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Young consumers : insight and ideas for responsible marketers
590
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402
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1
Customer engagement and intention to purchase attitudes of generation Z consumers toward emojis in digital marketing communications
Duffett, Rodney Graeme
;
Maraule, Mihlali
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 607-624
Persistent link: https://www.econbiz.de/10015047526
Saved in:
2
Brands as drivers of social media fatigue and its effects on users' disengagement: the perspective of young consumers
Fernandes, Teresa
;
Oliveira, Rodrigo
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 625-644
Persistent link: https://www.econbiz.de/10015047538
Saved in:
3
The effect of online customer reviews and celebrity endorsement on young female consumers' purchase intentions
Macheka, Theresa
;
Quaye, Emmanuel Silvia
;
Ligaraba, Neo
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 462-482
Persistent link: https://www.econbiz.de/10015047379
Saved in:
4
"Tag a person who loves candy" : sociocultural approach to unhealthy food marketing to adolescents in social media
Sutinen, Ulla-Maija
;
Luukkonen, Roosa
;
Närvänen, Elina
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 211-225
Persistent link: https://www.econbiz.de/10014511550
Saved in:
5
Practice theory approach to Gen Z's sustainable clothing consumption in Finland
Gurova, Olga
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 289-307
Persistent link: https://www.econbiz.de/10015046760
Saved in:
6
Impact of fake news on social networks during COVID-19 pandemic in Spain
Macarrón Máñez, María Teresa
;
Moreno Cano, Antonia
; …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 439-461
Persistent link: https://www.econbiz.de/10015047375
Saved in:
7
Effect of multimedia interventions on children's fruit and vegetable consumption in a real-life setting
Wongprawmas, Rungsaran
;
Xhakollari, Vilma
;
Spadoni, Roberta
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
1
,
pp. 40-55
Persistent link: https://www.econbiz.de/10014245982
Saved in:
8
Resilience, vulnerability and personality effects on social commerce intentions : the COVID-19 era
Mourelatos, Evangelos
;
Manganari, Emmanouela
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
3
,
pp. 288-308
Persistent link: https://www.econbiz.de/10014302692
Saved in:
9
Mothers' self-representations and representations of childhood on social media
Kallioharju, Minna
;
Wilska, Terhi-Anna
;
Vänskä, Annamari
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
4
,
pp. 485-499
Persistent link: https://www.econbiz.de/10014302778
Saved in:
10
Greed doesn't grow on trees : the indirect association between proenvironmental behaviour and materialism through adolescents' psychological entitlement
Liu, Meiting
;
Koivula, Aki
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10014245798
Saved in:
11
Children's consumption culture development through Christmas myths : ethical implications
Kennedy, Ann-Marie
;
Waiguny, Martin K. J.
;
Lockie, …
- In:
Young consumers : insight and ideas for responsible …
23
(
2022
)
2
,
pp. 321-343
Persistent link: https://www.econbiz.de/10013367892
Saved in:
12
Editorial: the infodemic, young consumers and responsible stakeholdership
Hiram Ting
;
Gong, Jiankun
;
Hwa, Jacky Cheah Jun
;
Chan, Kara
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 421-424
Persistent link: https://www.econbiz.de/10015047366
Saved in:
13
Special Issue: the infodemic, young consumers and responsible stakeholdership
Hiram Ting
(
ed.
);
Gong, Jiankun
(
ed.
); …
-
2024
Persistent link: https://www.econbiz.de/10015047363
Saved in:
14
For me, for you, or for the environment? : explaining young consumers' motives for adopting electric cars based on the fundamental motive framework
Paramita, Widya
;
Rostiani, Rokhima
;
Hidayat, Rahmadi
; …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 226-249
Persistent link: https://www.econbiz.de/10014511559
Saved in:
15
Exploring social influence effect on mobile marketing behaviors of young consumers in the USA and Mexico
Oyedele, Adesegun
;
Goenner, Emily
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 250-272
Persistent link: https://www.econbiz.de/10014511562
Saved in:
16
Virtual idols vs online influencers vs traditional celebrities : how young consumers respond to their endorsement advertising
Fan, Fei
;
Fu, Lin
;
Jiang, Qinghua
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 329-348
Persistent link: https://www.econbiz.de/10015047318
Saved in:
17
Exploring Gen-Z consumers' preference for specialty coffee in the socio-cultural context of Taiwan
Wang, Mei-Jung Sebrina
;
Opoku, Emmanuel Kwame
;
Tham, Aaron
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 368-382
Persistent link: https://www.econbiz.de/10015047335
Saved in:
18
Chinese young consumers' response to negative brand information of electric vehicles : do personal cultural values matter?
