//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Article in journal"
~isPartOf:"The journal of brand management : an international journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Place branding"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Place marketing
5
Standortmarketing
5
Brand management
4
Markenführung
4
Brand image
3
Markenimage
3
Brand
2
Markenartikel
2
Place branding
2
place branding
2
Advertising
1
Arctic
1
Arktis
1
Auslandsinvestition
1
Beziehungsmarketing
1
Brand Concept Map (BCM)
1
Brand architecture
1
Brand credibility
1
Brand signalling
1
Branding
1
Brauerei
1
Brewery
1
Cluster analysis
1
Clusteranalyse
1
Consumer behaviour
1
Consumer loyalty
1
Corporate heritage
1
Cultural heritage
1
Economic development
1
Foreign investment
1
Konsumentenverhalten
1
Kulturgüter
1
Markenarchitektur
1
Multinationales Unternehmen
1
Narrative Methode
1
Narrative method
1
Neolocalism
1
Place
1
Place attachment
1
Porter’s cluster theory
1
more ...
less ...
Online availability
All
Free
2
Undetermined
2
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Bang, Nguyen
1
Beckmann, Suzanne C.
1
Brunner-Sperdin, Alexandra
1
Dinnie, Keith
1
Foroudi, Pantea
1
Hafeez, Khalid
1
Ikäheimo, Janne P.
1
Parahoo, Sanjai K.
1
Reitsamer, Bernd
1
Wilson, Rick T.
1
Zenker, Sebastian
1
more ...
less ...
Published in...
All
The journal of brand management : an international journal
Journal of business research : JBR
17
Journal of marketing management : MM
12
Tourism management : research, policies, practice
10
Marketing theory
8
The journal of product & brand management
8
The marketing review
7
International review on public and non-profit marketing
6
Journal of travel and tourism marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
International journal of leisure and tourism marketing : IJLTM
4
Qualitative market research : an international journal
4
International journal of wine business research : IJWBR
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Public management review
3
Africa journal of management
2
Annals of tourism research : ATR ; a social sciences journal
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
International journal of Indian culture and business management : IJICBM
2
International journal of business and globalisation : IJBG
2
International journal of hospitality management
2
Journal of destination marketing & management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of nonprofit & public sector marketing
2
Journal of strategic marketing
2
Marketing intelligence & planning
2
Raumforschung und Raumordnung
2
The journal of asset management
2
Total quality management & business excellence
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Tourism and hospitality research : THR
2
Tourism management perspectives : TMP
2
Tourism review
2
African journal of economic and management studies : AJEMS
1
Amfiteatru economic : an economic and business research periodical
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Business & society
1
Business history
1
Central European Management Journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
It's all about the brand : place brand credibility, place attachment, and consumer loyalty
Reitsamer, Bernd
;
Brunner-Sperdin, Alexandra
- In:
The journal of brand management : an international journal
28
(
2021
)
3
,
pp. 291-301
Persistent link: https://www.econbiz.de/10012550279
Saved in:
2
Arctic narratives : brewing a brand with neolocalism
Ikäheimo, Janne P.
- In:
The journal of brand management : an international journal
28
(
2021
)
4
,
pp. 374-387
Persistent link: https://www.econbiz.de/10012550322
Saved in:
3
The role of place branding and image in the development of sectoral clusters : the case of Dubai
Hafeez, Khalid
;
Foroudi, Pantea
;
Dinnie, Keith
;
Bang, Nguyen
- In:
The journal of brand management : an international journal
23
(
2016
)
4
,
pp. 383-402
Persistent link: https://www.econbiz.de/10011606869
Saved in:
4
Transforming history into heritage : applying corporate heritage to the marketing of places
Wilson, Rick T.
- In:
The journal of brand management : an international journal
25
(
2018
)
4
,
pp. 351-369
Persistent link: https://www.econbiz.de/10011885054
Saved in:
5
Measuring brand image effects of flagship projects for place brands : the case of Hamburg
Zenker, Sebastian
;
Beckmann, Suzanne C.
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 642-655
Persistent link: https://www.econbiz.de/10010197491
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->