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~subject:"Social web"
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1
Creating a brand community at the bottom of the pyramid : the case of a Cameroonian music platform
Cova, Bernard
;
Barès, Franck
;
Nemani, Anicet
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 887-913
Persistent link: https://www.econbiz.de/10012607862
Saved in:
2
Consumer value of virtual music festivals
Gallarza, Martina G.
;
Tubillejas-Andrés, Berta
; …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 2012-2030
Persistent link: https://www.econbiz.de/10014335665
Saved in:
3
Internet killed the radio star?
Nikolov, Atanas
;
Andonova, Yana
;
He, Yang
- In:
Journal of marketing communications
29
(
2023
)
1
,
pp. 82-95
Persistent link: https://www.econbiz.de/10014232415
Saved in:
4
The effect of sense of community on users' continuance of online music communities
Zhou, Tao
;
Xu, Xiaochen
- In:
International journal of information systems in the …
14
(
2022
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014310485
Saved in:
5
Community, creativity and piracy : a triadic approach towards understanding music streaming adoption among Indian audiences
Pillai, Akhil
;
Namadev, K.
;
Kumar, Pranith
;
Suresh, Kalyani
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10012613769
Saved in:
6
Social music festival brandscapes : a lexical analysis of music festival social conversations
Gilstrap, Curt
;
Teggart, Andi
;
Cabodi, Kyle
;
Hills, Julian
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012588613
Saved in:
7
Brand communities and self-concept congruency in the case of a music festival
Klára, Kazár
- In:
Tourism and hospitality research : THR
20
(
2020
)
2
,
pp. 157-169
Persistent link: https://www.econbiz.de/10012213248
Saved in:
8
Video killed the radio star? : online music videos and recorded music sales
Kretschmer, Tobias
;
Peukert, Christian
- In:
Information systems research : ISR
31
(
2020
)
3
,
pp. 776-800
Persistent link: https://www.econbiz.de/10012298125
Saved in:
9
Video killed the radio star? : online music videos and recorded music sales
Peukert, Christian
;
Kretschmer, Tobias
-
2019
Persistent link: https://www.econbiz.de/10012197795
Saved in:
10
Fundraising, social media and tourism in American symphony orchestras and opera houses
Besana, Angela
;
Esposito, Annamaria
- In:
Business economics : the journal of the National …
54
(
2019
)
2
,
pp. 137-144
Persistent link: https://www.econbiz.de/10012297367
Saved in:
11
Social media followers as music fans : analysis of a music poll event
Crosby, Paul
;
Lenten, Liam J. A.
;
McKenzie, Jordi
- In:
Economics letters
168
(
2018
),
pp. 85-89
Persistent link: https://www.econbiz.de/10012016742
Saved in:
12
Preaching to the choir : the chasm between top-ranked reviewers, mainstream customers, and product sales
Yazdani, Elham
;
Gopinath, Shyam
;
Carson, Steve
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
5
,
pp. 838-851
Persistent link: https://www.econbiz.de/10011951305
Saved in:
13
Popularity or proximity : characterizing the nature of social influence in an online music community
Dewan, Sanjeev
;
Ho, Yi-Jen
;
Ramaprasad, Jui
- In:
Information systems research : ISR
28
(
2017
)
1
,
pp. 117-136
Persistent link: https://www.econbiz.de/10011686266
Saved in:
14
Cultural memory and the heritagisation of a music consumption community
O'Reilly, Daragh
;
Doherty, Kathy
;
Carnegie, Elizabeth
; …
- In:
Arts and the market
7
(
2017
)
2
,
pp. 174-190
Persistent link: https://www.econbiz.de/10011815159
Saved in:
15
Facebook as a platform for co-creating music festival experiences : the case of New Zealand's Rhythm and Vines New Year's Eve festival
Hoksbergen, Emma
;
Insch, Andrea
- In:
International journal of event and festival management
7
(
2016
)
2
,
pp. 84-99
Persistent link: https://www.econbiz.de/10011625565
Saved in:
16
Sales displacement and streaming music : evidence from YouTube
Hiller, R. Scott
- In:
Information economics and policy : IEP
34
(
2016
),
pp. 16-26
Persistent link: https://www.econbiz.de/10011614224
Saved in:
17
Can music improve e-behavioral intentions by enhancing consumers' immersion and experience?
Cuny, Caroline
;
Fornerino, Marianela
;
Helme-Guizon, Agnès
- In:
Information & management : the internat. journal of …
52
(
2015
)
8
,
pp. 1025-1034
Persistent link: https://www.econbiz.de/10011416924
Saved in:
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