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Search: subject:"Long Tail"
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Subject
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Niche marketing strategy
415
Nischenstrategie
415
Consumer behaviour
62
Konsumentenverhalten
62
Theorie
50
Theory
50
Innovation
49
Tourism
45
Tourismus
44
Strategisches Management
40
Strategic management
38
KMU
35
SME
35
Marketing management
34
Marketingmanagement
34
Deutschland
33
Germany
33
USA
33
United States
33
long tail
30
Welt
23
World
23
E-commerce
22
Electronic Commerce
22
Großbritannien
21
United Kingdom
21
Innovationsmanagement
20
Product differentiation
20
Produktdifferenzierung
20
Competition
19
Competitive strategy
19
Innovation management
19
Online retailing
19
Online-Handel
19
Technologiepolitik
19
Technology policy
19
Wettbewerb
19
Wettbewerbsstrategie
19
Business start-up
18
Globalisierung
18
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Undetermined
128
Free
93
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Article
351
Book / Working Paper
150
Other
3
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Article in journal
252
Aufsatz in Zeitschrift
252
Aufsatz im Buch
62
Book section
62
Graue Literatur
46
Non-commercial literature
46
Working Paper
41
Arbeitspapier
39
Case study
14
Fallstudie
14
Hochschulschrift
14
Thesis
11
Conference paper
9
Konferenzbeitrag
9
Aufsatzsammlung
5
Collection of articles of several authors
5
Sammelwerk
5
Bibliografie enthalten
4
Bibliography included
4
Article
2
Interview
2
Market information
2
Marktinformation
2
Amtsdruckschrift
1
Bibliografie
1
Book review
1
Conference Paper
1
Forschungsbericht
1
Glossar enthalten
1
Glossary included
1
Government document
1
Handbook
1
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1
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1
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English
399
German
60
Undetermined
41
Italian
4
Bulgarian
1
Author
All
Hammervoll, Trond
8
Toften, Kjell
8
Schäfers, Tobias
6
Eckert, Jochen
5
Hinz, Oliver
5
Neiman, Brent
5
Smith, Michael D.
5
Geels, Frank W.
4
Kerkhof, Anna
4
Papathanassis, Alexis
4
Riekhof, Hans-Christian
4
Skiera, Bernd
4
Telang, Rahul
4
Vavra, Joseph
4
Windrum, Paul
4
Alonso, Abel Duarte
3
Anderson, Chris
3
Bar-Isaac, Heski
3
Bruggeman, Jeroen
3
Caruana, Guillermo
3
Cuñat, Vicente
3
Ghose, Anindya
3
Greenhalgh, Greg
3
Gutiérrez-Nieto, Begoña
3
Hervas-Drane, Andres
3
Kaniovski, Serguei
3
Kemp, René
3
Kumar, Anuj
3
Lopolito, Antonio
3
Morone, Piergiuseppe
3
Netessine, Serguei
3
Raven, Rob
3
Schot, Johan
3
Serrano-Cinca, Carlos
3
Tan, Tom Fangyun
3
Teuber, Sebastian
3
VanAuken, Howard E.
3
Villiger, Alex
3
Yun, JinHyo Joseph
3
Akbar, Fazal
2
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Institution
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NET Institute
5
Springer Fachmedien Wiesbaden
4
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
3
Indian Institute of Foreign Trade
2
Books on Demand GmbH <Norderstedt>
1
C.E.P.R. Discussion Papers
1
Centre Emile Bernheim, Solvay Brussels School of Economics and Management
1
Columbia University and Universitat Pompeu Fabra
1
Department of Economics and Business, Universitat Pompeu Fabra
1
Department of Economics, University of Calgary
1
Groupe de REcherche en Droit, Économie, Gestion (GREDEG), Institut Supérieur d'Économie et Management (ISEM)
1
Institut für Bankhistorische Forschung
1
Iowa State University / Center for Agricultural and Rural Development
1
Libertas - Europäisches Institut
1
NYU Stern School of Business
1
National Bureau of Economic Research
1
Scuola superiore Sant'Anna di studi universitari e di perfezionamento / Laboratory of Economics and Management
1
Sloan School of Management, Massachusetts Institute of Technology (MIT)
1
USA-China Science and Culture Media Corporation
1
Unione Regionale delle Camere di Commercio dell'Emilia-Romagna
1
University of Texas at Austin
1
Università commerciale Luigi Bocconi / Centro studi sui processi di internazionalizzazione
1
Universität Bremen
1
Verlag Franz Vahlen
1
Österreich / Bundesministerium für Verkehr, Innovation und Technologie
1
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Published in...
