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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Bayes-Statistik
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Allenby, Greg M.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of econometrics
178
Discussion paper / Tinbergen Institute
135
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125
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
124
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Studies in nonlinear dynamics and econometrics : SNDE ; quarterly publ. electronically on the internet
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ECONIS (ZBW)
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1
A cross-cohort changepoint model for customer-base analysis
Gopalakrishnan, Arun
;
Bradlow, Eric T.
;
Fader, Peter
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
2
,
pp. 195-213
Persistent link: https://www.econbiz.de/10011672435
Saved in:
2
A flexible demand model for complements using household production theory
Stourm, Ludovic
;
Iyengar, Radha
;
Bradlow, Eric T.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
4
,
pp. 763-787
Persistent link: https://www.econbiz.de/10012294606
Saved in:
3
Scalable rejection sampling for Bayesian hierarchical models
Braun, Michael
;
Damien, Paul
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
3
,
pp. 427-444
Persistent link: https://www.econbiz.de/10011498936
Saved in:
4
Inference for product competition and separable demand
Smith, Adam N.
;
Rossi, Peter E.
;
Allenby, Greg M.
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 690-710
Persistent link: https://www.econbiz.de/10012059815
Saved in:
5
Test & roll : profit-maximizing A/B tests
Feit, Elea McDonnell
;
Berman, Ron
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
6
,
pp. 1038-1058
Persistent link: https://www.econbiz.de/10012147198
Saved in:
6
Probabilistic topic model for hybrid recommender systems : a stochastic variational Bayesian approach
Ansari, Asim
;
Li, Yang
;
Zhang, Jonathan Z.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
6
,
pp. 987-1008
Persistent link: https://www.econbiz.de/10011966237
Saved in:
7
Targeting Mr. or Mrs. Smith : modeling and leveraging intrahousehold heterogeneity in brand choice behavior
Bruno, Hernan A.
;
Cebollada, Javier
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
4
,
pp. 631-648
Persistent link: https://www.econbiz.de/10011916601
Saved in:
8
Bayesian nonparametric customer base analysis with model-based visualizations
Dew, Ryan
;
Ansari, Asim
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
2
,
pp. 216-235
Persistent link: https://www.econbiz.de/10011864752
Saved in:
9
Benefit-based conjoint analysis
Kim, Dong Soo
;
Bailey, Roger A.
;
Hardt, Nino
;
Allenby, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
1
,
pp. 54-69
Persistent link: https://www.econbiz.de/10011645754
Saved in:
10
Investigating the spillover effect of keyword market entry in sponsored search advertising
Lu, Shijie
;
Yang, Sha
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
6
,
pp. 976-998
Persistent link: https://www.econbiz.de/10011791436
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