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difference-in-differences
7
Beziehungsmarketing
3
Consumer behaviour
3
Konsumentenverhalten
3
Relationship marketing
3
Salespeople
2
Selling
2
Verkauf
2
Verkaufspersonal
2
Advertising
1
American Customer Satisfaction Index
1
Anreiz
1
B-to-B-Marketing
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Brand
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Business-to-business marketing
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Competition
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Customer satisfaction
1
Data protection
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Datenschutz
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Dismissal
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Distribution channel
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Downsizing (Staff)
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E-commerce
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Eating habit
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Einzelhandel
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Electronic Commerce
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Experiment
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Facts Up Front
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Feldforschung
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Field research
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Firm value
1
Food
1
Fusion
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IT crime
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IT-Kriminalität
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Impact assessment
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Janakiraman, Ramkumar
3
Rishika, Rishika
3
Kannan, P. K.
2
Lim, Joon Ho
2
Bahadir, S. Cem
1
Bezawada, Ram
1
Bharadwaj, Sundar
1
Bommaraju, Raghu
1
Grewal, Rajdeep
1
Guo, Fangfei
1
Hohenberg, Sebastian
1
Kumar, Ashish
1
Landsman, Vardit
1
Lilien, Gary L.
1
Liu, Yan
1
Shi, Huanhuan
1
Sridhar, Shrihari
1
Stremersch, Stefan
1
Umashankar, Nita
1
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Journal of marketing
IZA Discussion Papers
182
Discussion paper series / IZA
98
Energy economics
52
CESifo Working Paper
49
CESifo working papers
44
GLO discussion paper
23
Labour economics : official journal of the European Association of Labour Economists
23
Ruhr Economic Papers
23
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22
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Economics letters
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NBER working paper series
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World development : the multi-disciplinary international journal devoted to the study and promotion of world development
16
Discussion papers / CEPR
15
Finance research letters
15
Journal of health economics
14
Management science : journal of the Institute for Operations Research and the Management Sciences
14
Socio-economic planning sciences : the international journal of public sector decision-making
14
Applied economics letters
13
DIW Discussion Papers
13
Journal of econometrics
13
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
13
Regional science & urban economics
13
SOEPpapers on Multidisciplinary Panel Data Research
13
Technological forecasting & social change : an international journal
13
China economic review : an international journal
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Economics of education review
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Discussion papers / Deutsches Institut für Wirtschaftsforschung
11
Information systems research : ISR
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Research policy : policy, management and economic studies of science, technology and innovation
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1
Despite efficiencies, mergers and acquisitions reduce firm value by hurting customer satisfaction
Umashankar, Nita
;
Bahadir, S. Cem
;
Bharadwaj, Sundar
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 66-86
Persistent link: https://www.econbiz.de/10013258787
Saved in:
2
The effectiveness of membership-based free shipping : an empirical investigation of consumers' purchase behaviors and revenue contribution
Guo, Fangfei
;
Liu, Yan
- In:
Journal of marketing
87
(
2023
)
6
,
pp. 869-888
Persistent link: https://www.econbiz.de/10014432720
Saved in:
3
The commercial consequences of collective layoffs : close the plant, lose the brand?
Landsman, Vardit
;
Stremersch, Stefan
- In:
Journal of marketing
84
(
2020
)
3
,
pp. 122-141
Persistent link: https://www.econbiz.de/10012214939
Saved in:
4
Competitive effects of front-of-package nutrition labeling adoption on nutritional quality : evidence from facts up front-style labels
Lim, Joon Ho
;
Rishika, Rishika
;
Janakiraman, Ramkumar
; …
- In:
Journal of marketing
84
(
2020
)
6
,
pp. 3-21
Persistent link: https://www.econbiz.de/10012309675
Saved in:
5
The effect of a data breach announcement on customer behavior : evidence from a multichannel retailer
Janakiraman, Ramkumar
;
Lim, Joon Ho
;
Rishika, Rishika
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 85-105
Persistent link: https://www.econbiz.de/10011810267
Saved in:
6
Self-selected sales incentives : evidence of their effectiveness, persistence, durability, and underlying mechanisms
Bommaraju, Raghu
;
Hohenberg, Sebastian
- In:
Journal of marketing
82
(
2018
)
5
,
pp. 106-124
Persistent link: https://www.econbiz.de/10011912142
Saved in:
7
Sales representative departures and customer reassignment strategies in business-to-business markets
Shi, Huanhuan
;
Sridhar, Shrihari
;
Grewal, Rajdeep
; …
- In:
Journal of marketing
81
(
2017
)
2
,
pp. 25-44
Persistent link: https://www.econbiz.de/10011697520
Saved in:
8
From social to sale : the effects of firm-generated content in social media on customer behavior
Kumar, Ashish
;
Bezawada, Ram
;
Rishika, Rishika
; …
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 7-25
Persistent link: https://www.econbiz.de/10011507438
Saved in:
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