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~isPartOf:"Optimal bundling : marketing strategies for improving economic performance ; with 48 tables"
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Management science : journal of the Institute for Operations Research and the Management Sciences
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
International journal of industrial organization
14
European journal of operational research : EJOR
11
Economics letters
10
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American economic journal : a journal of the American Economic Association
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Computers & operations research : and their applications to problems of world concern ; an international journal
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Dienstleistungsoffensive - Wachstumschancen intelligent nutzen
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Economic inquiry : journal of the Western Economic Association International
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Industrial marketing management : the international journal for industrial and high-tech firms
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Pricing tactics, strategies, and outcomes ; Vol. 2
4
Quaderni - working paper DSE / Alma Mater Studiorum - Università di Bologna, Department of Economics
4
CIE working paper series
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1
Convex optimization for bundle size pricing problem
Li, Xiaobo
;
Sun, Hailong
;
Teo, Chung-Piaw
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1095-1106
Persistent link: https://www.econbiz.de/10012878844
Saved in:
2
Bundling for flexibility and variety : an economic model for multiproducer value aggregation
Bhargava, Hemant K.
- In:
Management science : journal of the Institute for …
67
(
2021
)
4
,
pp. 2365-2380
Persistent link: https://www.econbiz.de/10012522376
Saved in:
3
Loot box pricing and design
Chen, Ningyuan
;
Elmachtoub, Adam N.
;
Hamilton, Michael L.
; …
- In:
Management science : journal of the Institute for …
67
(
2021
)
8
,
pp. 4809-4825
Persistent link: https://www.econbiz.de/10012625032
Saved in:
4
Creating platforms by hosting rivals
Hagiu, Andrei
;
Jullien, Bruno
;
Wright, Julian
- In:
Management science : journal of the Institute for …
66
(
2020
)
7
,
pp. 3234-3248
Persistent link: https://www.econbiz.de/10012268688
Saved in:
5
Cardinality bundling with Spence-Mirrlees reservation prices
Wu, Jianqing
;
Tawarmalani, Mohit
;
Kannan, Karthik N.
- In:
Management science : journal of the Institute for …
65
(
2019
)
4
,
pp. 1891-1908
Persistent link: https://www.econbiz.de/10012022676
Saved in:
6
Mixed bundling in two-sided markets in the presence of installed base effects
Chao, Yong
;
Derdenger, Timothy
- In:
Management science : journal of the Institute for …
59
(
2013
)
8
,
pp. 1904-1926
Persistent link: https://www.econbiz.de/10009788939
Saved in:
7
Vice-virtue bundles
Liu, Peggy J.
;
Haws, Kelly L.
;
Lamberton, Cait
; …
- In:
Management science : journal of the Institute for …
61
(
2015
)
1
,
pp. 204-228
Persistent link: https://www.econbiz.de/10010496048
Saved in:
8
Interpersonal bundling
Chen, Yongmin
;
Zhang, Tianle
- In:
Management science : journal of the Institute for …
61
(
2015
)
6
,
pp. 1456-1471
Persistent link: https://www.econbiz.de/10011293373
Saved in:
9
Holding the Hunger Games hostage at the gym : an evaluation of temptation bundling
Milkman, Katherine L.
;
Minson, Julia A.
;
Volpp, Kevin G. M.
- In:
Management science : journal of the Institute for …
60
(
2014
)
2
,
pp. 283-299
Persistent link: https://www.econbiz.de/10010258159
Saved in:
10
Mixed bundling of two independently valued goods
Bhargava, Hemant K.
- In:
Management science : journal of the Institute for …
59
(
2013
)
9
,
pp. 2170-2185
Persistent link: https://www.econbiz.de/10010195573
Saved in:
11
Stochastic option bundling and bundle pricing
Fürderer, Ralph
;
Huchzermeier, Arnd
;
Schrage, Linus E.
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 61-86)
.
1999
Persistent link: https://www.econbiz.de/10001425119
Saved in:
12
A conjoint analysis-based procedure to measure reservation price and to optimally price product bundles/ Georg Wuebker and Vijay Mahajan
Wuebker, Georg
;
Mahajan, Vijay
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 157-174)
.
1999
Persistent link: https://www.econbiz.de/10001425122
Saved in:
13
Consumers prior purchase intentions and their evaluation of savings on product bundles
Suri, Rajneesh
;
Monroe, Kent B.
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 177-194)
.
1999
Persistent link: https://www.econbiz.de/10001425128
Saved in:
14
Buyers' evaluations of mixed bundling strategies in price-promoted markets
Wuebker, Georg
;
Mahajan, Vijay
;
Yadav, Manjit S.
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 195-208)
.
1999
Persistent link: https://www.econbiz.de/10001425129
Saved in:
15
How buyers evaluate product bundles: a model of anchoring and adjustment
Yadav, Manjit S.
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 209-235)
.
1999
Persistent link: https://www.econbiz.de/10001425131
Saved in:
16
Evaluating multidimensional prices in the bundling context
Herrmann, Andreas
;
Wricke, Martin
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 237-251)
.
1999
Persistent link: https://www.econbiz.de/10001425135
Saved in:
17
Product and service bundling decisions and their effects on purchase intention
Herrmann, Andreas
;
Huber, Frank
;
Higie Coulter, Robin
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 253-267)
.
1999
Persistent link: https://www.econbiz.de/10001425139
Saved in:
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