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~type_genre:"Article in journal"
~subject:"AHP-Verfahren"
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Search: expert journal of marketing
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AHP-Verfahren
Consumer behaviour
64
Konsumentenverhalten
64
Delphi technique
56
Delphi-Methode
56
Beziehungsmarketing
35
Relationship marketing
35
Internet marketing
32
Online-Marketing
32
Social Web
31
Social web
31
Marketing management
25
Marketingmanagement
25
Experten
22
Experts
22
Lieferantenmanagement
21
Supplier relationship management
21
Customer satisfaction
19
Kundenzufriedenheit
19
Brand management
15
Markenführung
15
Viral marketing
15
Virales Marketing
15
Dienstleistungsqualität
14
Service quality
14
Innovation
13
Lieferkette
13
Supply chain
13
E-commerce
12
Electronic Commerce
12
Expert system
12
Expertensystem
12
Fuzzy sets
12
Fuzzy-Set-Theorie
12
Online retailing
12
Online-Handel
12
Tourism marketing
12
Tourismusmarketing
12
Internet
11
USA
10
social media
10
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Article
8
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Article in journal
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8
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
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1
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English
8
Author
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Hsu, Pi-fang
2
Ceren, Altuntaş Vural
1
Chen, Hsing Hung
1
Deveci, Durmuş Ali
1
Göçer, Aysu
1
Hallikas, Jukka
1
Kar, Arpan Kumar
1
Kayakutlu, Gülgün
1
Koh, Lenny
1
Lan, Kuo-yu
1
Lee, Amy H. I.
1
Lin, Fang-lei
1
Pynnönen, Mikko
1
Tong, Yunhuan
1
Tsai, Cheng-Lun
1
Tsai, Chia-wen
1
Wu, Huei-Jin
1
Wu, Ji-Tsung Ben
1
Yang, Ming-Hsien
1
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Asia Pacific journal of marketing and logistics
1
International journal of electronic business
1
International journal of enterprise information systems : an official publication of the Information Resources Management Association
1
International journal of management and decision making : IJMDM
1
International journal of management and network economics : IJMNE
1
International journal of services and standards
1
Journal of decision systems
1
Maritime economics & logistics : a quarterly scientific journal committed to the advancement of maritime economics as a distinct and well defined branch of both applied economics and international business
1
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ECONIS (ZBW)
8
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1
Strategic management
of
new products development at technological conglomerate network using
expert
support systems
Chen, Hsing Hung
;
Lee, Amy H. I.
;
Tong, Yunhuan
- In:
International journal of management and decision making …
9
(
2008
)
1
,
pp. 16-30
Persistent link: https://www.econbiz.de/10003615892
Saved in:
2
Drivers
of
and barriers against market orientation : a study
of
Turkish container ports
Göçer, Aysu
;
Ceren, Altuntaş Vural
;
Deveci, Durmuş Ali
- In:
Maritime economics & logistics : a quarterly scientific …
21
(
2019
)
2
,
pp. 278-305
Persistent link: https://www.econbiz.de/10012101982
Saved in:
3
Integrating websites with social media : an approach for group decision support
Kar, Arpan Kumar
- In:
Journal of decision systems
24
(
2015
)
3
,
pp. 339-353
Persistent link: https://www.econbiz.de/10011505852
Saved in:
4
Selecting the optimal vendor
of
customer relationship management system for medical tourism industry using Delphi and AHP
Hsu, Pi-fang
;
Lan, Kuo-yu
;
Tsai, Chia-wen
- In:
International journal of enterprise information systems …
9
(
2013
)
1
,
pp. 62-75
Persistent link: https://www.econbiz.de/10009763915
Saved in:
5
Developing a decision model for brand naming using Delphi method and analytic hierarchy process
Hsu, Pi-fang
;
Lin, Fang-lei
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
2
,
pp. 187-199
Persistent link: https://www.econbiz.de/10009752334
Saved in:
6
An analytical framework for improving the strategical impact
of
customer collaboration in innovation
Kayakutlu, Gülgün
;
Koh, Lenny
- In:
International journal of management and network …
1
(
2008/09
)
1
,
pp. 80-99
Persistent link: https://www.econbiz.de/10003774807
Saved in:
7
Applying a customer value model in mobile communication business
Pynnönen, Mikko
;
Hallikas, Jukka
- In:
International journal of electronic business
6
(
2008
)
5
,
pp. 433-449
Persistent link: https://www.econbiz.de/10003788775
Saved in:
8
An empirical study on liquidity-based measures for e-marketplace
Wu, Huei-Jin
;
Yang, Ming-Hsien
;
Wu, Ji-Tsung Ben
;
Tsai, …
- In:
International journal of services and standards
3
(
2007
)
4
,
pp. 413-425
Persistent link: https://www.econbiz.de/10003603793
Saved in:
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