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B-to-B-Marketing
10
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Customer satisfaction
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6
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5
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5
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customer loyalty
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The service industries journal
Industrial marketing management : the international journal for industrial and high-tech firms
591
The journal of business & industrial marketing
235
Journal of business-to-business marketing
126
Journal of business research : JBR
96
SpringerLink / Bücher
88
Handbook of business-to-business marketing
35
Springer eBook Collection
34
Journal of marketing
32
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
27
Research
25
Springer eBook Collection / Business and Economics
22
Gabler Edition Wissenschaft
21
Journal of the Academy of Marketing Science
19
The journal of personal selling & sales management : JPSSM
19
Harvard-Business-Manager : das Wissen der Besten
18
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Marketing intelligence & planning
16
Europäische Hochschulschriften / 5
15
Harvard business review : HBR
15
Innovation in pricing : contemporary theories and best practices
15
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
15
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
15
Business-to-Business-Marketing
14
European journal of marketing : EJM
14
Gabler Edition Wissenschaft / Business-to-Business-Marketing
13
Journal of customer behaviour
13
essentials
13
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
12
Journal of business market management : JBM
12
Journal of strategic marketing
12
Journal of marketing management : MM
11
Journal of marketing theory and practice
11
Journal of personal selling & sales management
11
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
11
Psychology & marketing
10
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
9
Brand the Future : systematische Markenentwicklung im B2B
9
Field guide to case study research in business-to-business marketing and purchasing
9
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ECONIS (ZBW)
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1
Value co-creation in the B2B context : a conceptual framework and its implications
Pathak, Buddhi
;
Ashok, Mona
;
Tan, Yin Leng
- In:
The service industries journal
42
(
2022
)
3/4
,
pp. 178-205
Persistent link: https://www.econbiz.de/10013167417
Saved in:
2
Cultural influences on B2B service quality-satisfaction-loyalty
Lee, Myungho
;
Kang, Mincheol
;
Kang, Ju Young
- In:
The service industries journal
39
(
2019
)
3/4
,
pp. 229-249
Persistent link: https://www.econbiz.de/10012203278
Saved in:
3
Business-to-business professional service relationships under multiple logics
Skjølsvik, Tale
- In:
The service industries journal
36
(
2016
)
5/6
,
pp. 163-182
Persistent link: https://www.econbiz.de/10011583892
Saved in:
4
The mediating role of commitment in healthcare B2B marketing
Sohn, Yong Seok
;
Seung, Kenny Y.
;
Seo, Sang Yun
;
Kim, …
- In:
The service industries journal
33
(
2013
)
13/14
,
pp. 1381-1401
Persistent link: https://www.econbiz.de/10010205247
Saved in:
5
Effects of web site characteristics on customer loyalty in B2B e-commerce : evidence from Taiwan
Hsu, Li-chun
;
Wang, Kai-yu
;
Chih, Wen-hai
- In:
The service industries journal
33
(
2013
)
11
,
pp. 1026-1050
Persistent link: https://www.econbiz.de/10010126458
Saved in:
6
Investigation of agency agreement formation : new opportunities for marketing relationship development in service industries
Hemphill, Elizabeth
- In:
The service industries journal
30
(
2010
)
1/2
,
pp. 149-169
Persistent link: https://www.econbiz.de/10003964371
Saved in:
7
The service triad : modelling dialectic tensions in service encounters
Andersson-Cederholm, Erika
;
Gyimóthy, Szilvia
- In:
The service industries journal
30
(
2010
)
1/2
,
pp. 265-280
Persistent link: https://www.econbiz.de/10003964413
Saved in:
8
Public service quality and customer satisfaction : exploring the attributes of service quality in the public sector
Rhee, Seung-kyu
;
Rha, June-young
- In:
The service industries journal
29
(
2009
)
11/12
,
pp. 1491-1512
Persistent link: https://www.econbiz.de/10003928483
Saved in:
9
An integrated model of customer social exchange relationship : the moderating role of customer experience
Yi, Youjae
;
Gong, Taeshik
- In:
The service industries journal
29
(
2009
)
11/12
,
pp. 1513-1528
Persistent link: https://www.econbiz.de/10003928490
Saved in:
10
The effects of relational bonds on online customer satisfaction
Chen, Yi-ling
;
Chiu, Hung-chang
- In:
The service industries journal
29
(
2009
)
11/12
,
pp. 1581-1595
Persistent link: https://www.econbiz.de/10003928539
Saved in:
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