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~subject:"Product design"
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Product design
Markenname
166
Brand name
80
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44
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35
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28
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23
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Interdisciplinary public finance, business and economics studies ; Volume 5
1
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
1
Verpackungsmarketing : Fallbeispiele, Trends, Technologien
1
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ECONIS (ZBW)
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1
The interplay between brand names and sound symbolism and its influence on size and width perception of consumers
Ögel, İlkin Yaran
;
Bayraktaroğlu, Ayşe Gül
-
2022
Persistent link: https://www.econbiz.de/10013500988
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2
Designing brand identity : an essential guide for the entire branding team
Wheeler, Alina
-
2018
-
Fifth edition
Persistent link: https://www.econbiz.de/10011672159
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3
The aesthetics of brand name design : form, fit, fluency, and phonetics
Roche, Sarah
;
Shrum, L. J.
;
Lowrey, Tina M.
- In:
The psychology of design : creating consumer appeal ; …
,
(pp. 180-196)
.
2016
Persistent link: https://www.econbiz.de/10011593197
Saved in:
4
Quadratisch, praktisch, gut : Textgestaltung von Verpackungen
Kastner, Sonja
- In:
Verpackungsmarketing : Fallbeispiele, Trends, Technologien
,
(pp. 111-130)
.
2010
Persistent link: https://www.econbiz.de/10011388026
Saved in:
5
Namen machen Marken : Handbuch zur Entwicklung von Firmen- und Produktnamen
Latour, Susanne
-
1996
Persistent link: https://www.econbiz.de/10000584016
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