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Search: subject_exact:"Corporate reputation"
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Corporate reputation
13
Firmenimage
13
Consumer behaviour
10
Konsumentenverhalten
10
Advertising effects
3
Brand image
3
Brand management
3
Markenführung
3
Markenimage
3
Sponsoring
3
Sponsorship
3
Werbewirkung
3
Confidence
2
Dienstleistungsqualität
2
Einzelhandel
2
Emotion
2
Reputation
2
Retail trade
2
Service quality
2
USA
2
United States
2
Vertrauen
2
Aktionäre
1
Annual general meeting
1
Bestand
1
Beziehungsmarketing
1
Business ethics
1
Celebrity endorsement
1
Celebrity-Werbung
1
Cognition
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Corporate Governance
1
Corporate Social Responsibility
1
Corporate governance
1
Corporate social responsibility
1
Customer satisfaction
1
Customer service
1
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Arnold, Mark J.
1
Bauer, Brittney C.
1
Deitz, George D.
1
Eskine, Kendall J.
1
Grace, Debra
1
Jackson, Peter
1
Johnson, Clark D.
1
Kim, Minjeong
1
Lennon, Sharron J.
1
Locander, William H.
1
Lu, Tzu-En
1
Mazodier, Marc
1
Messner, Matthias
1
Moon, Min Kyung
1
Myers, Susan W.
1
Neves, João Carvalho das
1
O'Cass, Aron
1
Palmer, Karen
1
Park, Min Sook
1
Peng, Siqing
1
Piñeiro Chousa, Juan Ramón
1
Plewa, Carolin
1
Powers, Thomas L.
1
Quester, Pascale
1
Reinhard, Marc-André
1
Shin, Jong-Kuk
1
Stafford, Marla Royne
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1
Vizcaíno-González, Marcos
1
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Psychology & marketing
Corporate reputation review : an international journal
137
Journal of business research : JBR
84
Journal of business ethics : JOBE
81
The journal of brand management : an international journal
69
Corporate communications : an international journal
50
SpringerLink / Bücher
47
Journal of retailing and consumer services
42
Academy of Management journal : AMJ
40
The Oxford handbook of corporate reputation
35
Corporate reputation review
32
Industrial marketing management : the international journal for industrial and high-tech firms
30
European journal of marketing : EJM
29
Corporate social responsibility and environmental management
25
The journal of product & brand management
23
International journal of hospitality management
22
Journal of marketing communications
22
International studies of management and organization
20
Reputation Management
20
Employer Branding : Arbeitgeber positionieren und präsentieren
17
Journal of Business Ethics
17
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Marketing intelligence & planning
17
Cogent business & management
16
Corporate Reputation Management : wirksame Strategien für den Unternehmenserfolg
16
European management journal
16
International journal of selection and assessment
16
Journal of business strategy
16
Journal of communication management : an international journal
15
Working paper / National Bureau of Economic Research, Inc.
15
Business & society
14
International journal of contemporary hospitality management
14
Journal of business ethics : JBE
14
International journal of business communication : IJBC ; a publication of the Association of Business Communication
13
Journal of strategic marketing
13
NBER Working Paper
13
NBER working paper series
13
The Academy of Management review : AMR
13
The journal of applied business research
13
Corporate reputation : managing opportunities and threats
12
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ECONIS (ZBW)
13
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1
Is brand reputation a banner for social marketing? : a social enterprise product consumption perspective
Tsai, Juin-Ming
;
Lu, Tzu-En
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 2041-2059
Persistent link: https://www.econbiz.de/10014338469
Saved in:
2
The effect of brand crises on endorser reputation and endorsement portfolios
Johnson, Clark D.
;
Bauer, Brittney C.
;
Arnold, Mark J.
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1385-1397
Persistent link: https://www.econbiz.de/10013280106
Saved in:
3
Persistent voting decisions in shareholder meetings
Piñeiro Chousa, Juan Ramón
;
Vizcaíno-González, Marcos
; …
- In:
Psychology & marketing
34
(
2017
)
11
,
pp. 1050-1056
Persistent link: https://www.econbiz.de/10011770813
Saved in:
4
Do eco-friendly VMD and store reputation increase satisfaction of retail customers?
Shin, Jong-Kuk
;
Park, Min Sook
;
Moon, Min Kyung
- In:
Psychology & marketing
32
(
2015
)
12
,
pp. 1148-1157
Persistent link: https://www.econbiz.de/10011411891
Saved in:
5
A name you can trust? : personification effects are influenced by beliefs about company values
Eskine, Kendall J.
;
Locander, William H.
- In:
Psychology & marketing
31
(
2014
)
1
,
pp. 48-53
Persistent link: https://www.econbiz.de/10010251723
Saved in:
6
The influence of cognitive dissonance on retail product returns
Powers, Thomas L.
;
Jackson, Peter
- In:
Psychology & marketing
30
(
2013
)
8
,
pp. 724-735
Persistent link: https://www.econbiz.de/10009786039
Saved in:
7
Determinants of community-based sponsorship impact on self-congruity
Quester, Pascale
;
Plewa, Carolin
;
Palmer, Karen
; …
- In:
Psychology & marketing
30
(
2013
)
11
,
pp. 996-1007
Persistent link: https://www.econbiz.de/10010206831
Saved in:
8
Effects of strategic exiting from sponsorship after negative event publicity
Messner, Matthias
;
Reinhard, Marc-André
- In:
Psychology & marketing
29
(
2012
)
4
,
pp. 240-256
Persistent link: https://www.econbiz.de/10009534087
Saved in:
9
Understanding consumer response to sponsorship information : a resource-matching approach
Deitz, George D.
;
Myers, Susan W.
;
Stafford, Marla Royne
- In:
Psychology & marketing
29
(
2012
)
4
,
pp. 226-239
Persistent link: https://www.econbiz.de/10009534089
Saved in:
10
Consumer response to online apparel stockouts
Kim, Minjeong
;
Lennon, Sharron J.
- In:
Psychology & marketing
28
(
2011
)
2
,
pp. 115-144
Persistent link: https://www.econbiz.de/10008858093
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