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subject:"Internationaler Markteintritt"
~isPartOf:"International marketing review"
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Internationaler Markteintritt
Multinationales Unternehmen
76
Transnational corporation
76
International market entry
40
Globalisierung
30
Globalization
30
International marketing
21
Internationales Marketing
18
Internationalization
18
KMU
14
Marketing management
14
Marketingmanagement
14
SME
14
Auslandsinvestition
10
Emerging economies
10
Foreign investment
10
Schwellenländer
10
China
9
Corporate Social Responsibility
9
Corporate social responsibility
9
Knowledge management
9
Strategic management
9
Strategisches Management
9
Wissensmanagement
9
Business network
8
Firm performance
8
International business
8
Unternehmenserfolg
8
Unternehmensnetzwerk
8
Entrepreneurship
7
Entrepreneurship approach
7
Welt
7
World
7
Ausländische Tochtergesellschaft
6
Business start-up
6
Foreign subsidiary
6
Knowledge transfer
6
Unternehmensgründung
6
Wissenstransfer
6
Emerging markets
5
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18
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3
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Article
36
Book / Working Paper
4
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Article in journal
40
Aufsatz in Zeitschrift
40
Collection of articles of several authors
4
Sammelwerk
4
Mehrbändiges Werk
3
Multi-volume publication
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1
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English
40
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Mellahi, Kamel
4
Ahammad, Mohammad F.
2
Liu, Yipeng
2
Shoham, Aviv
2
Vrontis, Demetris
2
Agnihotri, Arpita
1
Batsakis, Georgios
1
Bembom, Michael
1
Bhattacharya, Saurabh
1
Boateng, Agyenim
1
Bortoluzzi, Guido
1
Bustinza, Oscar F.
1
Cavusgil, S. Tamer
1
Chatterjee, Sheshadri
1
Chaudhuri, Ranjan
1
Chebbi, Hela
1
Chen, Weihong
1
Chiao, Yu-ching
1
Chiarvesio, Maria
1
Chierici, Roberto
1
Cooper, Cary
1
Crick, Dave
1
Deligonul, Seyda
1
Di Maria, Eleonora
1
Dimitratos, Pavlos
1
Du, Min
1
Efrat, Kalanit
1
Fait, Monica
1
Freeman, Susan
1
Galdino, Katia M.
1
Gao, Jie
1
Gaston-Breton, Charlotte
1
Gnizy, Itzhak
1
Gomes, Emanuel
1
Guercini, Simone
1
Haapanen, Lauri
1
Hadjikhani, Amjad
1
Harvey, Amy
1
Hewerdine, Lisa Jane
1
Huang, Qingan
1
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Published in...
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International marketing review
International business review : the official journal of the European International Business Academy
157
Journal of world business : JWB
87
Management international review : mir ; journal of international business
71
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
70
Journal of business research : JBR
67
Journal of international entrepreneurship
63
Journal of international management
59
Multinational business review
36
European journal of international management : EJIM
33
Entrepreneurial business and economics review : EBER
28
Thunderbird international business review
25
International journal of emerging markets
22
Journal of East-West business
21
European business review : EBR ; the official journal of the International Management Centres, Europe
20
Asian business & management
19
Management international review : MIR ; journal of international business
19
International journal of business and globalisation : IJBG
18
Review of international business and strategy
18
SpringerLink / Bücher
18
Global strategy journal : GSJ
16
Journal of international marketing
15
Asia Pacific business review
14
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
14
International small business journal : researching entrepreneurship
13
International entrepreneurship and management journal
12
Journal of East European management studies : JEEMS
12
Administrative Sciences : open access journal
11
Industrial marketing management : the international journal for industrial and high-tech firms
11
Journal of international trade & commerce
11
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
11
Baltic journal of management
10
Europäische Hochschulschriften / 5
10
International small business journal : ISBJ
10
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
10
CESifo working papers
9
Journal for global business advancement : JGBA
9
Journal of economics & management
9
Journal of global marketing
9
Discussion paper / Centre for Economic Policy Research
8
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ECONIS (ZBW)
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1
Network bricolage of international entrepreneurs for new market entry : a cross-national study of small biotech firms
Yang, Man
;
Leppäaho, Tanja
- In:
International marketing review
40
(
2023
)
7
,
pp. 22-44
Persistent link: https://www.econbiz.de/10014470398
Saved in:
2
Social media and international business : views and conceptual framing
Saari, Matti
;
Haapanen, Lauri
;
Hurmelinna-Laukkanen, Pia
- In:
International marketing review
39
(
2022
)
7
,
pp. 25-45
Persistent link: https://www.econbiz.de/10013532329
Saved in:
3
A network model approach to enhance knowledge sharing for internationalization readiness of SMEs
Magni, Domitilla
;
Chierici, Roberto
;
Fait, Monica
; …
- In:
International marketing review
39
(
2022
)
3
,
pp. 626-652
Persistent link: https://www.econbiz.de/10013396292
Saved in:
4
Exploring the influence of hybrid product-service offerings on firm internationalization strategies : an international perspective
Liu, Yipeng
;
Bustinza, Oscar F.