Shen, Xiaoting
;
Zhao, Yimeng
;
Yu, Jia
;
Yu, Mingzhou
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 462-482
Persistent link: https://www.econbiz.de/10015047385
Saved in:
19
Gen Z consumers' expectations for smart convenience stores in the USA, South Korea, and Japan
Jung, Summer Dahyang
;
Claire, Sahej
;
Kim, Sohyeong
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 400-420
Persistent link: https://www.econbiz.de/10015047353
Saved in:
20
Exploring the usage intention of AI-powered devices in smart homes among millennials and zillennials : the moderating role of trust
Chin, Chee Hua
;
Winnie Poh Ming Wong
;
Cham Tat Huei
; …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10014511516
Saved in:
21
Generation Z and millennial esports gamers' perceived toxicity risk and game brand loyalty : moderated mediation effects of brand identification, self-efficacy, and support from ga...
Chang, Kun
;
Lee, Hyun-Woo
;
Bennett, Gregg
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 28-44
Persistent link: https://www.econbiz.de/10014511518
Saved in:
22
Does intention translate into actual purchase? : analysis of inducers of sustainable consumption in higher education students
Carmona, Linda Jessica de Montreuil
;
Barretto, Anderson …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 45-64
Persistent link: https://www.econbiz.de/10014511520
Saved in:
23
Parental financial socialization and life satisfaction of college students : mediation and moderation analyses
Mahapatra, Mousumi Singha
;
Xiao, Jing-jian
;
Mishra, Ram …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 65-83
Persistent link: https://www.econbiz.de/10014511525
Saved in:
24
Online counterfeit purchase behaviour : moderating effect of perceived anonymity and moral disengagement
Samaddar, Kaushik
;
Mondal, Sanjana
;
Gandhi, Aradhana Vikas
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 84-108
Persistent link: https://www.econbiz.de/10014511529
Saved in:
25
Brand hate in the cosmetic industry : drugstore versus luxury make-up brands
Ong, Sharon Xin Ying
;
Vila-Lopez, Natalia
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10014511530
Saved in:
26
A mixed study on the "wow" of impulse purchase on Instagram : insights from Gen-Z in a collectivistic environment
Muhammad, Abubakar Sadiq
;
Adeshola, Ibrahim
;
Isiaku, Labaran
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 128-148
Persistent link: https://www.econbiz.de/10014511531
Saved in:
27
Influence of return convenience on young buyers' repurchase intentions
Ahmed, Waqar
;
Huma, Sehrish
;
Ali, Syed Umair
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 149-169
Persistent link: https://www.econbiz.de/10014511533
Saved in:
28
Two roads diverge in cyberspace : dual but opposing social media pathways affecting teens' well-being
Stewart, Kristin
;
Brodowsky, Glen H.
;
Sciglimpaglia, Donald
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 170-187
Persistent link: https://www.econbiz.de/10014511539
Saved in:
29
Beyond labels : segmenting the Gen Z market for more effective marketing
Van den Bergh, Joeri
;
Pelsmacker, Patrick de
;
Worsley, Ben
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 188-210
Persistent link: https://www.econbiz.de/10014511542
Saved in:
30
What marketers of after-school educational services and educators can learn from children's perceptions of intelligence
Chan, Kara
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 273-287
Persistent link: https://www.econbiz.de/10014511564
Saved in:
31
Do millennials' personalities and smartphone use result in materialism? : the mediating role of addiction
Tan, Christine Nya-Ling
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 308-328
Persistent link: https://www.econbiz.de/10015046768
Saved in:
32
Investigating alternative avenues for financial behaviour change : moving beyond the traditional approach
Lučić, Andrea
;
Uzelac, Marija
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 349-367
Persistent link: https://www.econbiz.de/10015047319
Saved in:
33
When young customers co-create value of AI-powered branded app: the mediating role of perceived authenticity
Diem-Trang Vo
;
Long Thang Van Nguyen
;
Duy Dang-Pham
; …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 557-578
Persistent link: https://www.econbiz.de/10015047483
Saved in:
34
Gen Z buying patterns : comparing the influence of professional advising and social media engagement
Stoica, Michael
;
Hickman, Thomas M.
