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Search: subject:"Konkurrenzanalyse"
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Market research
Competitive analysis
501
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501
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136
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84
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80
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3
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3
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2
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2
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2
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2
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1
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1
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Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
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Disintegration of production : firm strategy and industrial development in China
1
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1
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1
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1
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Handbook of social media management : value chain and business models in changing media markets
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
Information systems research : ISR
1
International journal of economics and business research
1
Journal of management : JOM
1
Journal of marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Production and operations management : the flagship research journal of the Production and Operations Management Society
1
Qualitätsmanagement im Sport : Beiträge des 5. Deutschen Sportökonomie-Kongresses [16. - 18. November 2006]
1
Shopping-Center-Handbuch : Development, Management, Marketing
1
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1
Web-Monitoring : Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet
1
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ECONIS (ZBW)
40
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1
Predictive competitive intelligence with prerelease online search traffic
Schaer, Oliver
;
Kourentzes, Nikolaos
;
Fildes, Robert
- In:
Production and operations management : the flagship …
31
(
2022
)
10
,
pp. 3823-3839
Persistent link: https://www.econbiz.de/10013419406
Saved in:
2
AI and data analytics for market research and competitive intelligence
Vashishth, Tarun Kumar
;
Sharma, Vikas
;
Sharma, Kewal Krishan
- In:
AI and data analytics applications in organizational …
,
(pp. 155-180)
.
2024
Persistent link: https://www.econbiz.de/10014562976
Saved in:
3
A scale for measuring effort towards marketing intelligence in service sector
Negi, Digamber Singh
- In:
GITAM journal of management : a quarterly publication …
17
(
2019
)
1
,
pp. 64-76
Persistent link: https://www.econbiz.de/10012139128
Saved in:
4
So analysieren Sie Ihre Konkurrenz :
Konkurrenzanalyse
und Benchmarking in der Praxis
Kairies, Peter
-
2017
-
10., neu bearbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011625028
Saved in:
5
Customer-based perceptual map as a marketing intelligence source
Daabes, Ajayeb S. Abu
;
Kharbat, Faten F.
- In:
International journal of economics and business research
13
(
2017
)
4
,
pp. 360-379
Persistent link: https://www.econbiz.de/10011740419
Saved in:
6
The specialized market system : the market exploration of small businesses
Ding, Ke
- In:
Disintegration of production : firm strategy and …
,
(pp. 149-175)
.
2014
Persistent link: https://www.econbiz.de/10010471173
Saved in:
7
A comprehensive review of multimarket competition research
Yu, Tieying
;
Cannella, Albert A. <Jr.>
- In:
Journal of management : JOM
39
(
2013
)
1
,
pp. 76-109
Persistent link: https://www.econbiz.de/10009749956
Saved in:
8
Stock market reactions to customer and competitor orientations : the case of initial public offerings
Saboo, Alok R.
;
Grewal, Rajdeep
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
1
,
pp. 70-88
Persistent link: https://www.econbiz.de/10009725702
Saved in:
9
The social media war : is Google+ the David to Facebook's Goliath?
Ganahl, Richard
- In:
Handbook of social media management : value chain and …
,
(pp. 513-531)
.
2013
Persistent link: https://www.econbiz.de/10009763153
Saved in:
10
Intrafunctional competitive intelligence and sales performance : a social network perspective
Ahearne, Michael
;
Lam, Son K.
;
Hayati, Babak
;
Kraus, Florian
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 37-56
Persistent link: https://www.econbiz.de/10009793102
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