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~person:"Doole, Isobel"
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Search: subject_exact:"Internationales Marketing"
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Internationales Marketing
15
Marketingstrategie
10
International marketing
8
Marketing management
6
Marketingmanagement
6
Case studies
2
Export marketing
2
KMU
2
Management
2
SME
2
Aufsatzsammlung
1
Benchmarking
1
Computer-assisted marketing
1
Export marketing--Management--Case studies.
1
Export marketing--Management.
1
Globalisierung
1
Globalization
1
Großbritannien
1
IT-gestütztes Marketing
1
International business cooperation
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International market segmentation
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Internationale Marktsegmentierung
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Internationale Unternehmenskooperation
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Doole, Isobel
Czinkota, Michael R.
39
Kotabe, Masaaki
37
Ronkainen, Ilkka A.
32
Keegan, Warren J.
29
Douglas, Susan P.
27
Sander, Matthias
27
Meffert, Heribert
26
Cavusgil, S. Tamer
24
Samiee, Saeed
24
Cateora, Philip R.
23
Berndt, Ralph
22
Diamantopoulos, Adamantios
22
Fantapié Altobelli, Claudia
22
Kaynak, Erdener
21
Mooij, Marieke K. de
21
Swoboda, Bernhard
21
Zentes, Joachim
21
Ghauri, Pervez N.
20
Usunier, Jean-Claude
19
Craig, C. S.
18
Griffith, David A.
18
Jain, Subhash C.
18
Meissner, Hans Günther
18
Hollensen, Svend
17
Manrai, Ajay K.
17
Steenkamp, Jan-Benedict E. M.
17
Backhaus, Klaus
16
Leonidou, Leonidas C.
16
Paliwoda, Stanley J.
16
Sheth, Jagdish N.
16
Solberg, Carl Arthur
16
Voeth, Markus
16
Zou, Shaoming
16
Helsen, Kristiaan
15
Johansson, Johny K.
15
Katsikeas, Constantine S.
15
Müller, Stefan
15
Schlegelmilch, Bodo B.
15
Sousa, Carlos M. P.
15
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Entrepreneurship marketing : principles and practice of SME marketing
1
Journal of small business and enterprise development
1
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ECONIS (ZBW)
8
USB Cologne (EcoSocSci)
7
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1
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
;
Kenyon, Alexandra J.
;
Lowe, …
-
2016
-
Seventh edition
Persistent link: https://www.econbiz.de/10013548539
Saved in:
2
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2012
-
6. ed.
Persistent link: https://www.econbiz.de/10009634866
Saved in:
3
Cross-cultural marketing strategies for SMEs
Lowe, Robin
;
Doole, Isobel
;
Mendoza, Felicity
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 285-308)
.
2011
Persistent link: https://www.econbiz.de/10008822518
Saved in:
4
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2008
-
5. ed.
Persistent link: https://www.econbiz.de/10013550599
Saved in:
5
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2008
-
5. ed.
Persistent link: https://www.econbiz.de/10004898217
Saved in:
6
Profiling the capabilities of SMEs to compete internationally
Grimes, Anthony
;
Doole, Isobel
;
Kitchen, Philip J.
- In:
Journal of small business and enterprise development
14
(
2007
)
1
,
pp. 64-80
Persistent link: https://www.econbiz.de/10003435997
Saved in:
7
Strategic marketing decisions in global markets
Doole, Isobel
;
Lowe, Robin
-
2005
Persistent link: https://www.econbiz.de/10004817287
Saved in:
8
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2004
-
4. ed.
Persistent link: https://www.econbiz.de/10004445230
Saved in:
9
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2004
-
4. ed.
Persistent link: https://www.econbiz.de/10013550607
Saved in:
10
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2002
-
3. ed., reprinted
Persistent link: https://www.econbiz.de/10004747558
Saved in:
11
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2001
-
3. ed.
Persistent link: https://www.econbiz.de/10001586034
Saved in:
12
International marketing strategy : contemporary readings
Doole, Isobel
(
contributor
);
Lowe, Robin
(
contributor
)
-
1997
-
1. ed., repr.
Persistent link: https://www.econbiz.de/10000602512
Saved in:
13
International marketing strategy : contemporary readings
Doole, Isobel
(
contributor
)
-
1997
-
1. ed.
Persistent link: https://www.econbiz.de/10004312545
Saved in:
14
International marketing strategy : analysis, development and implementation
Phillips, Chris
;
Doole, Isobel
;
Lowe, Robin
-
1994
-
1. publ.
Persistent link: https://www.econbiz.de/10000418260
Saved in:
15
International marketing strategy : analysis, development and implementation
Phillips, Chris
;
Doole, Isobel
;
Lowe, Robin
-
1994
Persistent link: https://www.econbiz.de/10004197582
Saved in:
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