/10011345716
Saved in:
5
Developing the concept of life-cycle service offering
Rabetino, Rodrigo
;
Kohtamäki, Marko
;
Lehtonen, Heini
; …
- In:
Industrial marketing management : the international …
49
(
2015
),
pp. 53-66
Persistent link: https://www.econbiz.de/10011373947
Saved in:
6
Service-based vs. goods-based positioning of the product concept : effects on customer perceived value
Cassia, Fabio
;
Ugolini, Marta Maria
;
Cobelli, Nicola
; …
- In:
The TQM journal : the international review of …
27
(
2015
)
2
,
pp. 247-255
Persistent link: https://www.econbiz.de/10011298016
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