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~isPartOf:"Journal of marketing research : JMR"
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Zhu, Rui (Juliet)
4
Zhu, Rui Juliet
4
Meyers-Levy, Joan
3
Chen, Xinlei
2
Dasgupta, Srabana
2
Kirmani, Amna
2
Algesheimer, René
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Chen, Xinlei (Jack)
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Dholakia, Utpal M.
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Journal of marketing research : JMR
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of business research : JBR
1
Marketing letters : a journal of research in marketing
1
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
1
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ECONIS (ZBW)
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OLC EcoSci
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1
Does online community participation foster risky financial behavior?
Zhu, Rui Juliet
;
Dholakia, Utpal M.
;
Chen, Xinlei
; …
- In:
Journal of marketing research : JMR
49
(
2012
)
3
,
pp. 394-407
Persistent link: https://www.econbiz.de/10009563596
Saved in:
2
The influence of self-view on context effects : how display fixtures can affect product evaluations
Zhu, Rui Juliet
;
Meyers-Levy, Joan
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 37-45
Persistent link: https://www.econbiz.de/10003810242
Saved in:
3
Can trade-ins hurt you? : exploring the effect of a trade-in on consumers ́willingness to pay for a new product
Zhu, Rui Juliet
;
Chen, Xinlei
;
Dasgupta, Srabana
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 159-170
Persistent link: https://www.econbiz.de/10003707177
Saved in:
4
The Influence of Self-View on Context Effects: How Display Fixtures Can Affect Product Evaluations
Zhu, Rui (Juliet)
;
Meyers-Levy, Joan
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 37-45
Persistent link: https://www.econbiz.de/10008165067
Saved in:
5
Vigilant against manipulation : the effect of regulatory focus on the use of persuasion knowledge
Kirmani, Amna
;
Zhu, Rui Juliet
- In:
Journal of marketing research : JMR
44
(
2007
)
4
,
pp. 688-701
Persistent link: https://www.econbiz.de/10003569768
Saved in:
6
Can Trade-Ins Hurt You? Exploring the Effect of a Trade-In on Consumers' Willingness to Pay for a New Product
Zhu, Rui (Juliet)
;
Chen, Xinlei (Jack)
;
Dasgupta, Srabana
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 159-170
Persistent link: https://www.econbiz.de/10007987571
Saved in:
7
Vigilant Against Manipulation: The Effect of Regulatory Focus on the Use of Persuasion Knowledge
Kirmani, Amna
;
Zhu, Rui (Juliet)
- In:
Journal of marketing research : JMR
44
(
2007
)
4
,
pp. 688-701
Persistent link: https://www.econbiz.de/10007860732
Saved in:
8
Distinguishing Between the Meanings of Music: When Background Music Affects Product Perceptions
Zhu, Rui (Juliet)
;
Meyers-Levy, Joan
- In:
Journal of marketing research : JMR
42
(
2005
)
3
,
pp. 333-357
Persistent link: https://www.econbiz.de/10006643238
Saved in:
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