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isPartOf:"The power of one : gaining business value from personalization technologies"
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Personalisierung
11
Personalization
11
E-commerce
4
Electronic Commerce
4
Internet marketing
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Kaufentscheidung
3
Online-Marketing
3
Purchase decision
3
Customer integration
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Customer value
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Kundenintegration
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Kundenwert
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Learning process
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Online retailing
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Online-Handel
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B-to-B-Marketing
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Betriebliche Wertschöpfung
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Business-to-business marketing
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Customer retention
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Erfolgsfaktor
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Individualism
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Mass customization
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Multinationales Unternehmen
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Adcox, John
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Bagby, John W.
1
Balakrishnan, Anantaram
1
Cavalieri, Judy
1
Cox, Ingemar J.
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Datta, Anindya
1
Donato, Mary P.
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Giles, Lee
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Glover, Eric J.
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Häubl, Gerald
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Madonia, Terry
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Manavoglu, Eren
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Montgomery, Alan
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Murray, Kyle B.
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Pal, Nirmal
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Pennock, David M.
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Rangaswamy, Arvind
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Rothrock, Kirk
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Shankar, Venkatesh
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Spink, Amanda
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Srinivasan, Kannan
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Summerlin, Thomas
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Thomas, Helen
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Trifts, Valerie
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VanderMeer, Debra
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Wang, James Z.
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Weinberg, Bruce D.
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Wittenstein, Mike
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The power of one : gaining business value from personalization technologies
Electronic commerce research
28
International journal of hospitality management
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
Information systems research : ISR
23
Tourism management : research, policies, practice
22
International journal of business information systems : IJBIS
21
Journal of business research : JBR
20
Journal of management information systems : JMIS
20
Journal of retailing and consumer services
20
Electronic commerce research and applications
16
Management science : journal of the Institute for Operations Research and the Management Sciences
15
International journal of electronic commerce : IJEC
13
Journal of information & knowledge management : JIKM
12
Electronic markets : EM ; the international journal of electronic commerce and business media
11
International journal of contemporary hospitality management
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
11
Journal of electronic commerce research : JECR
10
Management information systems : mis quarterly
10
Decision support systems : DSS ; the international journal
9
Information systems and e-business management : ISeB
9
Journal of retailing
9
SpringerLink / Bücher
9
Technological forecasting & social change : an international journal
8
Tourism management perspectives : TMP
8
Electronic markets : the international journal on networked business
7
INFORMS journal on computing : JOC
7
International journal of internet marketing and advertising : IJIMA
7
Journal of internet commerce
7
Journal of organizational computing and electronic commerce
7
Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern
7
Psychology & marketing
7
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
6
International journal of production research
6
Journal of hospitality marketing & management
6
Lecture notes in business information processing : LNBIP
6
ERIM report series research in management
5
European journal of operational research : EJOR
5
Faculty & research / Insead : working paper series
5
Journal of advertising
5
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ECONIS (ZBW)
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1
Business imperatives of personalization
Rothrock, Kirk
;
Pal, Nirmal
- In:
The power of one : gaining business value from …
,
(pp. 10-32)
.
2003
Persistent link: https://www.econbiz.de/10011588656
Saved in:
2
Personalization in the wireless world
Weinberg, Bruce D.
;
Cavalieri, Judy
;
Madonia, Terry
- In:
The power of one : gaining business value from …
,
(pp. 58-81)
.
2003
Persistent link: https://www.econbiz.de/10011588665
Saved in:
3
Beyond personalization : experience architecture
Adcox, John
;
Wittenstein, Mike
- In:
The power of one : gaining business value from …
,
(pp. 82-102)
.
2003
Persistent link: https://www.econbiz.de/10011588667
Saved in:
4
From many to one : personalized product fulfillment systems
Rangaswamy, Arvind
;
Balakrishnan, Anantaram
- In:
The power of one : gaining business value from …
,
(pp. 33-57)
.
2003
Persistent link: https://www.econbiz.de/10011588670
Saved in:
5
Personalization of global sales and marketing activities in the digital economy : a strategic perspective
Shankar, Venkatesh
;
Donato, Mary P.
- In:
The power of one : gaining business value from …
,
(pp. 103-121)
.
2003
Persistent link: https://www.econbiz.de/10011588672
Saved in:
6
Learning about customers without asking
Montgomery, Alan
;
Srinivasan, Kannan
- In:
The power of one : gaining business value from …
,
(pp. 122-143)
.
2003
Persistent link: https://www.econbiz.de/10011588674
Saved in:
7
Personalized product presentation : the influence of electronic recommendation agents on consumer choice
Häubl, Gerald
;
Murray, Kyle B.
;
Trifts, Valerie
- In:
The power of one : gaining business value from …
,
(pp. 144-163)
.
2003
Persistent link: https://www.econbiz.de/10011588676
Saved in:
8
Personalizing your web site : a how-to guide
Datta, Anindya
;
Thomas, Helen
;
VanderMeer, Debra
- In:
The power of one : gaining business value from …
,
(pp. 164-182)
.
2003
Persistent link: https://www.econbiz.de/10011588679
Saved in:
9
Modeling and personalization of users
Manavoglu, Eren
;
Giles, Lee
;
Spink, Amanda
;
Wang, James Z.
- In:
The power of one : gaining business value from …
,
(pp. 183-197)
.
2003
Persistent link: https://www.econbiz.de/10011588728
Saved in:
10
Technological aspects of privacy and security for personalization
Cox, Ingemar J.
;
Pennock, David M.
;
Glover, Eric J.
- In:
The power of one : gaining business value from …
,
(pp. 198-217)
.
2003
Persistent link: https://www.econbiz.de/10011588730
Saved in:
11
The role of privacy in the new reality
Summerlin, Thomas
;
Bagby, John W.
- In:
The power of one : gaining business value from …
,
(pp. 218-236)
.
2003
Persistent link: https://www.econbiz.de/10011588733
Saved in:
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