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~person:"Berthon, Pierre R."
~person:"Nagasawa, Shin'ya"
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Luxury goods
15
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15
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9
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9
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6
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6
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5
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Berthon, Pierre R.
Nagasawa, Shin'ya
Phau, Ian
34
Wiedmann, Klaus-Peter
29
Ko, Eunju
28
Kapferer, Jean-Noël
26
Seo, Yuri
21
Hennigs, Nadine
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15
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14
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12
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12
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11
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10
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9
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8
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8
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Waseda business & economic studies
5
International journal of wine business research : IJWBR
3
Asia Pacific journal of marketing and logistics
1
California management review
1
International journal of quality and service sciences
1
Journal of global fashion marketing : JGfM
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ECONIS (ZBW)
15
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1
Effects of perceived luxury value and use of sustainable polyester on brand trust, perceived quality risk, and consumers' brand evaluation
Kumagai, Ken
;
Nagasawa, Shin'ya
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014290733
Saved in:
2
Hedonic shopping experience, subjective well-being and brand luxury : a comparative discussion of physical stores and e-retailers
Kumagai, Ken
;
Nagasawa, Shin'ya
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
9
,
pp. 1809-1826
Persistent link: https://www.econbiz.de/10013391134
Saved in:
3
Applying machine learning to market analysis : knowing your luxury consumer
Chi-Hsien, Kuo
;
Nagasawa, Shin'ya
- In:
Journal of management analytics
6
(
2019
)
4
,
pp. 404-419
Persistent link: https://www.econbiz.de/10012171596
Saved in:
4
Luxury branding : the case of Chanel
Sugimoto, Kana
;
Nagasawa, Shin'ya
- In:
International journal of quality and service sciences
9
(
2017
)
3/4
,
pp. 292-301
Persistent link: https://www.econbiz.de/10011772101
Saved in:
5
Japan has developed luxury brands
Nagasawa, Shin'ya
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
33
(
2016
)
5
,
pp. 58-67
Persistent link: https://www.econbiz.de/10011560341
Saved in:
6
Aesthetics, ephemerality and the luxury of wine
Pitt, Leyland F.
(
ed.
);
Berthon, Pierre R.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011590128
Saved in:
7
Strategic brand management of the Luxury brand GUCCI
Nagasawa, Shin'ya
;
Fukunaga, Teruhiko
- In:
Waseda business & economic studies
50
(
2014
),
pp. 37-54
Persistent link: https://www.econbiz.de/10011502588
Saved in:
8
Luxury fashion brand image building : the role of store design in Bally and Tod's Japan
Jiang, Zhiqing
;
Nagasawa, Shin'ya
;
Watada, Junzo
- In:
Management decision : MD
52
(
2014
)
7
,
pp. 1288-1301
Persistent link: https://www.econbiz.de/10010393382
Saved in:
9
Green action as a luxury strategy in the field of cosmetics
Nagasawa, Shin'ya
;
Kizu, Yumiko
- In:
Waseda business & economic studies
48
(
2013
),
pp. 41-57
Persistent link: https://www.econbiz.de/10012017802
Saved in:
10
Luxury wine brand visibility in social media : an exploratory study
Reyneke, Mignon
;
Pitt, Leyland F.
;
Berthon, Pierre R.
- In:
International journal of wine business research : IJWBR
23
(
2011
)
1
,
pp. 21-35
Persistent link: https://www.econbiz.de/10009008218
Saved in:
11
Luxury wine brands as gifts : ontological and aesthetic perspectives
Reyneke, Mignon
;
Berthon, Pierre R.
;
Pitt, Leyland F.
; …
- In:
International journal of wine business research : IJWBR
23
(
2011
)
3
,
pp. 258-270
Persistent link: https://www.econbiz.de/10009315739
Saved in:
12
Chanel's devotion and product development as a luxury brand : taking R&D and product development of its watch business as an example
Nagasawa, Shin'ya
- In:
Waseda business & economic studies
46
(
2010
),
pp. 25-37
Persistent link: https://www.econbiz.de/10009374222
Saved in:
13
Aesthetics and ephemerality : observing and preserving the luxury brand
Berthon, Pierre R.
;
Pitt, Leyland F.
;
Parent, Michael
; …
- In:
California management review
52
(
2009/10
)
1
,
pp. 45-66
Persistent link: https://www.econbiz.de/10003960192
Saved in:
14
Creating customer experience luxury brands : comparison of Hermés, Louis Vuitton and Coach
Nagasawa, Shin'ya
- In:
Waseda business & economic studies
44
(
2008
),
pp. 25-39
Persistent link: https://www.econbiz.de/10003873190
Saved in:
15
Marketing principles of Louis Vuitton : the strongest brand strategy
Nagasawa, Shin'ya
- In:
Waseda business & economic studies
44
(
2008
),
pp. 41-54
Persistent link: https://www.econbiz.de/10003873193
Saved in:
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