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~subject:"Online-Marketing"
~subject:"Virtuelle Realität"
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Search: subject:"Virtuelle Realität"
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Subject
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Online-Marketing
Virtuelle Realität
Virtual reality
2,366
Social Web
654
Social web
653
Konsumentenverhalten
423
Consumer behaviour
421
Virtual organization
392
Virtuelle Organisation
392
Virtual team
305
Virtuelles Team
305
Internet
262
Electronic Commerce
247
E-commerce
239
E-Learning
238
E-learning
236
Theorie
199
Theory
199
Deutschland
147
Germany
147
Online-Handel
144
Online retailing
143
Computerspiel
141
Unternehmensnetzwerk
138
Augmented reality
137
Business network
137
Video game
137
Internet marketing
114
Beziehungsmarketing
111
Relationship marketing
109
Arbeitsgruppe
98
Team
98
Experiment
97
Tourism
96
Tourismus
96
virtual reality
96
Tourism industry
82
Tourismuswirtschaft
82
Informationstechnik
79
Einzelhandel
77
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Undetermined
877
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415
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Article
1,689
Book / Working Paper
811
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Article in journal
1,121
Aufsatz in Zeitschrift
1,121
Aufsatz im Buch
545
Book section
545
Graue Literatur
103
Non-commercial literature
103
Hochschulschrift
96
Thesis
80
Collection of articles of several authors
72
Sammelwerk
72
Working Paper
71
Arbeitspapier
65
Aufsatzsammlung
59
Case study
34
Fallstudie
34
Konferenzschrift
29
Conference paper
15
Konferenzbeitrag
15
Dissertation u.a. Prüfungsschriften
12
Conference proceedings
11
Handbook
6
Handbuch
6
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5
Sammlung
5
Article
4
Festschrift
4
Glossar enthalten
4
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4
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3
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3
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3
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3
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3
Bibliographie
2
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2
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2
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2
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English
1,999
German
486
Undetermined
7
French
6
Polish
3
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3
Portuguese
2
Russian
2
Croatian
1
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1
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Author
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Castronova, Edward
26
Jung, Timothy
15
Loureiro, Sandra Maria Correia
15
Dieck, M. Claudia tom
13
Rauschnabel, Philipp A.
10
Barnes, Stuart J.
8
Flavián Blanco, Carlos
8
Priddat, Birger P.
8
Ruyter, Ko de
8
Wagner, Gert G.
8
Bell, Mark W.
7
Fiedler, Marina
7
Wood, Natalie T.
7
Haruvy, Ernan
6
Holtbrügge, Dirk
6
Ibáñez-Sánchez, Sergio
6
Leimeister, Jan Marco
6
Orús, Carlos
6
Pantano, Eleonora
6
Schenk, Michael
6
Vartiainen, Matti
6
Bigné Alcañiz, J. Enrique
5
Chesney, Thomas
5
Chylinski, Mathew
5
Heller, Jonas
5
Innocenti, Alessandro
5
Kaluza, Bernd
5
Lee, Seung Hwan Mark
5
Lehdonvirta, Vili
5
McLean, Graeme J.
5
Meißner, Martin
5
Pannicke, Danny
5
Papagiannidis, Savvas
5
Rao, N. Raghavendra
5
Reiß, Michael
5
Scholz, Christian
5
Ale Ebrahim, Nader
4
Baier, Daniel
4
Barhorst, Jennifer Brannon
4
Bauer, Hans H.
4
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Institution
All
IGI Global
45
Springer Fachmedien Wiesbaden
9
Technische Universität <München> / Lehrstuhl für Fördertechnik Materialfluß Logistik
6
Eric Cuvillier <Firma>
2
International Augmented and Virtual Reality Conference <4., 2018, Manchester>
2
Springer-Verlag GmbH
2
UVK Verlagsgesellschaft mbH
2
Akademia Ekonomiczna Imienia Karola Adamieckiego w Katowicach
1
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Albert-Ludwigs-Universität Freiburg
1
Arbeitsgemeinschaft der Spezialbibliotheken
1
Deutsche Verlags-Anstalt
1
Deutschland / Umweltbundesamt
1
Diplomica Verlag GmbH
1
ENTER 2023 eTourism Conference <30., 2023, Johannesburg>
1
ENTER22_372 Nankai <Veranstaltung> <29., 2022, Online>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Europa-Universität Viadrina Frankfurt (Oder)
1
European Foundation for the Improvement of Living and Working Conditions
1
Europäische Kommission / Information Market Observatory
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Forschungsinitiative Virtuelle Organisationen im Dienstleistungsbereich
1
GeNeMe <2001, Dresden>
1
Gesellschaft für Wirtschafts- und Sozialkybernetik
1
Handelshochschule Leipzig
1
Harvard Business Review Press
1
Haufe-Lexware GmbH & Co. KG
1
Heinz Nixdorf Institut
1
Herbert Quandt Stiftung, die Stiftung der BMW AG
1
Hochschule Magdeburg-Stendal
1
Hoffmann und Campe Verlag
1
IN VIA St. Lioba <Firma>
1
IT4Fashion <6., 2016, Florenz>
1
Information Resources Management Association
1
Institut für Mobilitätsforschung
1
International Association for the Study of Insurance Economics
1
International Conference of the International Association of Cultural and Digital Tourism <10., 2023, Chania>
1
International Conference on Information Technology for Balanced Automation Systems in Manufacture and Transportation <4, 2000, Berlin>
1
International XR Conference / Annual conference <7., 2022, Lissabon>
1
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Published in...
