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~person:"Tkaczynski, Aaron"
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Search: subject:"Market Segmentation"
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Market segmentation
9
Marktsegmentierung
9
Cluster analysis
7
Clusteranalyse
7
Norway
4
Norwegen
4
Ecotourism
3
Tourism
3
Tourismus
3
market segmentation
3
Ökotourismus
3
Consumer behaviour
2
Holiday behaviour
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Konsumentenverhalten
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Nature-based tourism
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Preferences
2
Tourism industry
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Tourismuswirtschaft
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Two-step cluster analysis
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TwoStep cluster analysis
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Urlaubsverhalten
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Activities
1
Activity market segmentation
1
Australia
1
Australien
1
Bibliometrics
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Bibliometrie
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Big event
1
Christian
1
Data Mining
1
Data mining
1
Destination management
1
Destinationsmanagement
1
Easterfest
1
Event marketing
1
Event-Marketing
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France
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Frankreich
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Großveranstaltung
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Internet marketing
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Tkaczynski, Aaron
Koskela, Erkki
35
Dolnicar, Sara
31
Dolado, Juan J.
29
Jimeno, Juan F.
28
Lang, Kevin
27
Zenou, Yves
25
Eichhorst, Werner
23
Lehmann, Hartmut
23
Dickens, William T.
21
Saint-Paul, Gilles
20
Agénor, Pierre-Richard
19
Neuman, Shoshana
19
Pignatti, Norberto
18
Silber, Jacques
15
Bentolila, Samuel
14
Brunello, Giorgio
14
Dibb, Sally
14
Alonso Villar, Olga
13
Felgueroso, Florentino
13
Rathelot, Roland
13
Rundle-Thiele, Sharyn
13
DeSarbo, Wayne
12
DeSarbo, Wayne S.
12
Leisch, Friedrich
12
Mumford, Karen
12
Occhino, Filippo
12
Pepels, Werner
12
Rebitzer, James B.
12
Río Otero, Coral del
12
Vayanos, Dimitri
12
Wedel, Michel
12
Bauer, Hans H.
11
Gradín, Carlos
11
Gromb, Denis
11
Smith, Peter N.
11
Wasmer, Etienne
11
Watts, Martin J.
11
Aizenman, Joshua
10
Ariga, Ken
10
Atkeson, Andrew
10
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Journal of travel and tourism marketing
1
Journal of vacation marketing : an international journal
1
Segmentation in social marketing : process, methods and application
1
Tourism management : research, policies, practice
1
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To segment or not? : that is the question
Tkaczynski, Aaron
;
Rundle-Thiele, Sharyn R.
;
Prebensen, …
- In:
Journal of vacation marketing : an international journal
24
(
2018
)
1
,
pp. 16-28
Persistent link: https://www.econbiz.de/10011875974
Saved in:
2
Word-of-mouth segments : online, offline, visual or verbal?
Ring, Amata
;
Tkaczynski, Aaron
;
Dolnicar, Sara
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
4
,
pp. 481-492
Persistent link: https://www.econbiz.de/10011458626
Saved in:
3
Segmenting potential nature-based tourists based on temporal factors : the case of Norway
Tkaczynski, Aaron
;
Rundle-Thiele, Sharyn R.
;
Prebensen, …
- In:
Journal of travel research : a quarterly publication of …
54
(
2015
)
2
,
pp. 251-265
Persistent link: https://www.econbiz.de/10010484818
Saved in:
4
Understanding what really motivates attendance : a music festival segmentation study
Tkaczynski, Aaron
;
Rundle-Thiele, Sharyn
- In:
Journal of travel and tourism marketing
30
(
2013
)
5/6
,
pp. 610-623
Persistent link: https://www.econbiz.de/10010199529
Saved in:
5
Segmentation using two-step cluster analysis
Tkaczynski, Aaron
- In:
Segmentation in social marketing : process, methods and …
,
(pp. 109-125)
.
2017
Persistent link: https://www.econbiz.de/10011557906
Saved in:
6
French nature-based tourist potentials to norway : who are they?
Tkaczynski, Aaron
;
Prebensen, Nina K.
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
2
,
pp. 181-193
Persistent link: https://www.econbiz.de/10009580582
Saved in:
7
Domestic nature-based tourism : a case study of Norway
Prebensen, Nina K.
;
Tkaczynski, Aaron
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
6
,
pp. 733-745
Persistent link: https://www.econbiz.de/10009717311
Saved in:
8
Event segmentation : a review and research agenda
Tkaczynski, Aaron
;
Rundle-Thiele, Sharyn R.
- In:
Tourism management : research, policies, practice
32
(
2011
)
2
,
pp. 426-434
Persistent link: https://www.econbiz.de/10008798067
Saved in:
9
Destination segmentation : a recommended two-step approach
Tkaczynski, Aaron
;
Rundle-Thiele, Sharyn
;
Beaumont, Narelle
- In:
Journal of travel research : a quarterly publication of …
49
(
2010/11
)
2
,
pp. 139-152
Persistent link: https://www.econbiz.de/10003978649
Saved in:
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