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~person:"Hinterhuber, Andreas"
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Customer value
6
Kundenwert
6
Preismanagement
5
Pricing strategy
5
B-to-B-Marketing
4
Business-to-business marketing
4
Befragung
1
Betriebliche Wertschöpfung
1
Branchenentwicklung
1
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1
Firm performance
1
Firm value
1
Führungspersönlichkeit
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Industrie
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Innovation
1
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Leadership personality
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Lieferantenmanagement
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1
Marketingmanagement
1
Preispolitik
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1
Profitability
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Psychological characteristics
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Rentabilität
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1
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Selling
1
Shareholder Value
1
Shareholder value
1
Supplier relationship management
1
Todd C. Snelgrove
1
Unternehmenserfolg
1
Unternehmenswert
1
Value creation
1
Value quantification
1
Value-based pricing
1
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English
6
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Hinterhuber, Andreas
Kumar, V.
36
Ko, Eunju
16
Madhani, Pankaj M.
16
Eggert, Andreas
15
Skiera, Bernd
15
Kleinaltenkamp, Michael
13
Verhoef, Peter C.
13
Bauer, Hans H.
12
Kim, Kyung Hoon
12
Wiesel, Thorsten
12
Fader, Peter
11
Hammerschmidt, Maik
11
Frow, Pennie
10
Gallarza, Martina G.
10
Gupta, Sunil
10
Helm, Sabrina
10
Keränen, Joona
10
Maas, Peter
10
Matzler, Kurt
10
Gil Saura, Irene
9
Günter, Bernd
9
Heinonen, Kristina
9
Krafft, Manfred
9
Rust, Roland T.
9
Bruhn, Manfred
8
Glady, Nicolas
8
Homburg, Christian
8
Mengen, Andreas
8
Neslin, Scott A.
8
Payne, Adrian
8
Petersen, J. Andrew
8
Rajagopal
8
Saarijärvi, Hannu
8
Venkatesan, Rajkumar
8
Villanueva, Julian
8
Becker, Roman
7
Daschmann, Gregor
7
Grönroos, Christian
7
Hadwich, Karsten
7
Heidemann, Julia
7
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Creating and managing superior customer value
1
Innovation in pricing : contemporary theories and best practices
1
Journal of business research : JBR
1
Journal of revenue and pricing management
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
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ECONIS (ZBW)
6
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1
How a vice president of value can drive profits in B2B
Snelgrove, Todd C.
(
interviewee
); …
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 123-136)
.
2018
Persistent link: https://www.econbiz.de/10011713259
Saved in:
2
Innovation in pricing : contemporary theories and best practices
Hinterhuber, Andreas
(
ed.
);
Liozu, Stephan
(
ed.
)
-
2018
-
Second edition
Persistent link: https://www.econbiz.de/10013547377
Saved in:
3
Value quantification capabilities in industrial markets
Hinterhuber, Andreas
- In:
Journal of business research : JBR
76
(
2017
),
pp. 163-178
Persistent link: https://www.econbiz.de/10011713611
Saved in:
4
Editorial: Strategic B2B pricing
Hinterhuber, Andreas
;
Liozu, Stephan M.
- In:
Journal of revenue and pricing management
11
(
2012
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10009561188
Saved in:
5
Towards value-based pricing : an integrative framework for decision making
Hinterhuber, Andreas
-
2009
Persistent link: https://www.econbiz.de/10003836526
Saved in:
6
Value delivery and value-based pricing in industrial markets
Hinterhuber, Andreas
- In:
Creating and managing superior customer value
,
(pp. 381-448)
.
2009
Persistent link: https://www.econbiz.de/10003826502
Saved in:
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