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~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Graue Literatur"
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Search: subject:"Virtuelle Realität"
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Virtuelle Realität
1,223
Virtual reality
1,218
Social Web
397
Social web
397
Consumer behaviour
366
Konsumentenverhalten
366
Virtual organization
222
Virtuelle Organisation
222
Virtual team
173
Virtuelles Team
173
E-commerce
124
Electronic Commerce
123
Augmented reality
121
Online retailing
115
Online-Handel
115
E-Learning
103
E-learning
103
Computerspiel
86
Video game
86
Internet
82
Tourism
82
Tourismus
82
virtual reality
81
Internet marketing
78
Online-Marketing
78
Beziehungsmarketing
75
Experiment
75
Relationship marketing
75
Tourism industry
70
Tourismuswirtschaft
70
Einzelhandel
66
Retail trade
66
Innovation adoption
58
Innovationsakzeptanz
58
Customer satisfaction
55
Kundenzufriedenheit
55
augmented reality
55
Brand management
50
Markenführung
50
Arbeitsgruppe
48
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595
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172
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1,110
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113
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Aufsatz in Zeitschrift
Graue Literatur
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1,120
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546
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546
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103
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97
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80
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72
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71
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65
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59
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4
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3
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1,136
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77
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3
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2
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1
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Castronova, Edward
14
Loureiro, Sandra Maria Correia
10
Rauschnabel, Philipp A.
9
Barnes, Stuart J.
8
Flavián Blanco, Carlos
8
Jung, Timothy
8
Ruyter, Ko de
7
Dieck, M. Claudia tom
6
Ibáñez-Sánchez, Sergio
6
Orús, Carlos
6
Chylinski, Mathew
5
Heller, Jonas
5
Lee, Seung Hwan Mark
5
McLean, Graeme J.
5
Meißner, Martin
5
Pantano, Eleonora
5
Wagner, Gert G.
5
Baier, Daniel
4
Barhorst, Jennifer Brannon
4
Bell, Mark W.
4
Bennett, Elisabeth E.
4
Bigné Alcañiz, J. Enrique
4
Chesney, Thomas
4
Chung, Namho
4
Cranmer, Eleanor E.
4
Dwivedi, Yogesh Kumar
4
Fiedler, Marina
4
Haruvy, Ernan
4
Hilken, Tim
4
Huang, Tseng-Lung
4
Javornik, Ana
4
Koles, Bernadett
4
Mahr, Dominik
4
McWhorter, Rochell R.
4
Pannicke, Danny
4
Papagiannidis, Savvas
4
Pfeiffer, Jella
4
Pfeiffer, Thies
4
Pitt, Leyland F.
4
Sands, Sean
4
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Akademia Ekonomiczna Imienia Karola Adamieckiego w Katowicach
1
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Arbeitsgemeinschaft der Spezialbibliotheken
1
Deutschland / Umweltbundesamt
1
European Foundation for the Improvement of Living and Working Conditions
1
Handelshochschule Leipzig
1
LEADER-II-Seminar <1999, Weiskirchen>
1
UNCTAD
1
USA / Congress / Senate / Committee on Commerce, Science, and Transportation / Subcommittee on Manufacturing and Competitiveness
1
Weltwirtschaftsforum
1
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Journal of business research : JBR
53
Journal of retailing and consumer services
44
Psychology & marketing
26
International journal of networking and virtual organisations : IJNVO
24
Tourism management : research, policies, practice
24
Technological forecasting & social change : an international journal
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of product development : IJPD
16
International journal of production research
16
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Management information systems : mis quarterly
14
Business horizons
13
International journal of retail and distribution management
11
Journal of management information systems : JMIS
11
Journal of marketing management : MM
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Advances in developing human resources : ADHR
10
International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of promotion management : innovations in planning and applied research
9
Electronic commerce research
8
HMD : Praxis der Wirtschaftsinformatik
8
Information systems research : ISR
8
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Marketing intelligence & planning
8
CESifo working papers
7
Cogent business & management
7
Information systems and e-business management : ISeB
7
Information technology & tourism
7
International journal of consumer studies
7
International journal of internet marketing and advertising : IJIMA
7
Journal of electronic commerce research : JECR
7
The journal of brand management : an international journal
7
Journal of behavioral and experimental economics
6
Journal of consumer behaviour
6
Journal of hospitality and tourism insights
6
Journal of vacation marketing
6
The international review of retail, distribution and consumer research
6
Tourism management perspectives : TMP
6
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ECONIS (ZBW)
1,223
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1
Transforming sport consumption : exploring motivated sport fans innovativeness in the context of AR live sport streaming
Kim, Sungkyung
;
Manoli, Argyro Elisavet
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
2
,
pp. 444-463
Persistent link: https://www.econbiz.de/10014505232
Saved in:
2
Virtual influencers and data privacy : introducing the multi-privacy paradox
Liyanaarachchi, Gajendra
;
Mifsud, Matthieu
;
Viglia, …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014550351
Saved in:
3
Designing virtual coaching solutions
Schlieter, Hannes
;
Gand, Kai
;
Weimann, Thure Georg
; …
- In:
Business & information systems engineering
66
(
2024
)
3
,
pp. 377-400
Persistent link: https://www.econbiz.de/10014582644
Saved in:
4
Keep it #unreal : exploring Instagram users' engagement with virtual influencers in tourism contexts
Xie-Carson, Li
;
Benckendorff, Pierre
;
Hughes, Karen
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
6
,
pp. 1006-1019
Persistent link: https://www.econbiz.de/10014633822
Saved in:
5
Human versus virtual influences, a comparative study
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián, Marta
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014547919
Saved in:
6
Virtual reality : a review and a new framework for integrated adoption
Fares, Omar H.
;
Aversa, Joseph
;
Lee, Seung Hwan Mark
; …
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-26
Persistent link: https://www.econbiz.de/10014531682
Saved in:
7
Augmented and virtual reality in managing B2B customer experiences
Wieland, Désirée A. C.
;
Ivens, Björn Sven
;
Kutschma, …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 193-205
Persistent link: https://www.econbiz.de/10014555788
Saved in:
8
"I do not know" : an examination of reactions to virtual agents that fail to answer the user's questions
Söderlund, Magnus
- In:
The international review of retail, distribution and …
34
(
2024
)
2
,
pp. 228-250
Persistent link: https://www.econbiz.de/10014559025
Saved in:
9
A review of virtual impression management behaviors and outcomes
Blunden, Hayley
;
Brodsky, Andrew
- In:
Journal of management
50
(
2024
)
6
,
pp. 2197-2236
Persistent link: https://www.econbiz.de/10014578603
Saved in:
10
Virtual instruction effects within university courses : a boon for those who need it, a bane for others
Flores, Manuel
;
Gerstenblüth, Mariana
;
Suarez, Lucía
; …
-
2024
Persistent link: https://www.econbiz.de/10014483399
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