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~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliography included"
~person:"Grönroos, Christian"
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Search: subject:"services"
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Dienstleistungsmarketing
11
Services marketing
11
Betriebliche Wertschöpfung
8
Value creation
8
Services
7
Dienstleistung
6
Beziehungsmarketing
5
Marketing theory
5
Marketingtheorie
5
Relationship marketing
5
Customer integration
4
Kundenintegration
4
Lieferantenmanagement
4
Supplier relationship management
4
Consumer behaviour
3
Customer value
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Konsumentenverhalten
3
Kundenwert
3
Language
3
Service industry
3
Service quality
3
Sprache
3
Bundling strategy
2
Dienstleistungsmanagement
2
Forschung
2
International marketing
2
Internationales Marketing
2
Leistungsbündel
2
Research
2
Service logic
2
Service management
2
Service-Dominant Logic
2
Service-dominant logic
2
Value co-creation
2
B-to-B-Marketing
1
Beyond offering value propositions
1
Bibliometrics
1
Bibliometrie
1
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Undetermined
9
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Article
19
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Bibliography included
Article in journal
19
Arbeitspapier
6
Graue Literatur
6
Non-commercial literature
6
Working Paper
6
Aufsatz im Buch
3
Book section
3
Collection of articles written by one author
2
Lehrbuch
2
Reprint
2
Sammlung
2
Textbook
2
Aufsatzsammlung
1
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1
Collection of articles of several authors
1
Fallstudie
1
Festschrift
1
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1
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1
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Language
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English
19
Author
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Grönroos, Christian
Gebauer, Heiko
41
Dwivedi, Yogesh Kumar
37
Hoekman, Bernard M.
36
Kowalkowski, Christian
34
Parida, Vinit
34
Bruhn, Manfred
30
Mattoo, Aaditya
30
Edvardsson, Bo
29
Siciliani, Luigi
28
Kohtamäki, Marko
27
Gallouj, Fai͏̈z
26
Tan, Yong
26
Vrontis, Demetris
26
Doloreux, David
25
Witell, Lars
25
Law, Chun Hung Roberts
24
Pitt, Leyland F.
24
Zweifel, Peter
24
Costa-Font, Joan
23
Filieri, Raffaele
22
Mention, Anne-Laure
22
Rubalcaba-Bermejo, Luis
22
Whinston, Andrew B.
22
Cheng, T. C. E.
21
Gustafsson, Anders
21
Hajli, Nick
21
Loureiro, Sandra Maria Correia
21
Ruyter, Ko de
21
Adlung, Rudolf
20
Füller, Johann
20
Harrigan, Paul
20
Kumar, Vikas
20
Moshirian, Fariborz
20
Rita, Paulo
20
Walwei, Ulrich
20
Pestieau, Pierre
19
Skiera, Bernd
19
Wirtz, Bernd W.
19
Cremer, Helmuth
18
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Published in...
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Journal of service management
4
European journal of marketing : EJM
3
Journal of business research : JBR
2
The journal of services marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of historical research in marketing
1
Journal of service research : JSR
1
Management decision : MD
1
Managing service quality : MSQ ; an international journal
1
Marketing theory
1
Public management review
1
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ECONIS (ZBW)
19
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1
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10
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19
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Date (oldest first)
1
Reforming public
services
: does service logic have anything to offer?
Grönroos, Christian
- In:
Public management review
21
(
2019
)
5
,
pp. 775-788
Persistent link: https://www.econbiz.de/10012178792
Saved in:
2
Learning from the pioneering founders of the service research field
Bowen, David E.
;
Fisk, Raymond P.
;
Bateson, John E. G.
; …
- In:
Journal of service management
34
(
2023
)
4
,
pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
Saved in:
3
Relationship marketing and service : an update
Grönroos, Christian
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
3
,
pp. 201-208
Persistent link: https://www.econbiz.de/10011774977
Saved in:
4
Christian Grönroos : I did it my way
Grönroos, Christian
- In:
Journal of historical research in marketing
9
(
2017
)
3
,
pp. 277-301
Persistent link: https://www.econbiz.de/10011798326
Saved in:
5
Understanding the value process : value creation in a luxury service context
Holmqvist, Jonas
;
Visconti, Luca M.
;
Grönroos, Christian
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 114-126
Persistent link: https://www.econbiz.de/10012417106
Saved in:
6
Internationalization strategies for
services
: a retrospective
Grönroos, Christian
- In:
The journal of services marketing
30
(
2016
)
2
,
pp. 129-132
Persistent link: https://www.econbiz.de/10011486858
Saved in:
7
Relationality in the service logic of value creation
FitzPatrick, Mary
;
Varey, Richard J.
;
Grönroos, Christian
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 463-471
Persistent link: https://www.econbiz.de/10011418346
Saved in:
8
The service revolution and its marketing implications : service logic vs service dominant logic
Grönroos, Christian
;
Gummerus, Johanna
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
3
,
pp. 206-229
Persistent link: https://www.econbiz.de/10010359568
Saved in:
9
Language use in
services
: recent advances and directions for future research
Holmqvist, Jonas
;
Van Vaerenbergh, Yves
;
Grönroos, …
- In:
Journal of business research : JBR
72
(
2017
),
pp. 114-118
Persistent link: https://www.econbiz.de/10011645519
Saved in:
10
Accelerating employee-related scholarship in service management : research streams, propositions, and commentaries
Subramony, Mahesh
;
Ehrhart, Karen Holcombe
;
Groth, Markus
; …
- In:
Journal of service management
28
(
2017
)
5
,
pp. 837-865
Persistent link: https://www.econbiz.de/10011801801
Saved in:
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