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The long tail of tourism : holiday niches and their impact on mainstream tourism
21
Technology analysis & strategic management
11
Research policy : policy, management and economic studies of science, technology and innovation
9
Physica A: Statistical Mechanics and its Applications
7
Technological forecasting & social change : an international journal
7
Tourism management : research, policies, practice
7
Working Papers / NET Institute
5
European business review : EBR ; the official journal of the International Management Centres, Europe
4
Gabler Edition Wissenschaft
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
SpringerLink / Bücher
4
Asian Agricultural Research
3
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
3
European journal of marketing : EJM
3
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
3
Handbook of niche marketing : principles and practice
3
Harvard-Business-Manager : das Wissen der Besten
3
IWÖ-Diskussionsbeitrag / Institut für Wirtschaft und Ökologie an der Hochschule St. Gallen
3
Industrial and corporate change
3
Information systems research : ISR
3
International journal of sport management and marketing : IJSMM
3
International journal of sports marketing & sponsorship
3
Journal of evolutionary economics : JEE
3
MPRA Paper
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
Tourism planning & development
3
Astin bulletin : the journal of the International Actuarial Association
2
Business horizons
2
CESPRI working papers
2
CESifo working papers
2
Electronic commerce research and applications
2
Faculty & research / Insead : working paper series
2
Forschungspapiere
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Industry and innovation
2
Innovation: organization & management : IOM
2
International journal of automotive technology and management : IJATM
2
International journal of leisure and tourism marketing : IJLTM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of technology, policy and management : IJTPM
2
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ECONIS (ZBW)
452
RePEc
44
EconStor
5
BASE
3
Showing
281
-
290
of
504
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281
High-end encroachment patterns of new products
Rhee, Bo van der
;
Schmidt, Glen M.
;
Van Orden, Joseph
- In:
The journal of product innovation management : an …
29
(
2012
)
5
,
pp. 715-733
Persistent link: https://www.econbiz.de/10009624562
Saved in:
282
Demographic profile of adventure tourists in Pretoria
Lötter, Melissa Jeanette
;
Geldenhuys, Sue
;
Potgieter, …
- In:
Global journal of business research : GJBR
6
(
2012
)
4
,
pp. 97-109
Persistent link: https://www.econbiz.de/10009628211
Saved in:
283
Identifying the characteristics of small specialist international retailers
Hutchinson, Karise
;
Quinn, Barry
- In:
European business review : EBR ; the official journal …
24
(
2012
)
2
,
pp. 106-119
Persistent link: https://www.econbiz.de/10009530971
Saved in:
284
Strategies for sustainable cotton : comparing niche with mainstream markets
Illge, Lydia
;
Preuss, Lutz
- In:
Corporate social responsibility and environmental management
19
(
2012
)
2
,
pp. 102-113
Persistent link: https://www.econbiz.de/10009533337
Saved in:
285
An analysis of funding decisions for niche agricultural products
VanAuken, Howard E.
;
Carraher, Shawn
- In:
Journal of developmental entrepreneurship : JDE ; a …
17
(
2012
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10009656651
Saved in:
286
VFR travel : it is underestimated
Backer, Elisa
- In:
Tourism management : research, policies, practice
33
(
2012
)
1
,
pp. 74-79
Persistent link: https://www.econbiz.de/10009354599
Saved in:
287
Thresholds, niches and inertia : entrepreneurial opportunities in the steamship industry
Cladesdale, Greg
- In:
Journal of enterprising culture
20
(
2012
)
4
,
pp. 379-404
Persistent link: https://www.econbiz.de/10009768198
Saved in:
288
Market positioning : the shifting effects of niche overlap
Bruggeman, Jeroen
;
Grunow, Daniela
;
Leenders, Mark A. A. M.
- In:
Industrial and corporate change
21
(
2012
)
6
,
pp. 1451-1477
Persistent link: https://www.econbiz.de/10009692089
Saved in:
289
Find your niches : a guide for managing intermedia effects among content distribution channels
Mann, Florian
;
Mahnke, Rolf
;
Hess, Thomas
- In:
JMM : the international journal on media management
14
(
2012
)
4
,
pp. 251-278
Persistent link: https://www.econbiz.de/10009709681
Saved in:
290
Competition in a technological niche : the cars of the future
Bakker, Sjoerd
;
Lente, Harro van
;
Engels, Remko
- In:
Technology analysis & strategic management
24
(
2012
)
5
,
pp. 421-434
Persistent link: https://www.econbiz.de/10009710968
Saved in:
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