;
Vendrell-Herrero, Ferran
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 549-560
Persistent link: https://www.econbiz.de/10014469928
Saved in:
5
Business hybrid offerings by manufacturing SMEs : impact of servitization on internationalization of manufacturing SMEs
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
40
(
2023
)
4
,
pp. 585-611
Persistent link: https://www.econbiz.de/10014469932
Saved in:
6
Knowledge trajectories in the internationalization of the firm
Leal Barbosa, Sylvio
;
Rezende, Sérgio Fernando Loureiro
; …
- In:
International marketing review
40
(
2023
)
2
,
pp. 313-337
Persistent link: https://www.econbiz.de/10014266951
Saved in:
7
Owner CEO narcissism, international entrepreneurial orientation and post-entry speed of internationalization : an empirical study of exporting SMEs from China
Li, Xiaoxuan
;
Wang, Yue
;
Yang, Miles M.
;
Tang, Yanzhao
- In:
International marketing review
40
(
2023
)
3
,
pp. 452-478
Persistent link: https://www.econbiz.de/10014381214
Saved in:
8
The impact of innovation aspiration shortfall and CEO origin on emerging economy firms' international expansion : evidence from China
Zhong, Xi
;
Chen, Weihong
;
Ren, Ge
- In:
International marketing review
39
(
2022
)
6
,
pp. 1309-1330
Persistent link: https://www.econbiz.de/10013455465
Saved in:
9
How and when do exporters benefit from an international adaptation strategy? : the moderating effect of formal and informal institutional distance
Gao, Jie
;
Wang, Tao
;
Jia, Yu
;
Wang, Cheng Lu
- In:
International marketing review
39
(
2022
)
6
,
pp. 1390-1416
Persistent link: https://www.econbiz.de/10013455468
Saved in:
10
Technological knowledge and internationalization : evidence from India
Bhattacharya, Saurabh
;
Agnihotri, Arpita
;
Yannopoulou, …
- In:
International marketing review
39
(
2022
)
3
,
pp. 509-528
Persistent link: https://www.econbiz.de/10013396275
Saved in:
11
Perceptions of justice and organisational commitment in international mergers and acquisitions
Gomes, Emanuel
;
Mellahi, Kamel
;
Sahadev, Sunil
;
Harvey, Amy
- In:
International marketing review
34
(
2017
)
5
,
pp. 582-605
Persistent link: https://www.econbiz.de/10011730780
Saved in:
12
Dynamic marketing capabilities, foreign ownership modes, sub-national locations and the performance of foreign affiliates in developing economies
Konwar, Ziko
;
Papageorgiadis, Nikolaos
;
Ahammad, Mohammad F.
- In:
International marketing review
34
(
2017
)
5
,
pp. 674-704
Persistent link: https://www.econbiz.de/10011730796
Saved in:
13
Extreme luxury fashion : business model and internationalization process
Guercini, Simone
;
Milanesi, Matilde
- In:
International marketing review
34
(
2017
)
3
,
pp. 403-424
Persistent link: https://www.econbiz.de/10011709227
Saved in:
14
Born global firms' growth and collaborative entry mode : the role of transnational entrepreneurs
Liu, Yipeng
- In:
International marketing review
34
(
2017
)
1
,
pp. 46-67
Persistent link: https://www.econbiz.de/10011673649
Saved in:
15
Barriers to enter in foreign markets : evidence from SMEs in emerging market
Rahman, Mahfuzur
;
Uddin, Moshfique
;
Lodorfos, George
- In:
International marketing review
34
(
2017
)
1
,
pp. 68-86
Persistent link: https://www.econbiz.de/10011673651
Saved in:
16
Explaining the surge in M&A as an entry mode : home country and cultural influences
Boateng, Agyenim
;
Du, Min
;
Wang, Yan
;
Wang, Chengqi
; …
- In:
International marketing review
34
(
2017
)
1
,
pp. 87-108
Persistent link: https://www.econbiz.de/10011673753
Saved in:
17
Multi-country collaborative innovation in the internationalisation process
Chebbi, Hela
;
Yahiaoui, Dorra
;
Thrassou, Alkis
- In:
International marketing review
34
(
2017
)
1
,
pp. 109-137
Persistent link: https://www.econbiz.de/10011673761
Saved in:
18
Standardization versus adaptation of global marketing strategies in emerging market cross-border acquisitions
Rao-Nicholson, Rekha
;
Khan, Zaheer
- In:
International marketing review
34
(
2017
)
1
,
pp. 138-158
Persistent link: https://www.econbiz.de/10011673783
Saved in:
19
Corporate social responsibility as a marketing strategy in foreign markets : the case of Korean MNCs in the Chinese electronics market
Hadjikhani, Amjad
;
Lee, Joong-Woo
;
Park, Sohee
- In:
International marketing review
33
(
2016
)
4
,
pp. 530-554
Persistent link: https://www.econbiz.de/10011590313
Saved in:
20
Problem-solving dissension and international entry mode performance
Ji, Junzhe
;
Dimitratos, Pavlos
;
Huang, Qingan
- In:
International marketing review
33
(
2016
)
2
,
pp. 219-245
Persistent link: https://www.econbiz.de/10011518634
Saved in:
21
CEO characteristics and SME foreign market entry mode choice: The moderating effect of firm’s geographic experience and host-country political risk
Laufs, Katharina
;
Bembom, Michael
;
Schwens, Christian
- In:
International marketing review
33
(
2016
)
2
,
pp. 246-275
Persistent link: https://www.econbiz.de/10011518643
Saved in:
22
Founder-key leaders, group-level decision teams, and the international expansion of business groups : evidence from Taiwan
Lin, Wen-ting
- In:
International marketing review
31
(
2014
)
2
,
pp. 129-154
Persistent link: https://www.econbiz.de/10010345202
Saved in:
23
Internationalisation patterns of border firms : speed and embeddedness perspectives
Jørgensen, Eva J. B.
