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~isPartOf:"International journal of business information systems : IJBIS"
~subject:"Internet marketing"
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Subject
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Internet marketing
E-commerce
100
Electronic Commerce
100
Consumer behaviour
92
Konsumentenverhalten
92
Social Web
84
Social web
84
Online retailing
64
Online-Handel
64
Internet
46
Innovation adoption
44
Innovationsakzeptanz
44
Online-Marketing
44
Digitale Dienste
36
Web-based service
36
Electronic Banking
34
Electronic banking
34
Website
34
Beziehungsmarketing
32
Relationship marketing
32
social media
32
Dienstleistungsqualität
31
Service quality
31
India
29
Indien
29
e-commerce
29
Customer satisfaction
26
Kundenzufriedenheit
26
Data security
24
Datensicherheit
24
Confidence
22
Social network
22
Soziales Netzwerk
22
Vertrauen
22
Mobile Business
19
Mobile business
19
Structural equation model
19
Strukturgleichungsmodell
19
Mobile communications
18
Mobilkommunikation
18
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44
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44
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English
44
Author
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Bunker, Matthew P.
2
Kumar, Vikas
2
Ababneh, Suhair
1
Abd El Halim, Hend
1
Abdullah, Zarifah
1
Abed, Salma S.
1
Aboalganam, Khalid M.
1
Aggarwal, Himanshu
1
Ahmed, Ashir
1
Al Khasawneh, Mohammad Hamdi
1
Al-Anizi, Reem R.
1
Alipour, Sima
1
Andreopoulou, Z.
1
Andreopoulou, Zacharoula
1
Arif, Imtiaz
1
Arminen, Heli
1
Asgharinajib, Maryam
1
Aslam, Wajeeha
1
Awad, Hussain A. H.
1
Ayodeji, Ogunmola Gabriel
1
Balakrishnan, Janarthanan
1
Balasubramanian, Senthil Arasu
1
Bartholomew, Darrell E.
1
Bhatt, Vivek
1
Bhattacharjee, Biplab
1
Binh Giang Nguyen
1
BuAsalli, Fatima
1
Butaiba, Noora
1
Che Nawi, Noorshella
1
Chen, Lisa Y.
1
Corbin, Steven B.
1
Dash, Manoj Kumar
1
Dashti, Mehdi
1
Dirgiatmo, Yong
1
Dolatabadi, Hossein Rezaei
1
Dutta, Anirban
1
Dwivedi, Yogesh Kumar
1
Elbadrawy, Rehaballah
1
Farhat, Kashif
1
Faruque, Safique Ahmed
1
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Published in...
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International journal of business information systems : IJBIS
Journal of business research : JBR
312
International journal of internet marketing and advertising : IJIMA
199
Journal of retailing and consumer services
183
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
Journal of advertising research
111
Journal of marketing communications
109
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
107
International journal of advertising : the review of marketing communications
104
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
100
SpringerLink / Bücher
97
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
International journal of hospitality management
86
International journal of electronic marketing and retailing : IJEMR
84
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Information systems research : ISR
83
Tourism management : research, policies, practice
77
Journal of internet commerce
76
Journal of promotion management : innovations in planning and applied research
76
Technological forecasting & social change : an international journal
73
Industrial marketing management : the international journal for industrial and high-tech firms
66
International journal of advertising : the quarterly review of marketing communications
65
Electronic commerce research
64
Springer eBook Collection
64
International journal of technology marketing : IJTMkt
59
Business horizons
57
Journal of management information systems : JMIS
56
Cogent business & management
55
Journal of promotion management : JPM
55
The journal of product & brand management
55
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
52
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
52
Psychology & marketing
50
Journal of electronic commerce research : JECR
49
Journal of travel and tourism marketing
49
Journal of marketing
47
Marketing intelligence & planning
47
International journal of contemporary hospitality management
46
International journal of e-business research : an official publication of the Information Resources Management Association
46
Journal of marketing management : MM
46
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
44
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ECONIS (ZBW)
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1
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
2
The role of cognitive absorption in the experienced users' behaviour towards e-mail advertisements
Sukumaran, Alagirisamy Kamatchi Subbiah
- In:
International journal of business information systems : …
39
(
2022
)
1
,
pp. 116-132
Persistent link: https://www.econbiz.de/10012887873
Saved in:
3
Social media marketing : practices, opportunities and challenges for MSMEs
Kumar, Vikas
;
Nanda, Pooja
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 268-284
Persistent link: https://www.econbiz.de/10014437141
Saved in:
4
Consumer engagement behaviour over time on fitness tracker Facebook brand pages : effect of post characteristics, message appeals and marketing promotions
Thomas, Sujo
;
Kureshi, Sonal
;
Bhatt, Vivek
;
Yagnik, Arpan
- In:
International journal of business information systems : …
43
(
2023
)
3
,
pp. 394-415
Persistent link: https://www.econbiz.de/10014312805
Saved in:
5
The impact of e-marketing and marketing orientation on firm performance with moderating role of social media usage
Awad, Hussain A. H.
;
Aboalganam, Khalid M.
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 542-566
Persistent link: https://www.econbiz.de/10014287188
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6
How does Snapp interact with customers? : investigating customer engagement solutions in Snapp's digital organisation with netnography method
Rastgar, Abbas Ali
;
Asgharinajib, Maryam
;
Alipour, Sima
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 331-348
Persistent link: https://www.econbiz.de/10014287192
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7
Impact of social media marketing on consumer consciousness and purchase of durable products
Sumanjeet Singh
;
Rajak, Binod Kumar
;
Paliwal, Minakshi
- In:
International journal of business information systems : …
43
(
2023
)
1
,
pp. 38-52
Persistent link: https://www.econbiz.de/10014307399
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8
Determinants of the success of online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of business information systems : …
37
(
2021
)
2
,
pp. 246-262
Persistent link: https://www.econbiz.de/10012596507
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9
An insight of Facebook usage by Pakistan-based organisations : an application of netnography approach
Ahmed, Ashir
;
Li, Vivien
- In:
International journal of business information systems : …
41
(
2022
)
2
,
pp. 207-223
Persistent link: https://www.econbiz.de/10013460301
Saved in:
10
Analysing private universities' websites in Egypt using search engine optimisation tools
Elbadrawy, Rehaballah
;
Abd El Halim, Hend
- In:
International journal of business information systems : …
41
(
2022
)
2
,
pp. 224-235
Persistent link: https://www.econbiz.de/10013460304
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