//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Article in journal"
~person:"Homburg, Christian"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
29
Relationship marketing
29
Theorie
20
Theory
20
Lieferantenmanagement
17
Supplier relationship management
17
Deutschland
16
Germany
16
Marketing management
15
Marketingmanagement
15
Consumer behaviour
14
Konsumentenverhalten
14
Salespeople
10
Verkaufspersonal
10
Business-to-business marketing
9
Customer satisfaction
9
Kundenzufriedenheit
9
B-to-B-Marketing
8
Erfolgsfaktor
8
Success factor
8
Innovation
7
New product development
6
Produktentwicklung
6
Selling
6
Strategic management
6
Strategisches Management
6
Verkauf
6
Brand management
5
Markenführung
5
Marketing
5
business-to-business marketing
5
Firm performance
4
Innovation management
4
Innovationsmanagement
4
Preis
4
Price
4
Sales
4
USA
4
United States
4
Unternehmenserfolg
4
more ...
less ...
Online availability
All
Undetermined
24
Free
3
Type of publication
All
Article
80
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
80
Aufsatz im Buch
58
Book section
58
Graue Literatur
54
Non-commercial literature
54
Arbeitspapier
35
Working Paper
35
Lehrbuch
24
Hochschulschrift
22
Collection of articles of several authors
19
Sammelwerk
19
Textbook
18
Aufsatzsammlung
15
Thesis
14
Handbook
11
Handbuch
11
Case study
7
Fallstudie
7
Bibliografie enthalten
5
Bibliography included
5
Guidebook
4
Ratgeber
4
Aufgabensammlung
2
Reprint
2
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
45
German
35
Author
All
Homburg, Christian
Cheng, T. C. E.
227
Schäffer, Utz
223
Weber, Jürgen
205
Wright, Mike
201
Kraus, Sascha
195
Vrontis, Demetris
173
Choi, Tsan-Ming
153
Han, Heesup
152
Gunasekaran, Angappa
151
Antony, Jiju
147
Fabozzi, Frank J.
147
Audretsch, David B.
140
Svensson, Göran
136
Jang, Soocheong
132
Kumar, Vikas
128
Sarkis, Joseph
124
Law, Chun Hung Roberts
121
Clegg, Stewart
120
Foss, Nicolai J.
120
Mattila, Anna S.
120
Tang, Christopher S.
118
Tarba, Shlomo Yedidia
117
Yang, Yang
117
Daim, Tugrul U.
114
Euchner, Jim
113
Budhwar, Pawan S.
112
Dwivedi, Yogesh Kumar
111
Eppler, Martin J.
109
Govindan, Kannan
109
Shankar, Ravi
109
Chen, Jing
107
Thurasamy Ramayah
107
Wagner, Stephan M.
107
Li, Yuan
104
Kumar, V.
103
Brem, Alexander
102
Van Wassenhove, Luk N.
102
Lindgreen, Adam
101
Smith, Alan D.
99
Li, Jun
98
more ...
less ...
Published in...
All
Journal of the Academy of Marketing Science
14
Journal of marketing
13
Die Betriebswirtschaft : DBW
8
Journal of business economics : JBE
8
Marketing : ZFP ; journal of research and management
6
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
5
Harvard-Business-Manager : das Wissen der Besten
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
Journal of business research : JBR
2
Journal of international marketing
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
1
British journal of management : BJM
1
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing research
1
Journal of personal selling & sales management
1
Marktforschung & Management : M & M ; Zeitschrift für marktorientierte Unternehmenspolitik
1
Psychology & marketing
1
Strategic management journal
1
Zeitschrift für Planung : ZP
1
more ...
less ...
Source
All
ECONIS (ZBW)
80
Showing
1
-
10
of
80
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Customer journey
management
capability in business-to-business markets : its bright and dark sides and overall impact on firm performance
Homburg, Christian
;
Tischer, Moritz
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 1046-1074
Persistent link: https://www.econbiz.de/10014336054
Saved in:
2
Implementing the marketing concept at the employee-customer interface : the role of customer need
knowledge
Homburg, Christian
;
Wieseke, Jan
;
Bornemann, Torsten
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 64-81
Persistent link: https://www.econbiz.de/10003860862
Saved in:
3
Tolerating and managing failure: an organizational perspective on customer reacquisition
management
Vomberg, Arnd
;
Homburg, Christian
;
Gwinner, Olivia
- In:
Journal of marketing
84
(
2020
)
5
,
pp. 117-136
Persistent link: https://www.econbiz.de/10012271507
Saved in:
4
Customer satisfaction and elapsed time since purchase as drivers of price
knowledge
Homburg, Christian
;
Koschate-Fischer, Nicole
;
Wiegner, …
- In:
Psychology & marketing
29
(
2012
)
2
,
pp. 76-86
Persistent link: https://www.econbiz.de/10009504549
Saved in:
5
Addressing a product
management
's orphan : how to externally implement product eliminations in a B2B setting
Prigge, Jana-Kristin
;
Homburg, Christian
;
Fürst, Andreas
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 56-73
Persistent link: https://www.econbiz.de/10011822115
Saved in:
6
Customer experience
management
: toward implementing an evolving marketing concept
Homburg, Christian
;
Jozic, Danijel
;
Kuehnl, Christina
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 377-401
Persistent link: https://www.econbiz.de/10011684998
Saved in:
7
Externally directed and internally directed market launch
management
: The role of organizational factors in influencing new production success
Kuester, Sabine
;
Homburg, Christian
;
Heß, Silke C.
- In:
The journal of product innovation management : an …
29
(
2012
)
6
,
pp. 38-52
Persistent link: https://www.econbiz.de/10010219668
Saved in:
8
Management
Accounting Follows Strategy? - Zur Strategieabhängigkeit der Kostenrechnung
Homburg, Christian
(
contributor
)
- In:
Zeitschrift für Planung : ZP
11
(
2000
)
3
,
pp. 307-328
Persistent link: https://www.econbiz.de/10001531107
Saved in:
9
Industrielle Dienstleistungen: Auswirkungen auf die Geschäftsbeziehungen und Faktoren für ein erfolgreiches
Management
Homburg, Christian
;
Garbe, Bernd
- In:
Journal of business economics : JBE
69
(
1999
)
8
,
pp. 847-865
Persistent link: https://www.econbiz.de/10001402346
Saved in:
10
Virtual reality in new product development : insights from prelaunch sales forecasting for durables
Harz, Nathalie
;
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
86
(
2022
)
3
,
pp. 157-179
Persistent link: https://www.econbiz.de/10013258858
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->