All
Journal of business research : JBR
53
Journal of retailing and consumer services
44
Psychology & marketing
26
International journal of networking and virtual organisations : IJNVO
25
Tourism management : research, policies, practice
24
Technological forecasting & social change : an international journal
23
International journal of product development : IJPD
17
Virtual environments for corporate education : employee learning and solutions
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of production research
16
Synthetic worlds : emerging technologies in education and economics
15
Virtual worlds and e-commerce : technologies and applications for building customer relationships
15
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Management information systems : mis quarterly
14
Managerial challenges and social impacts of virtual and augmented reality
14
Springer eBook Collection
14
SpringerLink / Bücher
14
Business horizons
13
Commercial transactions in the virtual world : issues and opportunities
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
Premier reference source
12
International journal of retail and distribution management
11
Journal of management information systems : JMIS
11
Journal of marketing management : MM
11
Virtuelle Unternehmen
11
Advances in developing human resources : ADHR
10
Skill training in multimodal virtual environments
10
International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of promotion management : innovations in planning and applied research
9
Electronic commerce research
8
HMD : Praxis der Wirtschaftsinformatik
8
Information systems research : ISR
8
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Marketing intelligence & planning
8
Produktions- und Logistikmanagement in virtuellen Unternehmen und Unternehmensnetzwerken
8
Research
8
Augmented reality and virtual reality : the power of AR and VR for business
7
CESifo working papers
7
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Source
All
ECONIS (ZBW)
2,400
USB Cologne (EcoSocSci)
75
EconStor
12
USB Cologne (business full texts)
11
BASE
1
OLC EcoSci
1
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1
Transforming sport consumption : exploring motivated sport fans innovativeness in the context of AR live sport streaming
Kim, Sungkyung
;
Manoli, Argyro Elisavet
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
2
,
pp. 444-463
Persistent link: https://www.econbiz.de/10014505232
Saved in:
2
Virtual influencers and data privacy : introducing the multi-privacy paradox
Liyanaarachchi, Gajendra
;
Mifsud, Matthieu
;
Viglia, …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014550351
Saved in:
3
Designing virtual coaching solutions
Schlieter, Hannes
;
Gand, Kai
;
Weimann, Thure Georg
; …
- In:
Business & information systems engineering
66
(
2024
)
3
,
pp. 377-400
Persistent link: https://www.econbiz.de/10014582644
Saved in:
4
Keep it #unreal : exploring Instagram users' engagement with virtual influencers in tourism contexts
Xie-Carson, Li
;
Benckendorff, Pierre
;
Hughes, Karen
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
6
,
pp. 1006-1019
Persistent link: https://www.econbiz.de/10014633822
Saved in:
5
Human versus virtual influences, a comparative study
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián, Marta
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014547919
Saved in:
6
Virtual reality : a review and a new framework for integrated adoption
Fares, Omar H.
;
Aversa, Joseph
;
Lee, Seung Hwan Mark
; …
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-26
Persistent link: https://www.econbiz.de/10014531682
Saved in:
7
Augmented and virtual reality in managing B2B customer experiences
Wieland, Désirée A. C.
;
Ivens, Björn Sven
;
Kutschma, …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 193-205
Persistent link: https://www.econbiz.de/10014555788
Saved in:
8
"I do not know" : an examination of reactions to virtual agents that fail to answer the user's questions
Söderlund, Magnus
- In:
The international review of retail, distribution and …
34
(
2024
)
2
,
pp. 228-250
Persistent link: https://www.econbiz.de/10014559025
Saved in:
9
A review of virtual impression management behaviors and outcomes
Blunden, Hayley
;
Brodsky, Andrew
- In:
Journal of management
50
(
2024
)
6
,
pp. 2197-2236
Persistent link: https://www.econbiz.de/10014578603
Saved in:
10
Virtual instruction effects within university courses : a boon for those who need it, a bane for others
Flores, Manuel
;
Gerstenblüth, Mariana
;
Suarez, Lucía
; …
-
2024
Persistent link: https://www.econbiz.de/10014483399
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