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Search: subject:"Long Tail"
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Globalisierung
Niche marketing strategy
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Almor, Tamar
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European business review : EBR ; the official journal of the International Management Centres, Europe
2
(1998). - XI, 346 S. : graph. Darst. - Enth. 18 Beitr.
1
European journal of international management : EJIM
1
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Trading places : SMEs in the global economy : a critical research handbook
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Startups internationalizing in quest of a business model : the global prospecting of process niche firms
Lehrer, Mark
;
Almor, Tamar
- In:
Journal of international management
28
(
2022
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013207533
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2
Entrepreneurship in superdiverse societies and the end of one-size-fits-all policy prescriptions
Andersson, David E.
;
Bögenhold, Dieter
;
Hudik, Marek
- In:
Journal of entrepreneurship and public policy
11
(
2022
)
1
,
pp. 40-52
Persistent link: https://www.econbiz.de/10013273652
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3
Market niches as dynamic, co-created resource domains
Odlin, Denis
;
Benson-Rea, Maureen
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 29-40
Persistent link: https://www.econbiz.de/10012588295
Saved in:
4
The networks and niches of international political economy
Seabrooke, Leonard
;
Young, Kevin
- In:
Review of international political economy : RIPE
24
(
2017
)
2
,
pp. 288-331
Persistent link: https://www.econbiz.de/10011706320
Saved in:
5
Early and accelerated internationalisation : the role of the niche strategy in a new generation of exporters
Zucchella, Antonella
;
Hagen, Birgit
;
Denicolai, Stefano
; …
- In:
International journal of export marketing
1
(
2016
)
1
,
pp. 27-47
Persistent link: https://www.econbiz.de/10011562375
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6
The entrepreneurial role within a global firm operating in a niche market
Alonso, Abel Duarte
- In:
European business review : EBR ; the official journal …
28
(
2016
)
2
,
pp. 118-136
Persistent link: https://www.econbiz.de/10011557485
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7
A born global gradually advancing its internationalization : a case study of internationalization process of a small tour operator in a niche market
Nessel, Karolina
- In:
Journal of entrepreneurship, management and innovation …
9
(
2013
)
1
,
pp. 69-95
Persistent link: https://www.econbiz.de/10010355543
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8
Identifying the characteristics of small specialist international retailers
Hutchinson, Karise
;
Quinn, Barry
- In:
European business review : EBR ; the official journal …
24
(
2012
)
2
,
pp. 106-119
Persistent link: https://www.econbiz.de/10009530971
Saved in:
9
Internationalisation strategies of small and medium-sized enterprises : the case of Belgium
Onkelinx, Jonas
;
Sleuwaegen, Leo
- In:
Review of business and economics
56
(
2011
)
2
,
pp. 128-146
Persistent link: https://www.econbiz.de/10009385324
Saved in:
10
Environmental characteristics and technological capabilities' interaction in high-technology born global films
Efrat, Kalanit
;
Shoham, Aviv
- In:
European journal of international management : EJIM
5
(
2011
)
3
,
pp. 271-284
Persistent link: https://www.econbiz.de/10009240492
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