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~subject:"Relationship marketing"
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Search: subject:"Switching costs"
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Relationship marketing
Switching behaviour
260
Wechselverhalten
260
Consumer behaviour
131
Konsumentenverhalten
131
Switching costs
105
Theorie
90
Theory
90
Beziehungsmarketing
71
switching costs
63
Competition
46
Wettbewerb
42
Dienstleistungsqualität
38
Service quality
38
Customer satisfaction
36
Kundenzufriedenheit
36
Switching cost
24
Network economics
22
Netzwerkökonomik
22
Price discrimination
22
Mobile communications
19
Mobilkommunikation
19
Preisdifferenzierung
19
Bank
17
USA
17
United States
17
Preismanagement
16
Pricing strategy
16
switching cost
14
Duopoly
13
Lieferantenmanagement
13
Supplier relationship management
13
Switching Costs
13
Duopol
12
Market entry
12
Markteintritt
12
Estimation
11
Schätzung
11
Telecommunications
11
Telekommunikation
11
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30
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68
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3
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68
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1
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1
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69
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2
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3
Bang, Nguyen
2
Chuah, Stephanie Hui-wen
2
El-Manstrly, Dahlia
2
Marimuthu, Malliga
2
Aali, Abdulrahman Yousef al-
1
Abolfathi, Niloofar
1
Al-Hawari, Mohd Ahmad
1
Al-Karaghouli, Wafi
1
Auh, Seigyoung
1
Ayala, Néstor Fabián
1
Ayios, Angela
1
Babu, Mujahid Mohiuddin
1
Backhaus, Christof
1
Baker, Andrew M.
1
Baloglu, Seyhmus
1
Beatty, Sharon E.
1
Bell, Simon J.
1
Benitez, Guilherme Brittes
1
Bhandari, Namita
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Chowdhury, Nusrat
1
Christino, Juliana Maria Magalhães
1
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1
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Journal of business research : JBR
4
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Journal of retailing and consumer services
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business information systems : IJBIS
2
Inventi impact: retailing & consumer services
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of service management
2
Service business
2
SpringerLink / Bücher
2
Accounting research journal
1
Asia Pacific business review
1
Asia Pacific journal of marketing and logistics
1
Business and Economic Research : BER
1
Discussion paper / Centre for Economic Policy Research
1
Electronic markets : the international journal on networked business
1
EuroMed journal of business
1
European management journal
1
Information economics and policy : IEP
1
Information systems management
1
Information technology & tourism
1
International journal of bank marketing
1
International journal of business excellence : IJBEX
1
International journal of contemporary hospitality management
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of industrial organization
1
International journal of quality and service sciences
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Indian business research
1
Journal of banking & finance
1
Journal of customer behaviour
1
Journal of economic behavior & organization : JEBO
1
Journal of financial stability
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of international marketing
1
Journal of marketing analytics : JMA
1
Journal of organizational computing and electronic commerce
1
Journal of promotion management : innovations in planning and applied research
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
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1
Study of e-services quality and customer loyalty : a moderated mediation model of perceived switching cost and e-satisfaction
Deepika
;
Singh, Shashank Vikram Pratap
;
Sumanjeet Singh
; …
- In:
International journal of business information systems : …
43
(
2023
)
4
,
pp. 528-541
Persistent link: https://www.econbiz.de/10014336896
Saved in:
2
Consumer loyalty programs and retail prices : evidence from gasoline markets
Rossi, Federico
;
Chintagunta, Pradeep K.
- In:
Marketing science
42
(
2023
)
4
,
pp. 794-818
Persistent link: https://www.econbiz.de/10014317643
Saved in:
3
The study of brand loyalty and switching cost on OTT bundled service choice : focusing on reference-dependent preferences in the saturated market
Kim, Kyungah
;
Kim, Junghun
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014462320
Saved in:
4
Out of the trap : conversion funnel business model, customer
switching
costs
, and industry profitability
Abolfathi, Niloofar
;
Fosfuri, Andrea
;
Santamaria, Simone
- In:
Strategic management journal
43
(
2022
)
9
,
pp. 1872-1896
Persistent link: https://www.econbiz.de/10013466075
Saved in:
5
Customer concentration and target price accuracy
Yun, Mu Shu
;
Cheng, Lee-Young
;
Zhao, Yan
- In:
Review of quantitative finance and accounting
61
(
2023
)
3
,
pp. 995-1028
Persistent link: https://www.econbiz.de/10014342127
Saved in:
6
Bank's service failures and bank customers' switching behavior : does bank reputation matter?
Zhao, Cong
;
Noman, Abu Hanifa Md.
;
Hassan, M. Kabir
- In:
International journal of bank marketing
41
(
2023
)
3
,
pp. 550-571
Persistent link: https://www.econbiz.de/10014267105
Saved in:
7
Effects of inertia and
switching
costs
on customer retention : a study of budget hotels in China
Li, Zhiyong
;
Long, Mang
;
Huang, Songshan
;
Duan, Zhaohan
; …
- In:
International journal of contemporary hospitality management
35
(
2023
)
3
,
pp. 1030-1050
Persistent link: https://www.econbiz.de/10013546110
Saved in:
8
A serial mediation model for investigating the impact of e-CRM services on customer loyalty in the Indian healthcare industry
Singh, Pratyancha
;
Kumar, Vinod
;
Kataria, Sonia
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 62-86
Persistent link: https://www.econbiz.de/10013549034
Saved in:
9
The role of switching cost in the e-service recovery framework among banking customers
Jose, Ajay
;
Mathew, Sonia
;
Rejikumar G.
;
Chacko, Dony Peter
- In:
International journal of quality and service sciences
14
(
2022
)
1
,
pp. 86-109
Persistent link: https://www.econbiz.de/10012884465
Saved in:
10
Online customer relationships : switching cost drivers for different relationship lengths
Al-Hawari, Mohd Ahmad
- In:
The service industries journal
42
(
2022
)
1/2
,
pp. 59-80
Persistent link: https://www.econbiz.de/10013167405
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