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~subject:"Online retailing"
~type_genre:"Case study"
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Search: subject:"Relationship marketing"
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Online retailing
Beziehungsmarketing
445
Relationship marketing
445
Deutschland
138
Germany
138
Theorie
63
Theory
63
Kundenmanagement
42
Marketingmanagement
41
Marketing management
38
Lieferantenmanagement
36
Supplier relationship management
36
Marketing
30
Social Web
29
Social web
29
Customer satisfaction
28
Kundenzufriedenheit
28
USA
27
United States
27
Innovationsmanagement
26
Innovation management
25
Dienstleistungsqualität
22
Kundenorientierung
22
Service quality
22
Strategisches Management
22
Beziehungsmanagement
21
Prozessmanagement
21
Business process management
20
Unternehmen
20
Consumer behaviour
19
Erfolgsfaktor
19
Konsumentenverhalten
19
Qualitätsmanagement
19
Strategic management
19
Success factor
19
Brand management
18
Markenführung
18
Quality management
18
Automotive industry
17
Kfz-Industrie
17
Kundenbindung
17
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11
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934
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934
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93
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93
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23
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23
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20
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17
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17
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16
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15
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15
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15
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13
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11
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2
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1
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English
11
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2
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Werro, Nicolas
2
Ahujy, Vandana
1
Castañeda, José Alberto
1
Chua, Alton Y. K.
1
Duquesnois, Franck
1
Döbler, Thomas
1
Gurău, Călin
1
Hudson, Brett
1
Kumar, Sameer
1
Kunhardt, Felix von
1
Liu, Zheng
1
Lowry, Josie
1
Lu, Yaqiong
1
Ma, Lei
1
Meyer, Matthias
1
Phan, Dien D.
1
Rix, Raimund
1
Schenk, Michael
1
Schmidt, Inga D.
1
Schwaiger, Manfred
1
Stormer, Henrik
1
Veglio, Valerio
1
Vogel, Douglas R.
1
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Customer-centric marketing strategies : tools for building organizational performance
1
Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
1
E-marketing ; Vol. 1
1
E-retailing challenges and opportunities in the global marketplace
1
Electronic retailing
1
Fuzzy management methods
1
Handbook of research on effective marketing in contemporary globalism
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of electronic customer relationship management : IJECRM
1
Journal of business and psychology
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Markt, Kommunikation, Innovation : MKI
1
Springer / Management/Business for professionals
1
The international journal of productivity and performance management : IJPPM
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ECONIS (ZBW)
13
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1
Competing through logistics management : studies on e-retailing in China
Lu, Yaqiong
;
Liu, Zheng
;
Ma, Lei
- In:
E-retailing challenges and opportunities in the global …
,
(pp. 256-275)
.
2016
Persistent link: https://www.econbiz.de/10011506301
Saved in:
2
Fuzzy classification of online customers
Werro, Nicolas
-
2015
Persistent link: https://www.econbiz.de/10011296387
Saved in:
3
Louis Vuitton : using digital presence for brand repositioning and CRM
Ahujy, Vandana
- In:
Handbook of research on effective marketing in …
,
(pp. 315-324)
.
2014
Persistent link: https://www.econbiz.de/10010403471
Saved in:
4
The strategic importance of data mining analysis for customer-centric marketing strategies
Veglio, Valerio
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 126-148)
.
2013
Persistent link: https://www.econbiz.de/10009668204
Saved in:
5
Beschleunigte Conversion-Sellaround-Widgets als modernes Verkaufsinstrument im Zeitalter des SoLoMo
Kunhardt, Felix von
- In:
Digitalisierung des Handels mit ePace : innovative …
,
(pp. 315-330)
.
2013
Persistent link: https://www.econbiz.de/10009773855
Saved in:
6
A fuzzy logic approach for the assessment of online customers
Werro, Nicolas
;
Stormer, Henrik
-
2012
Persistent link: https://www.econbiz.de/10009575371
Saved in:
7
How Web 2.0 supports customer relationship management in Amazon
Chua, Alton Y. K.
- In:
International journal of electronic customer …
5
(
2011
)
3/4
,
pp. 288-304
Persistent link: https://www.econbiz.de/10009489244
Saved in:
8
Relationship between customer satisfaction and loyalty on the internet
Castañeda, José Alberto
- In:
Journal of business and psychology
26
(
2011
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10009301991
Saved in:
9
The website as an integrated marketing tool : an exploratory study of French wine producers
Gurău, Călin
;
Duquesnois, Franck
- In:
Journal of small business and entrepreneurship : JSBE ; …
24
(
2011
)
1
,
pp. 17-28
Persistent link: https://www.econbiz.de/10008987960
Saved in:
10
Consumer purchase process improvements in e-tailing operations : a case study
Kumar, Sameer
;
Hudson, Brett
;
Lowry, Josie
- In:
The international journal of productivity and …
59
(
2010
)
3/4
,
pp. 388-403
Persistent link: https://www.econbiz.de/10003976274
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