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 579-591
Persistent link: https://www.econbiz.de/10015047500
Saved in:
35
Food marketing to young adults : platforms and persuasive power in Canada
Elliott, Charlene
;
Truman, Emily
;
LeBel, Jordan L.
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 592-606
Persistent link: https://www.econbiz.de/10015047513
Saved in:
36
Green consumption behaviour among Generation Z college students in China : the moderating role of government support
Ling, Pick Soon
;
Chin, Chee Hua
;
Jia Yi
;
Winnie Poh …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 507-527
Persistent link: https://www.econbiz.de/10015047399
Saved in:
37
Green consumption behaviour among higher education students as an approach to achieving sustainable source reduction of marine plastic pollution
Salifu, Iddrisu
;
Arthur, Francis
;
Nortey, Sharon Abam
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 528-553
Persistent link: https://www.econbiz.de/10015047421
Saved in:
38
Understanding the key drivers in using mobile payment (M-Payment) among Generation Z travellers
Mohd Hafiz Hanafiah
;
Muhammad Aliff Asyraff
;
Mohd Noor …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 645-664
Persistent link: https://www.econbiz.de/10015047548
Saved in:
39
Scrutinizing the effects of pop-up stores' retailscape on young Chinese tourists' emotion and patronage intention
Lyu, Jiayi
;
Wong, Cora Un In
;
Li, Zhuo
;
Ren, Lianping
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 383-399
Persistent link: https://www.econbiz.de/10015047350
Saved in:
40
"Fake or not, I'm sharing it" : teen perception about disinformation in social networks
Zozaya-Durazo, Luisa Dolores
;
Sádaba, Charo
; …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 425-438
Persistent link: https://www.econbiz.de/10015047372
Saved in:
41
Evaluating the purchasing behavior of organic food among Chinese consumers
Haiyan Huo
;
Ahmad, Fauziah Sh.
;
Teoh, Bryan
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
6
,
pp. 669-685
Persistent link: https://www.econbiz.de/10014507518
Saved in:
42
Drivers of sustainability : technological and relational factors influencing young consumers' green buying intentions and green actual consumption behavior
Khan, Naseer Abbas
;
Pravdina, Natalya
;
Akhtar, Maria
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
6
,
pp. 686-703
Persistent link: https://www.econbiz.de/10014507524
Saved in:
43
Investigating the determinants of using clothing subscription rental services : a perspective from Chinese young consumers
Myin, Mon Thu
;
Su, Jin
;
Wu, Huicheng
;
Shen, Haina
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
1
,
pp. 95-113
Persistent link: https://www.econbiz.de/10014246040
Saved in:
44
Generation Z's perceptions and attitudes toward debt : a case study of young consumers in rural Michigan, USA
Squires, Scot
;
Ho, Henry Wai Leong
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
2
,
pp. 133-148
Persistent link: https://www.econbiz.de/10014302253
Saved in:
45
Green behavior among Gen Z consumers in an emerging market : eco-friendly versus non-eco-friendly products
Soo Yeong Ewe
;
Tjiptono, Fandy
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
2
,
pp. 234-252
Persistent link: https://www.econbiz.de/10014302607
Saved in:
46
Young consumers influence by older generations : developing the construct and scale to measure intergenerational brand influence
Sotelo-Duarte, Manuel
;
Gónzalez-Cavazos, Beatriz
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
3
,
pp. 253-271
Persistent link: https://www.econbiz.de/10014302690
Saved in:
47
Young German consumers' perspectives of rental fashion platforms
Westerberg, Catrin
;
Martinez, Luis F.
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
3
,
pp. 309-330
Persistent link: https://www.econbiz.de/10014302694
Saved in:
48
Understanding generation Z consumers' revisit intentions to robotic service restaurants
Gupta, Kriti Priya
;
Pande, Smriti
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
3
,
pp. 331-351
Persistent link: https://www.econbiz.de/10014302695
Saved in:
49
How influencers' social media posts have an influence on audience engagement among young consumers
Fan, Fei
;
Chan, Kara
;
Wang, Yan
;
Li, Yupeng
;
Prieler, …
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
4
,
pp. 427-444
Persistent link: https://www.econbiz.de/10014302740
Saved in:
50
It takes two to tango : young Chinese consumers' perspectives on global smartphone brands
Yu, Hong Yan
;
Yang, Deli
;
Yoder, Carol
;
Sonmez, Mahmut
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
5
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pp. 558-576
Persistent link: https://www.econbiz.de/10014381046
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