- In:
International marketing review
31
(
2014
)
4
,
pp. 438-458
Persistent link: https://www.econbiz.de/10010388812
Saved in:
24
Uncovering the influence of the international marketing function in international firms
Gnizy, Itzhak
;
Shoham, Aviv
- In:
International marketing review
31
(
2014
)
1
,
pp. 51-78
Persistent link: https://www.econbiz.de/10010253927
Saved in:
25
Exporters moving toward emerging markets : a resource-based approach
Bortoluzzi, Guido
;
Chiarvesio, Maria
;
Di Maria, Eleonora
; …
- In:
International marketing review
31
(
2014
)
5
,
pp. 506-525
Persistent link: https://www.econbiz.de/10010415263
Saved in:
26
Resource scavenging : another dimension of the internationalisation pattern of high-tech SMEs
Hewerdine, Lisa Jane
;
Rumyantseva, Maria
;
Welch, Catherine
- In:
International marketing review
31
(
2014
)
3
,
pp. 237-258
Persistent link: https://www.econbiz.de/10010375171
Saved in:
27
Internationalization of service firms
Rammal, Hussain
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010467194
Saved in:
28
Augementing versus exploiting entry modes in soft services : reconsidering the role experiential knowledge
Pla-Barber, José
;
Villar, Cristina
;
León-Darder, Fidel
- In:
International marketing review
31
(
2014
)
6
,
pp. 621-636
Persistent link: https://www.econbiz.de/10010467195
Saved in:
29
Intangible assets, international experience and the internationalisation speed of retailers
Mohr, Alexander T.
;
Batsakis, Georgios
- In:
International marketing review
31
(
2014
)
6
,
pp. 601-620
Persistent link: https://www.econbiz.de/10010467196
Saved in:
30
Value creation logics and internationalization of service firms
Ørberg Jensen, Peter D.
;
Petersen, Bent
- In:
International marketing review
31
(
2014
)
6
,
pp. 557-575
Persistent link: https://www.econbiz.de/10010467202
Saved in:
31
Strategic re-structuring by born-globals using outward and inward-oriented activity
Freeman, Susan
;
Deligonul, Seyda
;
Cavusgil, S. Tamer
- In:
International marketing review
30
(
2013
)
2
,
pp. 156-182
Persistent link: https://www.econbiz.de/10009756248
Saved in:
32
The interaction between environment and strategic orientation in born globals' choice of entry mode
Efrat, Kalanit
;
Shoham, Aviv
- In:
International marketing review
30
(
2013
)
6
,
pp. 536-558
Persistent link: https://www.econbiz.de/10010212403
Saved in:
33
International market selection and segmentation : a two-stage model
Gaston-Breton, Charlotte
;
Martín Martín, Oscar
- In:
International marketing review
28
(
2011
)
3
,
pp. 267-290
Persistent link: https://www.econbiz.de/10009242877
Saved in:
34
Simultaneous determination of optimal cultural distance and market potential in international market entry
Malhotra, Shavin
;
Sivakumar, K.
- In:
International marketing review
28
(
2011
)
6
,
pp. 601-626
Persistent link: https://www.econbiz.de/10009390032
Saved in:
35
Marketing strategies of MNCs from emerging markets
Mellahi, Kamel
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003987948
Saved in:
36
Marketing strategies of MNCs from emerging markets ; [I]
Mellahi, Kamel
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003987962
Saved in:
37
Marketing strategies of MNCs from emerging markets ; Pt. 2
Mellahi, Kamel
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003987964
Saved in:
38
Choosing between wholly-owned subsidiaries and joint ventures of MNCs from an emerging market
Chiao, Yu-ching
;
Lo, Fang-yi
;
Yu, Chow-ming
- In:
International marketing review
27
(
2010
)
3
,
pp. 338-365
Persistent link: https://www.econbiz.de/10003988075
Saved in:
39
State versus private MNCs from China : initial conceptualizations
Lin, Xiaohua
- In:
International marketing review
27
(
2010
)
3
,
pp. 366-380
Persistent link: https://www.econbiz.de/10003988076
Saved in:
40
The internationalisation of born global and international new venture SMEs
Crick, Dave
- In:
International marketing review
26
(
2009
)
4/5
,
pp. 453-476
Persistent link: https://www.econbiz.de/10009523107
Saved in:
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