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subject:"Vertrauen"
~subject:"Social Web"
~isPartOf:"International journal of electronic commerce : IJEC"
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Search: subject_exact:"Beziehungsmarketing"
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Vertrauen
Social Web
Beziehungsmarketing
27
Relationship marketing
27
Consumer behaviour
15
Konsumentenverhalten
15
Online retailing
13
Online-Handel
13
E-commerce
10
Electronic Commerce
10
Social web
10
Einzelhandel
7
Internet marketing
7
Online-Marketing
7
Retail trade
7
Customer satisfaction
6
Kundenzufriedenheit
6
e-tail
5
Brand image
4
Confidence
4
Markenimage
4
online retail
4
Brand management
3
Data protection
3
Datenschutz
3
Distribution channel
3
Empirical method
3
Empirische Methode
3
Markenführung
3
Vertriebsweg
3
Viral marketing
3
Virales Marketing
3
Website
3
Beschwerdemanagement
2
Complaint management
2
Customer service
2
Customer value
2
Data Mining
2
Data mining
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Dienstleistungsqualität
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14
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Aljukhadar, Muhammad
1
Chen, Lei
1
Chin, Wynne W.
1
Chowa, Charles
1
Cuthbertson, Richard
1
Dai, Qizhi
1
Demmers, Joris
1
Dolen, Willemijn M. van
1
Egger, Marc
1
Fang, Jiaming
1
Fernandes, Daniel
1
Fischbach, Kai
1
Gammoh, Bashar S.
1
Garnefeld, Ina
1
Gensler, Sonja
1
Iseke, Anja
1
Jiang, Ling
1
King, Ruth C.
1
Krebs, Alexander
1
Mallin, Michael
1
Mathies, Christine
1
Ouellette, Denis
1
Patterson, Paul G.
1
Pentina, Iryna
1
Piotrowicz, Wojciech
1
Piyathasanan, Bhuminan
1
Pizzutti, Cristiane
1
Prybutok, Victor R.
1
Ruyter, Ko de
1
Schilhavy, Richard A. M.
1
Schoder, Detlef
1
Senecal, Sylvain
1
Tang, Xuning
1
Teng, Ching-I
1
Völckner, Franziska
1
Weltevreden, Jesse W. J.
1
Wen, Chao
1
Wetzels, Martin
1
Wu, Ji
1
Xia, Lan
1
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International journal of electronic commerce : IJEC
Journal of business research : JBR
122
Journal of retailing and consumer services
111
Industrial marketing management : the international journal for industrial and high-tech firms
61
International journal of internet marketing and advertising : IJIMA
39
The journal of product & brand management
37
Journal of strategic marketing
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
31
The journal of services marketing
30
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
29
Asia Pacific journal of marketing and logistics
28
International journal of hospitality management
28
The journal of business & industrial marketing
28
International journal of electronic marketing and retailing : IJEMR
27
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
27
The journal of brand management : an international journal
24
The service industries journal
24
Marketing intelligence & planning
23
International journal of electronic customer relationship management : IJECRM
22
Journal of hospitality marketing & management
22
Business horizons
20
Journal of internet commerce
20
Journal of promotion management : innovations in planning and applied research
20
Journal of service management
20
Cogent business & management
19
Journal of business-to-business marketing
18
Technological forecasting & social change : an international journal
18
International journal of business information systems : IJBIS
17
Journal of the Academy of Marketing Science
17
International journal of e-business research : an official publication of the Information Resources Management Association
16
Journal of global marketing
16
Journal of marketing communications
16
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
16
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
16
Psychology & marketing
16
SpringerLink / Bücher
16
Journal of electronic commerce research : JECR
15
Journal of marketing
15
Service business
15
International journal of technology marketing : IJTMkt
14
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ECONIS (ZBW)
14
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14
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1
Handling consumer messages on social networking sites : customer service or privacy infringement?
Demmers, Joris
;
Dolen, Willemijn M. van
;
Weltevreden, …
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 8-35
Persistent link: https://www.econbiz.de/10011848488
Saved in:
2
Effects of customer heterogeneity on participation performance in virtual brand community : a two-stage semiparametric approach
Wu, Ji
;
Xie, Kang
;
Xiao, Jinghua
;
Xie, Jianhui
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 289-321
Persistent link: https://www.econbiz.de/10011856666
Saved in:
3
Co-viewing experience in video websites : the effect of social presence on e-loyalty
Fang, Jiaming
;
Chen, Lei
;
Wen, Chao
;
Prybutok, Victor R.
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
3
,
pp. 446-476
Persistent link: https://www.econbiz.de/10011884555
Saved in:
4
Strengthening loyalty of online gamers : goal gradient perspective
Teng, Ching-I
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
1
,
pp. 128-147
Persistent link: https://www.econbiz.de/10011654531
Saved in:
5
Do customers identify with our website? : the effects of website identification on repeat purchase intention
King, Ruth C.
;
Schilhavy, Richard A. M.
;
Chowa, Charles
; …
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
3
,
pp. 319-354
Persistent link: https://www.econbiz.de/10011497351
Saved in:
6
Listen to your customers : insights into brand image using online consumer-generated product reviews
Gensler, Sonja
;
Völckner, Franziska
;
Egger, Marc
; …
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
1
,
pp. 112-141
Persistent link: https://www.econbiz.de/10011413587
Saved in:
7
Introduction to the special issue information technology in retail : toward omnichannel retailing
Piotrowicz, Wojciech
;
Cuthbertson, Richard
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
4
,
pp. 5-15
Persistent link: https://www.econbiz.de/10010391423
Saved in:
8
A hierarchical model of virtual experience and its influences on the perceived value and loyalty of customers
Piyathasanan, Bhuminan
;
Mathies, Christine
;
Wetzels, Martin
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
2
,
pp. 126-158
Persistent link: https://www.econbiz.de/10011433898
Saved in:
9
Effects of companies' responses to consumer criticism in social media
Xia, Lan
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
4
,
pp. 73-99
Persistent link: https://www.econbiz.de/10009767393
Saved in:
10
Drivers and outcomes of brand relationship quality in the context of online social networks
Pentina, Iryna
;
Gammoh, Bashar S.
;
Zhang, Lixuan
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 63-86
Persistent link: https://www.econbiz.de/10009745720
Saved in:
11
Identifying implicit and explicit relationships through user activities in social media
Yang, Christopher C.
;
Tang, Xuning
;
Dai, Qizhi
;
Yang, …
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
2
,
pp. 73-96
Persistent link: https://www.econbiz.de/10010247639
Saved in:
12
Explicit incentives in online communities : boon or bane?
Garnefeld, Ina
;
Iseke, Anja
;
Krebs, Alexander
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
1
,
pp. 11-38
Persistent link: https://www.econbiz.de/10009659346
Saved in:
13
Effect of recovery efforts on consumer trust and loyalty in e-tail : a contingency model
Pizzutti, Cristiane
;
Fernandes, Daniel
- In:
International journal of electronic commerce : IJEC
14
(
2009/10
)
4
,
pp. 127-160
Persistent link: https://www.econbiz.de/10008904047
Saved in:
14
Can the media richness of a privacy disclosure enhance outcome? : a multifaceted view of trust in rich media environments
Aljukhadar, Muhammad
;
Senecal, Sylvain
;
Ouellette, Denis
- In:
International journal of electronic commerce : IJEC
14
(
2009/10
)
4
,
pp. 103-126
Persistent link: https://www.econbiz.de/10008904048
Saved in:
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